Class One – How to Build and Optimize Your LinkedIn Account for New Business* (1 Hour) DATE: 02/09/10 1PM PST - YOU WILL ALSO HAVE ACCESS TO REPLAY There are techniques to make your LinkedIn Account become a magnet for business. This is no secret; however, once you learn how to manage your account successfully, you will be amazed at the results. We will show you how to not only optimize your profile for LinkedIn, but also “get found” outside of LinkedIn by Google and other search engines. You will want to create a basic LinkedIn account before you take this class even if it is not completely filled out. Building the ideal account will be covered in a succinct step-by-step process. We will also cover critical settings for your account which will help LinkedIn work for you. Then we will effectively show you the easiest way to add new contacts to your network and how to continue the process as a critical business building practice. You will never look at your professional network/contacts the same again as you learn to successfully connect more productively to build your business. This class is the launch pad that will set you up for everything from getting appointments to filling events. Participants will learn HOW TO: * Build an optimized account* * Maintain optimal account settings * Manage options to add new target contacts * Attract new clients looking for your business * Leverage your network to find your target customers * Change your settings for Google and others search * Measure if your new target network is building Remember the second class is 02/11/10 at 1PM PST and you will receive a separate link for this class. That link will be sent after the first class has been completed.

1. Class One How to Build and Optimize Your LinkedIN Account for New Business

10. How it Works MAKE IT EASY!

12. LinkedIN – Your Reach

13. LinkedIN- Your Reach

17. Decide!

18. Profile Tune Up A Goal! THE GOAL! Generate Business!

20. Self Accountability

24. Profile Tune Up What are YOUR Keywords?

25. Create Relevancy! Profile Tune Up

34. Improve Your Google Page Rank Contact Settings

35. Adding Connections

36. Adding Connections BATCH THEM! Don’t Get Punished! The NEW CRM!

37. Adding Connections

38. Adding Connections BATCH THEM! Don’t Get Punished! The NEW CRM!

39. Adding Connections

40. Adding Connections

41. Adding Connections

42. Adding Connections Be Polite – Take Time to Connect!

43. Adding Connections NO!

47. Removing Connections!

48. Removing Connections! Connections will not be notified that they have been removed from your connections list. They will be added to your list of Imported Contacts just in case you want to re-invite them at a later date. Only the member that breaks the connection can re-initiate that connection.

49. Removing Connections!

50. Recommendations

52. Let’s find someone to recommend

53. Make a Recommendation