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Production and Operation
     Management



            By: Gaurav Gupta
Introduction
Purpose of Business
• To attract and retain customer
•       Create sustainable profit over time.
•                To solve customer’s problem
• For better management of a company

• Operations can add significant value to the
  company by improving its competitiveness
  and long term profitability.

                 Norman Gaither Greg Fraizer,Cengage
Organizational Model
              Finance
    Sales                HRM

               OM
                           QA
 Marketing


               MIS      Accounting
Engineering
Out of the many functions in business
• Three primary functions are
• Finance (without finance ,financial failure will
  result)
• Marketing( without marketing no product can
  be sold)
• Operation ( without operation no product can
  be produced.)

• How operation r important -------------------
The Subject of Production & Operation Management is
      studied under different Headings-such as


•   Production Planning and control,
•   Production and Inventory control,
•   Production and operations control
•   and many more.
•   What ever may be the title of the subject, the
    contents of the subject are more or less one
    and the same.
Before we discuss about production &
 operation management, let us first
           discuss about

•   Product,
•   Production
•   Operation
•   and management.
The set of interrelated management activities, which are
involved in manufacturing certain products, is called as
production management.




If the same concept is extended to services
management, then the corresponding set of
management activities is called as operations
Management.
• Earlier the focus was only for manufacturing
  organization and it was termed as production
  management.
• But later the same approaches and tools were
  also applied to services organization, where the
  focus was on Operations.
• But most business have service activity and
  production activity so study of this discipline is
  referred to as POM.
Career opportunity in OM
•   Manufacturing manager
•   Operation manager
•   Plant manager
•   Factory manager
•   Production manager
•   Production control manager
•   Inventory manager
•   Quality control manager
•   V.P. manufacturing
•   President operation etc.
Consider the following examples of important
                 operations decision

• Intel needs to construct a new multi billion
  dollar fabrication plant to produce its next
  generation of computer chip.



• Where and How should it build the
  factory?

             Norman Gaither Greg Fraizer,Cengage
• American airlines needs to allocate the
  necessary resources to meet all of its customer
  demand for air travel next month.

• How should it assign different size aircraft to
  flight routes,piolts to air craft ,and flight attendant
  to flight.



                     Norman Gaither Greg Fraizer,Cengage
• Hewlett Packard needs to increase output for
  one model of printer ink cartridges on a
  production line that is already running at full
  capacity.


• What is the most cost effective way to redesign
  the product line that is already running at its full
  capacity.

                  Norman Gaither Greg Fraizer,Cengage
• These r small example ,the types of problem faced by
  operation management.

• Poor operation decision can hurt company competitive
  position and increases its cost.

• Good operation decision can improve the value of the
  company by increasing profitability and growth.




                     Norman Gaither Greg Fraizer,Cengage
• Thus-------------------
• In the current business environment of
  intense global competition ,
• firms have to offer their customer
• quality products
• that incorporates latest innovations ,
• reduce cycle time
• and customer service i.e. outstanding.
• All this at a value proposition that is more
  attractive then that of their toughest
  competitor.
This is possible only if
• A firm is alert and influence towards the
  state of the art technology.

 In order to obtain and sustain a
 competitiveness in market firm has to rely
 on the production and operation function
 to be reliable and efficient.
Operation system( Function)
• Is that part of an organization which produces
  the organization’s products and services.




   In some organization Product is a Physical
  goods (T.V.,Mobile) while in others it is a
  service(education, health, financial).
                 (Everett. E. ADAM, Ronald J. Abert,
                 PhI)
• What do such diverse organization as
  manufacturing companies ,financial
  companies all have in common within their
  operation.




                     Everett. E. ADAM, Ronald J. Abert
The common element is

   Conversion Process
         OR
 Transformation Process




           Everett. E. ADAM, Ronald J. Abert
Definition
• Production/Operation Management is the
  management        of    an    organization
  productive resources or its production
  system which converts inputs into the
  organization’s products and services.
Definition
• Production and Operation management involves the
  transformation of inputs into outputs , using physical
  resources, so as to provide desired utility to the
  customer while meeting the other organizational
  objective .




                                             K.Garg TMH
• Production system takes inputs –raw
  material ,Humans ,machines, building
  technology ,cash,information,and other
  resources and convert them in outputs
  products and services.
• This conversion process is the heart of
  what is called operation management.
• On a farm the operation system is the
  transformation that occurs when the farmer’s
  input (land, equipment ,labor) are converted
  into such outputs as corn, wheat or rice.

• The exact form of the conversion process
  varies from industry to industry but this
  phenomena exists in every industry.
                    ( Everett. E. ADAM, Ronald J.
             Abert, PhI)
• For all operation systems the general goal is to
  create some kind of value addition , so that
  outputs are worth more to consumers than
  just the sum of individual inputs.
Operation manager’s job
• The operation manager’s job is to manage the
  process of converting inputs into desired
  outputs.
Activity in operation Management
•   Organizing work
•   Selecting process
•   Arranging Layouts
•   Facility location
•   Designing Jobs
•   Measurining Performance
•   Controlling quality
•   Scheduling work
•   Maintaining inventory
•   Planning production etc.
Skills

• Operation managers deal with people,
  technology and deadlines.
• So these managers need good technical,
  conceptual and behavioral skills.
Manufacturing Vs Service
             operation
• Outputs are tangible    • Services are generally
  products or goods ,       manpower oriented
• Produced through          with less use of
  manufacturing             machinery.
  operations with the
  help of certain
  machinery and
  equipments along with
  the manpower .
Production Vs operation
             Management
• Production management •        Operation management
                             •   According to nature of
• According to nature of         output ,finished
  output ,finished products      products are tangible
  are tangible ex car, bikes     or intangible ex,
• According to                   restaurant,
  Consumption of output          transportation services
  the products are           •   According to
  consumed over a period         Consumption of output
  of time                         the services are
                                 availed immediately.
• According to nature of     • Operation management
  work, production             in case of services the
  function requires less       requirement of labor is
  labor and more               more and less
  equipment.                   equipments.
• According to degree of     • The customer
  customer participation ,     frequently participates
• PM requires no               in the conversion
  participation of             process in the case of
  customer in                  service at least.
  transformation process
Factors affecting OM today
• Global competition
• Quality, customer service and cost
  challenges
• Rapid expansion of advance technology
• Scarcity of operation resources(capital)
• Social responsibility issue.
The Transformation Process
     Quality of inputs                         Quality of outputs
       monitored                                  monitored

                         Random disturbances




INPUTS                     Transformation                  OUTPUTS
                              Process




                         Feedback Mechanisms
Inputs of an Operations System
• External Input: Legal/Political, technology,
  Social/economic
• Market
  – Competition, Customer Desires, Product
    Information
• Primary Resources
  – Materials, Personal , Capital and Capital goods,
    Utilities
Outputs of an Operations System
• Direct
  – Products
  – Services
• Indirect
  – Waste
  – Pollution
The Transformation Process

For a Service Organization (An MBA
Institute)    Random disturbances
                                   • Strikes of students,           Quality of
                     Quality of      teachers or staff               outputs
                      inputs       • Undue interference of
Raw minds                                                           monitored
                     monitored       the government in the
(students)                           working of institutions
Teachers
Class rooms                                                             Enlightened students with:
                                     Transformation                     • Good communication skills
Computer lab                            Process                         • Pleasant personalities
Library                                                                 • Leadership qualities
Projectors                                                              • Good analytical ability
             (OHP,                                                      • Team spirit
LCD etc)                                                                • Decision making abilities
Administrative                                                          • Computer skills
                                         Feedback Mechanisms
staff
                           • Success at placement interviews
                           • Grades obtained in examinations                 OUTPUTS
          INPUTS
                           • Rising career graph of alumni in the industry
                           • Number of applications for admission
                             in the institute
                           • Ratings of surveys
The Transformation Process For a
Hybrid Service & Manufacturing
Organization
(A Restaurant)
             Random disturbances
                            • High turnover of chefs,   Quality of
Customers      Quality of     waiters, etc.              outputs
Building        inputs      • Inflation                 monitored
Chef           monitored    • Government’s taxation
Vegetables                    policy
Furniture
                                                            Customers satisfied with:
Mutton,                       Transformation                • Good preparation of the
 chicken,                        Process                      food
      pork,                                                 • Pleasant behavior and
Cooking oil,
etc.                                                          personality of the waiter
Spices, etc.                                                • Genuine prices charged
Waiters
Manager
                        Feedback Mechanisms
                        • Rising Revenues
      INPUTS                                                     OUTPUTS
                        • Repeat Customers
                        • Appreciation of customers
The Transformation Process For a
Purely Manufacturing Organization
                        (A
Refrigerator Manufacturer)
                                Random disturbances
                                • High turnover of workers        Quality of
Machines &         Quality of     and managers                     outputs
Equipments          inputs      • Recession                       monitored
Building           monitored    • Government’s taxation
Components,                       policy
parts, sub-                     • Strikes instigated by trade
                                  unions                              Customers satisfied with:
assemblies, etc.
                                  Transformation                      • Good cooling performance
Workers                                                               • Less consumption with
                                       Process
Office                                                                  electricity
infrastructure                                                        • Good after-sales service
(computers,                                                           • New advanced features
furniture, etc.)
Packaging
material                    Feedback Mechanisms
Capital                     • Rising sales volume
Managers                    • Lesser customer complaints
                            • Positive response of customers in
       INPUTS                 the feedback forms                               OUTPUTS
OBJECTIVE OF PRODUCTION MANAGEMENT

• The objective of Production Management is to
  produce the desired product or specified
  product by specified methods so that the
  optimal utilization of available resources is
  met with.
• Hence the production management is
  responsible to produce the desired product,
  which has marketability at the cheapest price
  by proper planning, the manpower, material
  and processes.
OBJECTIVE OF PRODUCTION
         MANAGEMENT
• Production management must see that it will
  deliver right goods of right quantity at right
  place and at right price.
• When the above objective is achieved, we say
  that we have effective Production
  Management system.
Production Cycle
• The production cycle starts from Market
  Research. Market research reveals consumer
  preferences and needs.
• The marketing department will transfer this
  information to the design department.
• The design department based on the
  information received from marketing
  department designs the product to fulfill
  consumer needs and supplies design
  specifications and drawings to production
  department.
Production Cycle
• The production department verifies whether
  the product can be manufactured with the
  technology and skill available in the firm. If yes
  it will give the acceptance. Otherwise the
  Production Manager, Design engineer and
  Marketing Manager, discuss together and
  make alterations in the product,
Production & Operations Management (POM) Defined




  Production & Operations Management is defined
   as the design, operation, and improvement of the
   transformation process, which converts the
   various inputs into desired outputs of products
   and services.
Product Design and development

            Manufacturability     Reverse Engineering

                                                  Research &
  Standardization                                 Development

                            Concepts
  Product Life              in Product          Robust Design
  Cycle                     Design


  Concurrent
  Engineering                                  Modular Design
                           Computer Aided
                           Design (CAD)


                 Concepts in Product Design
Process Design
                     Types of Processes




Continuous     Semi-continuous            broken      Project
 Process     (Repetitive/Assembly)        Process
                    Process



                         Batch Process              Job Shop



                   Types of Processes
• Transformed resources :

• Material -----------------Plastic ---Toy
• Data--------------Information
• Customer--------------- female
                 beauty parlor,
                       man,
Transforming resources
• Facilities: Machinery ,plant ,
• In case of barber-------


• Personal---what u produce will depend upon
  kind of people more important in service
  sector
Critical success factor
• In any operation the objective is to gain
  competitive advantage over your rivals.
• It can be secured through several factors
  these r called critical success factor.
• These factor determine whether

 The operation of one organization is better
  than other.
Seven critical success factor
•   Price
•   Quality
•   Delivery
•   Service
•   Flexibility
•   Innovations
•   Cycle time
Price
• Offer the product Same or at a lesser price
  than the competitor to compete in the
  market
• For that we need cost down production
  cost
• Variable cost consist of
• Material cost ,labor cost, utility cost
• Fixed cost---- economy of scale
Quality of product
• Quality of design
• Quality of conformance
• Quality of performance

• Customer first see the design
• Arbind hospital -1500 Rs
Services
• Pre sales service: Brochure, catalog,
  publicity material
• During sales service: economy class
  ,business class, first class
• Waiting time, priority service time,
  ambience,
• After sales service: Equally important as
  before sales and during sales. Spark, beat
Flexibility
• Is the ability of operation to cope with the
  demand from the customer .
• 5000
• 6000
• But p.u. cost should remain same or reduces.
Innovation
• Come out with new innovative product
• Innovative feature in existing feature
• Introduce innovative process
• Use innovative technology
• Motorola loose business because this and
  recover with a new product called
  Motorazer
• New waganor, I 10 ,
Cycle time
• Is the time taken for any operational Process.

• Time taken to pass through a check out
  counter in retail store, metro station, airport.
• Airline turn around.
Experience curve
• The concept says that the cost per unit decreases
   with the cumulative experience
  gain by the firm.

Concept is based on----that
 Market leader must have produced large number of
  units over the period of time and as such required
  vast experience.
And this experience comes handy in reducing the cost
  per unit.

Such firm has lowest cost and highest profit
in industry.

Ex: British airways observe that with every doubling of
  cumulative output cost per unit decrease by 20%.
10

Cost     8
Per
unit
        6.4

       5.12



             1    2   4    8

                 Cumulative production
Formula
• Cn = C1 n^ (-b)

• Cn = Cost of nth unit
• C1= Cost of 1st unit
• n = cumulative production
• b = a parameter that depends upon the
  percentage of the experience curve.
• (C2/c1) = percentage of experience curve
Given
•   80 % experience curve
•   C1 = Rs 10
•   C2 = rs 8
•   Then b = ?
Solution
• 8 = 10 (2)^ -b
• b = .322
Question
• If we r producing a million items then what
  will be the cost of nth item.

• Given c1= Rs 10
• b = .322
Solution
• Cn = 10(1000000)^ (-.322)
• =.1169
Assignment
• A comp. is producing industrial boils for a particular
  model. cost of producing the first boiler is rs 25 lakh.
  The cost of producing the 500th boiler is rs 20 lakh .
  Determine the parameter b of the experience curve .
• Determine how many boiler should produce so that
  cost of boiler come down to rs 15 lakh.
Theory of learning
• It is recognized that repetition of the same operation
  results in less time or effort expended on that
  operation.
• Consistency in improvement has been found to exist in
  the form of a constant percentage reduction in time
  required over successively doubled quantities of units
  produced
• The constant percentage by which the costs of doubled
  quantities decrease is called the rate of learning.
Learning Curve Ratio

Learning Curve Ratio = Avg. Labour Cost Of First 2N Units


                           Avg. Labour Cost Of First N Units




                       Management Accounting
                          By Paresh Shah
                       Oxford University Press
• If the av. Labor Cost for the first 500 units of
  the product is Rs 25 and the average labor
  cost of first 1000 units is Rs. 20 the learning
  ratio will be ?
•
• (20/25) * 100 = 80 %

• This means that every time output doubles,
  the average cost declines to 80% of previous
  amount.
Costs Reduction Using Learning
                Curve
• Learning curve is used in managing Cost Reduction
  Program that is the setting of realistic goals and the
  monitoring of progress towards these goals.
• The cause of reduction in costs is learning on the part of
  individuals and the entire organization in the process of
  repetition.
• Learning impacts only recurring costs. Non-recurring costs,
  such as the cost of acquiring tooling, are not affected
  by learning


                             Management Accounting
                                By Paresh Shah
                             Oxford University Press

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Production and Operations Management: Key Concepts

  • 1. Production and Operation Management By: Gaurav Gupta
  • 4. • To attract and retain customer • Create sustainable profit over time. • To solve customer’s problem
  • 5. • For better management of a company • Operations can add significant value to the company by improving its competitiveness and long term profitability. Norman Gaither Greg Fraizer,Cengage
  • 6. Organizational Model Finance Sales HRM OM QA Marketing MIS Accounting Engineering
  • 7. Out of the many functions in business • Three primary functions are • Finance (without finance ,financial failure will result) • Marketing( without marketing no product can be sold) • Operation ( without operation no product can be produced.) • How operation r important -------------------
  • 8. The Subject of Production & Operation Management is studied under different Headings-such as • Production Planning and control, • Production and Inventory control, • Production and operations control • and many more. • What ever may be the title of the subject, the contents of the subject are more or less one and the same.
  • 9. Before we discuss about production & operation management, let us first discuss about • Product, • Production • Operation • and management.
  • 10. The set of interrelated management activities, which are involved in manufacturing certain products, is called as production management. If the same concept is extended to services management, then the corresponding set of management activities is called as operations Management.
  • 11. • Earlier the focus was only for manufacturing organization and it was termed as production management. • But later the same approaches and tools were also applied to services organization, where the focus was on Operations. • But most business have service activity and production activity so study of this discipline is referred to as POM.
  • 12. Career opportunity in OM • Manufacturing manager • Operation manager • Plant manager • Factory manager • Production manager • Production control manager • Inventory manager • Quality control manager • V.P. manufacturing • President operation etc.
  • 13. Consider the following examples of important operations decision • Intel needs to construct a new multi billion dollar fabrication plant to produce its next generation of computer chip. • Where and How should it build the factory? Norman Gaither Greg Fraizer,Cengage
  • 14. • American airlines needs to allocate the necessary resources to meet all of its customer demand for air travel next month. • How should it assign different size aircraft to flight routes,piolts to air craft ,and flight attendant to flight. Norman Gaither Greg Fraizer,Cengage
  • 15. • Hewlett Packard needs to increase output for one model of printer ink cartridges on a production line that is already running at full capacity. • What is the most cost effective way to redesign the product line that is already running at its full capacity. Norman Gaither Greg Fraizer,Cengage
  • 16. • These r small example ,the types of problem faced by operation management. • Poor operation decision can hurt company competitive position and increases its cost. • Good operation decision can improve the value of the company by increasing profitability and growth. Norman Gaither Greg Fraizer,Cengage
  • 17. • Thus------------------- • In the current business environment of intense global competition , • firms have to offer their customer • quality products • that incorporates latest innovations , • reduce cycle time • and customer service i.e. outstanding. • All this at a value proposition that is more attractive then that of their toughest competitor.
  • 18. This is possible only if • A firm is alert and influence towards the state of the art technology. In order to obtain and sustain a competitiveness in market firm has to rely on the production and operation function to be reliable and efficient.
  • 19. Operation system( Function) • Is that part of an organization which produces the organization’s products and services. In some organization Product is a Physical goods (T.V.,Mobile) while in others it is a service(education, health, financial). (Everett. E. ADAM, Ronald J. Abert, PhI)
  • 20. • What do such diverse organization as manufacturing companies ,financial companies all have in common within their operation. Everett. E. ADAM, Ronald J. Abert
  • 21. The common element is Conversion Process OR Transformation Process Everett. E. ADAM, Ronald J. Abert
  • 22. Definition • Production/Operation Management is the management of an organization productive resources or its production system which converts inputs into the organization’s products and services.
  • 23. Definition • Production and Operation management involves the transformation of inputs into outputs , using physical resources, so as to provide desired utility to the customer while meeting the other organizational objective . K.Garg TMH
  • 24. • Production system takes inputs –raw material ,Humans ,machines, building technology ,cash,information,and other resources and convert them in outputs products and services. • This conversion process is the heart of what is called operation management.
  • 25. • On a farm the operation system is the transformation that occurs when the farmer’s input (land, equipment ,labor) are converted into such outputs as corn, wheat or rice. • The exact form of the conversion process varies from industry to industry but this phenomena exists in every industry. ( Everett. E. ADAM, Ronald J. Abert, PhI)
  • 26. • For all operation systems the general goal is to create some kind of value addition , so that outputs are worth more to consumers than just the sum of individual inputs.
  • 27. Operation manager’s job • The operation manager’s job is to manage the process of converting inputs into desired outputs.
  • 28. Activity in operation Management • Organizing work • Selecting process • Arranging Layouts • Facility location • Designing Jobs • Measurining Performance • Controlling quality • Scheduling work • Maintaining inventory • Planning production etc.
  • 29. Skills • Operation managers deal with people, technology and deadlines. • So these managers need good technical, conceptual and behavioral skills.
  • 30. Manufacturing Vs Service operation • Outputs are tangible • Services are generally products or goods , manpower oriented • Produced through with less use of manufacturing machinery. operations with the help of certain machinery and equipments along with the manpower .
  • 31. Production Vs operation Management • Production management • Operation management • According to nature of • According to nature of output ,finished output ,finished products products are tangible are tangible ex car, bikes or intangible ex, • According to restaurant, Consumption of output transportation services the products are • According to consumed over a period Consumption of output of time the services are availed immediately.
  • 32. • According to nature of • Operation management work, production in case of services the function requires less requirement of labor is labor and more more and less equipment. equipments. • According to degree of • The customer customer participation , frequently participates • PM requires no in the conversion participation of process in the case of customer in service at least. transformation process
  • 33. Factors affecting OM today • Global competition • Quality, customer service and cost challenges • Rapid expansion of advance technology • Scarcity of operation resources(capital) • Social responsibility issue.
  • 34. The Transformation Process Quality of inputs Quality of outputs monitored monitored Random disturbances INPUTS Transformation OUTPUTS Process Feedback Mechanisms
  • 35. Inputs of an Operations System • External Input: Legal/Political, technology, Social/economic • Market – Competition, Customer Desires, Product Information • Primary Resources – Materials, Personal , Capital and Capital goods, Utilities
  • 36. Outputs of an Operations System • Direct – Products – Services • Indirect – Waste – Pollution
  • 37. The Transformation Process For a Service Organization (An MBA Institute) Random disturbances • Strikes of students, Quality of Quality of teachers or staff outputs inputs • Undue interference of Raw minds monitored monitored the government in the (students) working of institutions Teachers Class rooms Enlightened students with: Transformation • Good communication skills Computer lab Process • Pleasant personalities Library • Leadership qualities Projectors • Good analytical ability (OHP, • Team spirit LCD etc) • Decision making abilities Administrative • Computer skills Feedback Mechanisms staff • Success at placement interviews • Grades obtained in examinations OUTPUTS INPUTS • Rising career graph of alumni in the industry • Number of applications for admission in the institute • Ratings of surveys
  • 38. The Transformation Process For a Hybrid Service & Manufacturing Organization (A Restaurant) Random disturbances • High turnover of chefs, Quality of Customers Quality of waiters, etc. outputs Building inputs • Inflation monitored Chef monitored • Government’s taxation Vegetables policy Furniture Customers satisfied with: Mutton, Transformation • Good preparation of the chicken, Process food pork, • Pleasant behavior and Cooking oil, etc. personality of the waiter Spices, etc. • Genuine prices charged Waiters Manager Feedback Mechanisms • Rising Revenues INPUTS OUTPUTS • Repeat Customers • Appreciation of customers
  • 39. The Transformation Process For a Purely Manufacturing Organization (A Refrigerator Manufacturer) Random disturbances • High turnover of workers Quality of Machines & Quality of and managers outputs Equipments inputs • Recession monitored Building monitored • Government’s taxation Components, policy parts, sub- • Strikes instigated by trade unions Customers satisfied with: assemblies, etc. Transformation • Good cooling performance Workers • Less consumption with Process Office electricity infrastructure • Good after-sales service (computers, • New advanced features furniture, etc.) Packaging material Feedback Mechanisms Capital • Rising sales volume Managers • Lesser customer complaints • Positive response of customers in INPUTS the feedback forms OUTPUTS
  • 40. OBJECTIVE OF PRODUCTION MANAGEMENT • The objective of Production Management is to produce the desired product or specified product by specified methods so that the optimal utilization of available resources is met with. • Hence the production management is responsible to produce the desired product, which has marketability at the cheapest price by proper planning, the manpower, material and processes.
  • 41. OBJECTIVE OF PRODUCTION MANAGEMENT • Production management must see that it will deliver right goods of right quantity at right place and at right price. • When the above objective is achieved, we say that we have effective Production Management system.
  • 42. Production Cycle • The production cycle starts from Market Research. Market research reveals consumer preferences and needs. • The marketing department will transfer this information to the design department. • The design department based on the information received from marketing department designs the product to fulfill consumer needs and supplies design specifications and drawings to production department.
  • 43. Production Cycle • The production department verifies whether the product can be manufactured with the technology and skill available in the firm. If yes it will give the acceptance. Otherwise the Production Manager, Design engineer and Marketing Manager, discuss together and make alterations in the product,
  • 44. Production & Operations Management (POM) Defined Production & Operations Management is defined as the design, operation, and improvement of the transformation process, which converts the various inputs into desired outputs of products and services.
  • 45. Product Design and development Manufacturability Reverse Engineering Research & Standardization Development Concepts Product Life in Product Robust Design Cycle Design Concurrent Engineering Modular Design Computer Aided Design (CAD) Concepts in Product Design
  • 46. Process Design Types of Processes Continuous Semi-continuous broken Project Process (Repetitive/Assembly) Process Process Batch Process Job Shop Types of Processes
  • 47. • Transformed resources : • Material -----------------Plastic ---Toy • Data--------------Information • Customer--------------- female beauty parlor, man,
  • 48. Transforming resources • Facilities: Machinery ,plant , • In case of barber------- • Personal---what u produce will depend upon kind of people more important in service sector
  • 49. Critical success factor • In any operation the objective is to gain competitive advantage over your rivals. • It can be secured through several factors these r called critical success factor.
  • 50. • These factor determine whether The operation of one organization is better than other.
  • 51. Seven critical success factor • Price • Quality • Delivery • Service • Flexibility • Innovations • Cycle time
  • 52. Price • Offer the product Same or at a lesser price than the competitor to compete in the market • For that we need cost down production cost • Variable cost consist of • Material cost ,labor cost, utility cost • Fixed cost---- economy of scale
  • 53. Quality of product • Quality of design • Quality of conformance • Quality of performance • Customer first see the design • Arbind hospital -1500 Rs
  • 54. Services • Pre sales service: Brochure, catalog, publicity material • During sales service: economy class ,business class, first class • Waiting time, priority service time, ambience, • After sales service: Equally important as before sales and during sales. Spark, beat
  • 55. Flexibility • Is the ability of operation to cope with the demand from the customer . • 5000 • 6000 • But p.u. cost should remain same or reduces.
  • 56. Innovation • Come out with new innovative product • Innovative feature in existing feature • Introduce innovative process • Use innovative technology • Motorola loose business because this and recover with a new product called Motorazer • New waganor, I 10 ,
  • 57. Cycle time • Is the time taken for any operational Process. • Time taken to pass through a check out counter in retail store, metro station, airport. • Airline turn around.
  • 58. Experience curve • The concept says that the cost per unit decreases with the cumulative experience gain by the firm. Concept is based on----that Market leader must have produced large number of units over the period of time and as such required vast experience.
  • 59. And this experience comes handy in reducing the cost per unit. Such firm has lowest cost and highest profit in industry. Ex: British airways observe that with every doubling of cumulative output cost per unit decrease by 20%.
  • 60. 10 Cost 8 Per unit 6.4 5.12 1 2 4 8 Cumulative production
  • 61. Formula • Cn = C1 n^ (-b) • Cn = Cost of nth unit • C1= Cost of 1st unit • n = cumulative production • b = a parameter that depends upon the percentage of the experience curve. • (C2/c1) = percentage of experience curve
  • 62. Given • 80 % experience curve • C1 = Rs 10 • C2 = rs 8 • Then b = ?
  • 63. Solution • 8 = 10 (2)^ -b • b = .322
  • 64. Question • If we r producing a million items then what will be the cost of nth item. • Given c1= Rs 10 • b = .322
  • 65. Solution • Cn = 10(1000000)^ (-.322) • =.1169
  • 66. Assignment • A comp. is producing industrial boils for a particular model. cost of producing the first boiler is rs 25 lakh. The cost of producing the 500th boiler is rs 20 lakh . Determine the parameter b of the experience curve . • Determine how many boiler should produce so that cost of boiler come down to rs 15 lakh.
  • 67. Theory of learning • It is recognized that repetition of the same operation results in less time or effort expended on that operation. • Consistency in improvement has been found to exist in the form of a constant percentage reduction in time required over successively doubled quantities of units produced • The constant percentage by which the costs of doubled quantities decrease is called the rate of learning.
  • 68. Learning Curve Ratio Learning Curve Ratio = Avg. Labour Cost Of First 2N Units Avg. Labour Cost Of First N Units Management Accounting By Paresh Shah Oxford University Press
  • 69. • If the av. Labor Cost for the first 500 units of the product is Rs 25 and the average labor cost of first 1000 units is Rs. 20 the learning ratio will be ? •
  • 70. • (20/25) * 100 = 80 % • This means that every time output doubles, the average cost declines to 80% of previous amount.
  • 71. Costs Reduction Using Learning Curve • Learning curve is used in managing Cost Reduction Program that is the setting of realistic goals and the monitoring of progress towards these goals. • The cause of reduction in costs is learning on the part of individuals and the entire organization in the process of repetition. • Learning impacts only recurring costs. Non-recurring costs, such as the cost of acquiring tooling, are not affected by learning Management Accounting By Paresh Shah Oxford University Press