2. (877) 59 ‐ COACH (592‐6224)
Using LinkedIn for New Business Development
Dean DeLisle
• Founder and CEO of Forward Progress, Inc.
• Train and Coach over 2,000 people a month
• Trained and Coached over 50,000 in Social Network Skills
• Over 30 years in Business Coaching, Consulting and Training
• Call Center, Internet, eMarketing, Event Management,
• Lead Generation, Web Seminars, eLearning, eSelling
• Over Two Billion Dollars Sales, over 100 Million Leads, Helped
Thousands of People using Internet Based Lead
• Financial Services, Real Estate, Professional Services, Legal, Accounting,
Manufacturing, Telecommunications, Technical, Insurance, Agencies,
Auto, Retail, Banking, Educational and Channel Sales…..
5. (877) 59 ‐ COACH (592‐6224)
Current Use of Social Network
Communication?
• Blogs
• Articles
• Postings
• Status Updates
• Emails
• VideoPhoto
• Links
6. (877) 59 ‐ COACH (592‐6224)
Why Online Social Networks?
• Interactive
• People Respond Better
• Builds Trust
• Builds Community
• Viral Activity
• Sharing
7. (877) 59 ‐ COACH (592‐6224)
Social Networks We Already Know
• Ourselves
• CityCountry Clubs
• Chambers
• Industry Clubs
• Organizations
• Charities
• ReligiousHealth
• Network Groups
• LinkedIn Groups
8. (877) 59 ‐ COACH (592‐6224)
How Many Contacts Do You Have That
You Cannot See?
• That Know YOU? Networking
• That Trust YOU? Beyond
One-to-One
• That have done Business with YOU?
• That would Recommend YOU?
‡ƒ —‡ ƒ– ƒ”
10. (877) 59 ‐ COACH (592‐6224)
Network Science
Node: Individual
Link: Connection between two nodes
Cluster: Several linked nodes
Hub: Large cluster, several clusters
Courtesy of Dr. Bob Wright
www.drbobwright.com
15. (877) 59 ‐ COACH (592‐6224)
What Who do you want?
Employment
Career Move – Up or Out
SalesAppointmentsDirect
Partnerships
16. (877) 59 ‐ COACH (592‐6224)
2012 LinkedIn Stats - Growing
• LinkedIn Has Over 180 Million Members
• Average user has 240 “Connections”
• One degree from over 35,000 “Trusted Connections”
• Two degrees from over 3,200,000 “Trusted Connections”
• 1 million new members a week
• 17.8 million members belong to groups
• 1.2 million comments and posts to groups weekly
• 2 billion people searches annually
• 1 million companies have a company page
OVER 1,000 to 1
17. (877) 59 ‐ COACH (592‐6224)
Growing Numbers
• LinkedIn Has Over 90 Million Members
• Average User has 240 Connections
• One Degree From Over 35,000 Trusted Connections
• Two Degrees From Over 3,200,000 Trusted Connections
23. (877) 59 ‐ COACH (592‐6224)
Lets Make Sure – Look Good
Complete Profile
Be Clear
What will you do for others?
Why How?
What do you wantneed?
Worth $4,000,000
Peer Review
24. (877) 59 ‐ COACH (592‐6224)
Maintain your Pitch
1. Create your personal tagline
2. Appear focused
3. Put your elevator pitch to work
Create Relevancy!
4. Point out your “RELEVANT” skills
5. Explain your experience
6. Distinguish yourself from the
crowd
7. How will you help them?
33. (877) 59 ‐ COACH (592‐6224)
Social and Emotional
Intelligence?
• To become aware of your emotions and those of others - in the
moment
• You can use this information to manage your behavioral responses
and manage your relationships more effectively
• To become a stronger leader and manager
• To develop a more productive work environment
• To strengthen your communication and interpersonal skills
• To better manage stress, anger, frustration and anxiety
• To enhance your personal power, self-confidence, and assertiveness,
and how to speak truth to power“ (Authenticity)
• To make better decisions in your business, career, life, and
relationships
• To manage conflict more productively
• To read others and understand the emotions they are experiencing
39. (877) 59 ‐ COACH (592‐6224)
Assignment
• Commit to Your Profiles – Look good!
• Be Complete – Be Relevant
• What will you do for others?
• What do you wantneed?
• Build Your Network Daily
• Even if only One a Day
•Be Social
• Have Meaningful Conversations
• Provide Value
• Only 20 Min a Day
• Set Appointments
• Be Present!
40. (877) 59 ‐ COACH (592‐6224)
Gifts for Everyone
• These Slides (and another cool Social Network Site)
• Unlimited Access to the Recording
• eBook – The 9 Things Your Need Before You Log In
• Events Area on Home Page
41. (877) 59 ‐ COACH (592‐6224)
Contact Us
Connect WITH Us!
dean@forwardprogress.net
TWITTER: www.twitter.com/deandelisle
FACEBOOK: www.Facebook.com/deandelisle/
FAN PAGE: www.Facebook.com/ForwardProgress
LINKEDIN: www.linkedin.com/in/deandelisle
Call (877) 592-6224
www.ForwardProgress.NET
