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Formal Proposal
Title of magazine
• I have chosen to name my magazine ‘Rock
  Rage!’. I chose this because it is short, easy to
  remember and the use of alliteration makes
  it catchy. The word ‘Rage!’ is also associated
  with teenagers as they are usually quite
  moody and can get angry easily so I felt this
  was an appropriate name. The use of the
  exclamation mark also makes the title seem
  ‘louder’ and noisy relating to the loudness of
  the rock genre/rock music
Choice Of Genre
 I have chosen indie/rock as my genre, as I have
background knowledge within the genre, as it is my
personal interest in music. This is because I feel with
the lyrics used a rock song can hit an emotional level
and have a deeper meaning which I feel I can connect
to, I find that it takes my stresses away and reflects
the way I approach life. With this knowledge I would
therefore know what would be expected in a
indie/rock music magazine. I am also a huge fan of
Kerrang! Magazine and so again know what is
expected of a good music magazine relating to this
genre.
My Target Audience
• A stereotypical target audience for the
  indie/rock genre would be mainly males aged
  16-19 however I have decided to challenge
  this by aiming my magazine at both females
  and males and have chosen to target my
  magazine at people aged 16-21
Initial ideas for my front cover
• For my front cover, I am planning to use a medium shot of a White
  British male, who is dressed in either dark clothing to represent the rock
  genre or clothing such as a checkered shirt and chinos, as this is the indie
  style of clothing. I will also have them holding an electric guitar or
  playing the drums to show it Is a music magazine and as these particular
  musical instruments are known to be associated with the rock/indie
  genre it will attract my target audience. I want the expression on the
  their face to be either quite ‘loud’ to reflect the loudness of the
  rock/indie genre or serious to create an ambient mood and show the
  darkness of the rock/indie genre. I want the title of my magazine to be in
  either white, red or black as these are dark masculine colours which will
  stand out and attract my target audience. I think I will use these colours
  for my house style as well through out the magazine. For the cover lines I
  want them to be related to the artist on the front cover, latest fashion
  trends of the rock/indie genre and relate to current artists of the
  rock/indie genre
Initial ideas for my contents page
•    For my contents page I will repeat my masthead from the front cover
    and underneath It will read ‘Contents’ which will be written in a different
    colour to my masthead in order to stand out. I will use the rule of thirds
    and have one dominant image placed on the left hand side of the page
    with 2 or 3 smaller images underneath, all the images will relate in some
    way to the content of my magazine and the rock/indie genre. The main
    image will either be a medium close up or a medium shot and the
    smaller images will most likely be medium close ups or close ups,
    therefore I will have used different camera shots to make my contents
    page look more appealing. The features of my magazine will be written
    on the right hand side which will all be numbered and catograised so it is
    easy for the reader to find things within my magazine, I will also add an
    editors not on the contents page so the readers of my magazine can get a
    feel as to what the magazine is about, what is going to be featured in it
    and it will make my contents page more attractive.
Initial ideas for my article
• For the double page spread, I intend to do an interview with the person
  on the cover, to make sure they don’t look the same as they do on the
  cover on the double page spread I will change the clothing, background,
  type of shot and expression on their face etc. the article will be about his
  ‘rise to fame’ as he is going to be seen as a ‘rising star’ having just been
  noticed and found by the music industry and what he intends to do in
  the future now his talent has been noticed. It will be dominantly picture
  based as I aim to show his excitement and celebratory attitude in the
  facial expressions within the shots which I will verify to show different
  parts of his body, as this will enable the reader to see his choice of
  clothing (which will relate to the rock/indie genre), I will make sure there
  is an appropriate amount of text to balance it out and enable the readers
  to fully grasp the personality of the artist. The purpose of my article will
  be to have the readers feeling that they to can achieve their dreams and
  future goals after having read the article.
Initial ideas for my photographs
• The front cover image will be a medium shot of a male artist, for the
  contents page I will have one main dominate image which will be an
  MCU ( medium close up). I will also use 2 to 3 different images with one
  being a close up and the other a medium close up with possibly another
  medium close up of features within the magazine. I will use both males
  and females so that it attracts both female and male audiences. Finally
  for the double page spread I want to use 3 or 4 different camera shots I
  want the main image to be a medium shot possibly a medium long shot
  showing his whole body, a close up to show his celebratory and excited
  expression on his face and a medium close up so that the focus is on him
  completely. I intend to have a either a white background so that the dark
  clothing stands out showing the contrast between the happiness and
  excitement he is feeling having achieved his dreams against the darkness
  of the rock/indie genre or I will have a dark background to make an
  ambient mood expressing the indie/rock genre’s dark deeper meaning. I
  would also like to use props such as an electric guitar, microphone, amp
  set to add to the feel of the indie/rock genre and make it more
  attractive.

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Formal proposal

  • 2. Title of magazine • I have chosen to name my magazine ‘Rock Rage!’. I chose this because it is short, easy to remember and the use of alliteration makes it catchy. The word ‘Rage!’ is also associated with teenagers as they are usually quite moody and can get angry easily so I felt this was an appropriate name. The use of the exclamation mark also makes the title seem ‘louder’ and noisy relating to the loudness of the rock genre/rock music
  • 3. Choice Of Genre I have chosen indie/rock as my genre, as I have background knowledge within the genre, as it is my personal interest in music. This is because I feel with the lyrics used a rock song can hit an emotional level and have a deeper meaning which I feel I can connect to, I find that it takes my stresses away and reflects the way I approach life. With this knowledge I would therefore know what would be expected in a indie/rock music magazine. I am also a huge fan of Kerrang! Magazine and so again know what is expected of a good music magazine relating to this genre.
  • 4. My Target Audience • A stereotypical target audience for the indie/rock genre would be mainly males aged 16-19 however I have decided to challenge this by aiming my magazine at both females and males and have chosen to target my magazine at people aged 16-21
  • 5. Initial ideas for my front cover • For my front cover, I am planning to use a medium shot of a White British male, who is dressed in either dark clothing to represent the rock genre or clothing such as a checkered shirt and chinos, as this is the indie style of clothing. I will also have them holding an electric guitar or playing the drums to show it Is a music magazine and as these particular musical instruments are known to be associated with the rock/indie genre it will attract my target audience. I want the expression on the their face to be either quite ‘loud’ to reflect the loudness of the rock/indie genre or serious to create an ambient mood and show the darkness of the rock/indie genre. I want the title of my magazine to be in either white, red or black as these are dark masculine colours which will stand out and attract my target audience. I think I will use these colours for my house style as well through out the magazine. For the cover lines I want them to be related to the artist on the front cover, latest fashion trends of the rock/indie genre and relate to current artists of the rock/indie genre
  • 6. Initial ideas for my contents page • For my contents page I will repeat my masthead from the front cover and underneath It will read ‘Contents’ which will be written in a different colour to my masthead in order to stand out. I will use the rule of thirds and have one dominant image placed on the left hand side of the page with 2 or 3 smaller images underneath, all the images will relate in some way to the content of my magazine and the rock/indie genre. The main image will either be a medium close up or a medium shot and the smaller images will most likely be medium close ups or close ups, therefore I will have used different camera shots to make my contents page look more appealing. The features of my magazine will be written on the right hand side which will all be numbered and catograised so it is easy for the reader to find things within my magazine, I will also add an editors not on the contents page so the readers of my magazine can get a feel as to what the magazine is about, what is going to be featured in it and it will make my contents page more attractive.
  • 7. Initial ideas for my article • For the double page spread, I intend to do an interview with the person on the cover, to make sure they don’t look the same as they do on the cover on the double page spread I will change the clothing, background, type of shot and expression on their face etc. the article will be about his ‘rise to fame’ as he is going to be seen as a ‘rising star’ having just been noticed and found by the music industry and what he intends to do in the future now his talent has been noticed. It will be dominantly picture based as I aim to show his excitement and celebratory attitude in the facial expressions within the shots which I will verify to show different parts of his body, as this will enable the reader to see his choice of clothing (which will relate to the rock/indie genre), I will make sure there is an appropriate amount of text to balance it out and enable the readers to fully grasp the personality of the artist. The purpose of my article will be to have the readers feeling that they to can achieve their dreams and future goals after having read the article.
  • 8. Initial ideas for my photographs • The front cover image will be a medium shot of a male artist, for the contents page I will have one main dominate image which will be an MCU ( medium close up). I will also use 2 to 3 different images with one being a close up and the other a medium close up with possibly another medium close up of features within the magazine. I will use both males and females so that it attracts both female and male audiences. Finally for the double page spread I want to use 3 or 4 different camera shots I want the main image to be a medium shot possibly a medium long shot showing his whole body, a close up to show his celebratory and excited expression on his face and a medium close up so that the focus is on him completely. I intend to have a either a white background so that the dark clothing stands out showing the contrast between the happiness and excitement he is feeling having achieved his dreams against the darkness of the rock/indie genre or I will have a dark background to make an ambient mood expressing the indie/rock genre’s dark deeper meaning. I would also like to use props such as an electric guitar, microphone, amp set to add to the feel of the indie/rock genre and make it more attractive.