Mike lee ereaders_talk_v5_sept_2011.ppt

1. E-reading for Dummies Cathy Ventura-Merkel, AARP Publications Cevin Bryerman, Publisher, Publisher ’s Weekly Mike Lee, AARP.org Life@50+ 2011, Los Angeles v.3

2. Quiz

3. Poll Results

4. Industry point of view

5. Change has come to owning and reading books

7. Amazon Kindle 2007

8. E-readers flanked by smart phones and tablets

9. Buy both paper and electronic books online

10. Buy books on the e-reader

11. Or download them from your computer

12. E-readers run for days or weeks

13. Use e-readers indoors and out

14. E-readers keep some of the form of the book

15. Pages are still turned…

16. … but with a button push or finger swipe

17. The idea is to forget that you ’re using an e-reader

18. Text becomes fluid; page numbers are locations

19. Easily change text size

20. Instant dictionary look-up

21. Play word games

22. Read newspapers and magazines

23. Interactive children ’s books are popular

24. Buy audio books

25. Listen to music while you read

26. WiFi vs. 3G

27. Don ’t have an e-reader? No problem.

28. Even show photo albums

29. Download free e-books

30. Borrow e-books from your local library

31. Cases for every personality

32. E-ink readers need extra light

33. The ereading Gang of Five

34. The coming battle of devices ? Apple iPad Amazon Tablet B&N Nook Color Kobo Touch Sony PRS-T1 Amazon Kindle 3 B&N Nook Simple Touch

36. Buy now!

37. Questions ?

38. [email_address] Twitter: curiouslee

39. Appendix Photo credits: http://www.flickr.com/photos/pamhule/5802294925/ http://www.flickr.com/photos/create70/5745975399/ http://www.flickr.com/photos/evansfam/4029115087/ http://www.flickr.com/photos/mcoloma/4187104473/ http://www.flickr.com/photos/mac/5817552614/ http://www.flickr.com/photos/albertize/4506285174/ http://www.flickr.com/photos/46166795@N08/4950506605/ http://www.flickr.com/photos/metrosis/5140054763/ http://www.flickr.com/photos/tim_d/5435437105/ http://www.flickr.com/photos/edvvc/4956221465/ http://www.flickr.com/photos/cubicgarden/5019895145/ http://www.flickr.com/photos/johncatral/4972621567/