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Morgan Stanley
Global Consumer & Retail Conference
Jeff Noddle, Chairman and CEO, SUPERVALU INC.



11.18.2008
Safe Harbor Statement

CAUTIONARY STATEMENTS RELEVANT TO FORWARD-LOOKING INFORMATION FOR THE
PURPOSE OF “SAFE HARBOR” PROVISIONS OF THE PRIVATE SECURITIES LITIGATION REFORM
ACT OF 1995

Except for the historical and factual information contained herein, the matters set forth in this
news release, particularly those pertaining to SUPERVALU’s expectations or future operating
results, statements as to the progress and expected benefits of the combination of the
operations of Albertson’s, Inc. that were acquired in June 2006 with those of SUPERVALU, such
as efficiencies, cost savings, synergies, market profile and financial strength, and the
competitive ability and position of the combined company, and other statements identified by
words such as quot;estimates,quot; quot;expects,quot; quot;projects,quot; quot;plans,quot; and similar expressions are
forward-looking statements within the meaning of the quot;safe harborquot; provisions of the Private
Securities Litigation Reform Act of 1995. These forward-looking statements are subject to
risks and uncertainties that may cause actual results to differ materially, including the impact
of economic and industry conditions, competition, security and food and drug safety issues, the
integration of Albertsons operations, store expansion and remodeling, liquidity, labor relations
issues, escalating costs of providing employee benefits, regulatory matters, self insurance,
legal and administrative proceedings, information technology, security, severe weather,
natural disasters and adverse climate changes continued provision of transition support
services and accounting matters and other risk factors relating to our business or industry as
detailed from time to time in SUPERVALU's reports filed with the SEC. You should not place
undue reliance on these forward-looking statements, which speak only as of the date of this
news release. Unless legally required, SUPERVALU undertakes no obligation to update or
revise publicly any forward-looking statements, whether as a result of new information, future
events or otherwise. 2009 guidance was provided on October 14, 2008. This presentation does
not constitute an update or reiteration of guidance.

                                                                                            PAGE 2
PAGE 3
Transformational Journey
                                                  Action Plan
    June 2006:
    Acquisition              Strategic Growth Initiatives         Q4 FY10


                                                                          $400 MM
                                                                          per year




    In-store      Investing in   Innovative    Marketing    Earnings    Debt
    execution     our stores     Merchandising              Growth      Reduction



     Raising the bar on shopper experience
•
     Investing in our fleet
•
     Improving Own Brand penetration
•
     Maximizing national scale, retaining local relevancy
•
     Using research and analytics to focus customer-centric marketing
•
     Earnings growth with debt reduction
•

                                                                              PAGE 4
Premier Retail
Traditional Properties




                         PAGE 5
Well Positioned:
Price Impact Banners




                       PAGE 6
In-Store Execution

     Focusing associates on delivering superior shopping
 •
     experience
     Consumer experience tracking providing actionable
 •
     items resulting in improving Overall Customer
     Satisfaction scores


Speed of Checkout      Overall Cleanliness     Friendliness




                                                           PAGE 7
In-Store Experience


    Challenged consumer looking for value
•

    Store experience remains important
•

    Quality, service and selection are key
•
    elements of in-store experience




                                                    PAGE 8
Investing in our Stores

                                                     155
    Premium Fresh and
•
                                        141
    Healthy program
    umbrella
    Demographics used to
•
    create a locally                    101          130
                            71
    relevant store
    Not a cookie cutter
•
                            57
    approach
                                         40           25
    Commitment to
•
                            14
    sustainability in our
                            FY07         FY08        FY09
    remodels
                                   Major Remodels
                                    Legacy      Acquired

                                                            PAGE 9
New Urban Format and
        LEED Projects

    Format adaptation
•
        Urban Fresh by JEWEL
    •
             Smaller size, focus on ready-to-
         •
             eat, quick preparation foods
    Leadership in Energy and
•
    Environmental Design (LEED)
      Stores designed to meet
    •
      international benchmark in
      sustainability
    • LEED stores in urban locations
             JEWEL-OSCO, Kinzie and Des
         •
             Plaines, Chicago (new)
             CUB, St. Paul, Minn. (new)
         •
             STAR MARKET, Chestnut Hill,
         •
             Mass. (remodel)

                                       PAGE 10
Own Brands


    Exceeding original
•

    expectations
    Significant upside:
•
         Innovative brand
     o

         development
         Building customer loyalty
     o

         Value oriented customer
     o

         focus
         Gross margin contribution
     o


                                PAGE 11
Creating Own Brands
                                       Success
    Wild Harvest
•
        Natural and organic products
    •
        200+ SKUs since April
    •
        Sales are tracking to goal
    •
        Continued line extension
    •
        marketing programs
        www.wildharvestorganic.com
    •

    Culinary Circle
•
      Premium brand spanning
    •
      multiple categories, including
      quick-preparation entrees
    • 130 SKUs since September
    • Strong sales trends
    • www.culinarycircle.com

                                                             PAGE 12
Innovative Merchandising

    Delivering national
•
    promotions at increased
    frequency
    70% complete in transition
•
    to centrally led
    merchandising
    organization
    Implementing systems to
•
    increase functionality
    Fully staffed in FY09;
•
    Infrastructure synergies
    by end of Q4 FY10
                                                      PAGE 13
Customer-Centric
                                      Marketing

    Building a world-class marketing function
•
      Analytics: the foundation of customer-driven decision making
    •
    • Segmentation: understanding the needs and clues of our
      customers; building alignment between operations and
      merchandising
    • Customer-driven marketing: addresses our shoppers as
      individuals




    Creating an experience that is relevant
          and delights our shoppers.

                                                                 PAGE 14
Using Consumer Clusters




 Value Driven Households      Time Starved Families       Premium Explorers

Dinner Routine:             Dinner Routine: Fast      Dinner Routine:
Traditional home-           and family-friendly.      Exciting and different.
cooking with limited        Shopping Style: One-      Shopping Style: Want
repertoire.                 stop shopping and grab    an experience but often
                            ‘n go options.
Shopping Style: Willing                               need to get in and out
to shop around to get the   Food Attitude: Food is    quickly.
best deal.                  a way to nurture my       Food Attitude: Food is
                            family.
Food Attitude: Food is                                interesting.
a necessity.


                                                                          PAGE 15
Personalized Direct
                       Mail

    Each household sent a unique combination of
•
    14 product and 4 trip-driving offers based on
    individual previous spend and purchase
    behavior
    Designed to expand brand/category
•
    consumption, recapture lost category buyers
    23 million product offers distributed in each of 2
•
    mailings in targeted markets: ACME, JEWEL-
    OSCO, ALBERTSONS




                                                     PAGE 16
National Branding

    Just Around the Corner
•
      Reinforces local relevancy, convenience
    •
    • Customizable messaging
    • Reinforces brand identity
    • Broadcast, radio, print, in-store




                                                         PAGE 17
Financials




             PAGE 18
Q2 Fiscal 2009
                                            Performance


$’s in millions, except EPS   Q2 FY09    Q2 FY08    YTD FY09    YTD FY08

Sales                          $10,226    $10,159     $23,573     $23,450

Operating Earnings:

  Retail                         $284       $385        $683         $834

  Supply Chain                    $77        $63        $163         $130

Reported Diluted EPS             $0.60      $0.69       $1.36       $1.37




                                                                    PAGE 19
Earnings Growth


$’s in millions,                                      FY 2007                        FY 2008                             FY 09
   except EPS                                                                                                           Guidance
Sales                                                 $37,406                         $44,048                           ~$45,000

ID Sales                                              +0.4%**                           +0.5%                        Flat to -0.5%

GAAP Diluted EPS                                         $2.32                          $2.76                      $2.86 to $2.96

One-time acquisition-                                    $0.20                          $0.21                                $0.04
related costs
Adjusted Diluted EPS*                                    $2.64                          $2.97                      $2.90 to $3.00



*Fiscal 2008 and fiscal 2007 results exclude non-comparable items of $0.32 per share and $0.21 per share, respectively.
**Identical sore retail sales growth on a combined basis, as if the Acquired Operations stores were in the store base for four full quarters.

                                                                                                                                            PAGE 20
Short-Term Look at
                                       Maturities


    $400 million in targeted debt reduction annually
•
    Ample capacity under current credit facility
•
      $200 million in bonds with May 2009 PUT
    •
    • $700 million of debt maturities in August 2009

    Well within covenants
•
      Interest coverage ratio
    •
    • Leverage ratio




                                                            PAGE 21
Key Ratio Analysis

Quarter Ending                              Interest Coverage                   Leverage
Ratio Requirements                           Ratio Minimum**                Ratio Maximum***
12/31/07-12/30/08                                          2.20                           4.25
12/31/08-12/30/09                                          2.25                           4.00
12/31/09 and thereafter                                    2.30                           3.75
          **Interest coverage Ratio=EBITDAR/(Interest + Rent Expense)
        ***Leverage Ratio=Total Debt/EBITDA
                                           Trailing 4 Quarters
 $’s in billions

 EBIT(excludes                                                    $1.7
                  one-time and
 extraordinary charges)
 Depreciation & Amortization                                      $1.0
 Net Rent Expense                                                 $0.3
 Interest Expense                                                 $0.7
 Total Debt at 9/6/2008                                           $8.8
                                                                                           PAGE 22
See SEC filings for reported quarterly numbers and covenant calculations.
Continued Debt Reduction


    $’s in millions   2/24/2007   2/23/2008    9/6/2008
    Total Debt           $9,478       $8,833       $8,799
    Debt/Capital           64%          60%          59%


     Steady debt reduction from strong cash flow ahead
•
     of schedule
     Debt reduction in fiscal 2008 was $645 million
•
     Goal: $400 million reduction annually
•



         Debt Reduction is On Track
                                                            PAGE 23
Summary


    Pleased with progress and execution of initiatives
•
    Capital is being deployed across our diverse portfolio
•
    to improve shopping experience
    Leveraging national strength to better serve local
•
    communities
    Creating brands for today and the future
•

    Strong cash flows provide financial stability and
•
    flexibility
    Ample liquidity to meet foreseeable needs
•


              A compelling value
                                                             PAGE 24
PAGE 25

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Morgan Stanley Global Consumer & Retail Conference Presentation

  • 1. Morgan Stanley Global Consumer & Retail Conference Jeff Noddle, Chairman and CEO, SUPERVALU INC. 11.18.2008
  • 2. Safe Harbor Statement CAUTIONARY STATEMENTS RELEVANT TO FORWARD-LOOKING INFORMATION FOR THE PURPOSE OF “SAFE HARBOR” PROVISIONS OF THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995 Except for the historical and factual information contained herein, the matters set forth in this news release, particularly those pertaining to SUPERVALU’s expectations or future operating results, statements as to the progress and expected benefits of the combination of the operations of Albertson’s, Inc. that were acquired in June 2006 with those of SUPERVALU, such as efficiencies, cost savings, synergies, market profile and financial strength, and the competitive ability and position of the combined company, and other statements identified by words such as quot;estimates,quot; quot;expects,quot; quot;projects,quot; quot;plans,quot; and similar expressions are forward-looking statements within the meaning of the quot;safe harborquot; provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the impact of economic and industry conditions, competition, security and food and drug safety issues, the integration of Albertsons operations, store expansion and remodeling, liquidity, labor relations issues, escalating costs of providing employee benefits, regulatory matters, self insurance, legal and administrative proceedings, information technology, security, severe weather, natural disasters and adverse climate changes continued provision of transition support services and accounting matters and other risk factors relating to our business or industry as detailed from time to time in SUPERVALU's reports filed with the SEC. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this news release. Unless legally required, SUPERVALU undertakes no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise. 2009 guidance was provided on October 14, 2008. This presentation does not constitute an update or reiteration of guidance. PAGE 2
  • 4. Transformational Journey Action Plan June 2006: Acquisition Strategic Growth Initiatives Q4 FY10 $400 MM per year In-store Investing in Innovative Marketing Earnings Debt execution our stores Merchandising Growth Reduction Raising the bar on shopper experience • Investing in our fleet • Improving Own Brand penetration • Maximizing national scale, retaining local relevancy • Using research and analytics to focus customer-centric marketing • Earnings growth with debt reduction • PAGE 4
  • 7. In-Store Execution Focusing associates on delivering superior shopping • experience Consumer experience tracking providing actionable • items resulting in improving Overall Customer Satisfaction scores Speed of Checkout Overall Cleanliness Friendliness PAGE 7
  • 8. In-Store Experience Challenged consumer looking for value • Store experience remains important • Quality, service and selection are key • elements of in-store experience PAGE 8
  • 9. Investing in our Stores 155 Premium Fresh and • 141 Healthy program umbrella Demographics used to • create a locally 101 130 71 relevant store Not a cookie cutter • 57 approach 40 25 Commitment to • 14 sustainability in our FY07 FY08 FY09 remodels Major Remodels Legacy Acquired PAGE 9
  • 10. New Urban Format and LEED Projects Format adaptation • Urban Fresh by JEWEL • Smaller size, focus on ready-to- • eat, quick preparation foods Leadership in Energy and • Environmental Design (LEED) Stores designed to meet • international benchmark in sustainability • LEED stores in urban locations JEWEL-OSCO, Kinzie and Des • Plaines, Chicago (new) CUB, St. Paul, Minn. (new) • STAR MARKET, Chestnut Hill, • Mass. (remodel) PAGE 10
  • 11. Own Brands Exceeding original • expectations Significant upside: • Innovative brand o development Building customer loyalty o Value oriented customer o focus Gross margin contribution o PAGE 11
  • 12. Creating Own Brands Success Wild Harvest • Natural and organic products • 200+ SKUs since April • Sales are tracking to goal • Continued line extension • marketing programs www.wildharvestorganic.com • Culinary Circle • Premium brand spanning • multiple categories, including quick-preparation entrees • 130 SKUs since September • Strong sales trends • www.culinarycircle.com PAGE 12
  • 13. Innovative Merchandising Delivering national • promotions at increased frequency 70% complete in transition • to centrally led merchandising organization Implementing systems to • increase functionality Fully staffed in FY09; • Infrastructure synergies by end of Q4 FY10 PAGE 13
  • 14. Customer-Centric Marketing Building a world-class marketing function • Analytics: the foundation of customer-driven decision making • • Segmentation: understanding the needs and clues of our customers; building alignment between operations and merchandising • Customer-driven marketing: addresses our shoppers as individuals Creating an experience that is relevant and delights our shoppers. PAGE 14
  • 15. Using Consumer Clusters Value Driven Households Time Starved Families Premium Explorers Dinner Routine: Dinner Routine: Fast Dinner Routine: Traditional home- and family-friendly. Exciting and different. cooking with limited Shopping Style: One- Shopping Style: Want repertoire. stop shopping and grab an experience but often ‘n go options. Shopping Style: Willing need to get in and out to shop around to get the Food Attitude: Food is quickly. best deal. a way to nurture my Food Attitude: Food is family. Food Attitude: Food is interesting. a necessity. PAGE 15
  • 16. Personalized Direct Mail Each household sent a unique combination of • 14 product and 4 trip-driving offers based on individual previous spend and purchase behavior Designed to expand brand/category • consumption, recapture lost category buyers 23 million product offers distributed in each of 2 • mailings in targeted markets: ACME, JEWEL- OSCO, ALBERTSONS PAGE 16
  • 17. National Branding Just Around the Corner • Reinforces local relevancy, convenience • • Customizable messaging • Reinforces brand identity • Broadcast, radio, print, in-store PAGE 17
  • 18. Financials PAGE 18
  • 19. Q2 Fiscal 2009 Performance $’s in millions, except EPS Q2 FY09 Q2 FY08 YTD FY09 YTD FY08 Sales $10,226 $10,159 $23,573 $23,450 Operating Earnings: Retail $284 $385 $683 $834 Supply Chain $77 $63 $163 $130 Reported Diluted EPS $0.60 $0.69 $1.36 $1.37 PAGE 19
  • 20. Earnings Growth $’s in millions, FY 2007 FY 2008 FY 09 except EPS Guidance Sales $37,406 $44,048 ~$45,000 ID Sales +0.4%** +0.5% Flat to -0.5% GAAP Diluted EPS $2.32 $2.76 $2.86 to $2.96 One-time acquisition- $0.20 $0.21 $0.04 related costs Adjusted Diluted EPS* $2.64 $2.97 $2.90 to $3.00 *Fiscal 2008 and fiscal 2007 results exclude non-comparable items of $0.32 per share and $0.21 per share, respectively. **Identical sore retail sales growth on a combined basis, as if the Acquired Operations stores were in the store base for four full quarters. PAGE 20
  • 21. Short-Term Look at Maturities $400 million in targeted debt reduction annually • Ample capacity under current credit facility • $200 million in bonds with May 2009 PUT • • $700 million of debt maturities in August 2009 Well within covenants • Interest coverage ratio • • Leverage ratio PAGE 21
  • 22. Key Ratio Analysis Quarter Ending Interest Coverage Leverage Ratio Requirements Ratio Minimum** Ratio Maximum*** 12/31/07-12/30/08 2.20 4.25 12/31/08-12/30/09 2.25 4.00 12/31/09 and thereafter 2.30 3.75 **Interest coverage Ratio=EBITDAR/(Interest + Rent Expense) ***Leverage Ratio=Total Debt/EBITDA Trailing 4 Quarters $’s in billions EBIT(excludes $1.7 one-time and extraordinary charges) Depreciation & Amortization $1.0 Net Rent Expense $0.3 Interest Expense $0.7 Total Debt at 9/6/2008 $8.8 PAGE 22 See SEC filings for reported quarterly numbers and covenant calculations.
  • 23. Continued Debt Reduction $’s in millions 2/24/2007 2/23/2008 9/6/2008 Total Debt $9,478 $8,833 $8,799 Debt/Capital 64% 60% 59% Steady debt reduction from strong cash flow ahead • of schedule Debt reduction in fiscal 2008 was $645 million • Goal: $400 million reduction annually • Debt Reduction is On Track PAGE 23
  • 24. Summary Pleased with progress and execution of initiatives • Capital is being deployed across our diverse portfolio • to improve shopping experience Leveraging national strength to better serve local • communities Creating brands for today and the future • Strong cash flows provide financial stability and • flexibility Ample liquidity to meet foreseeable needs • A compelling value PAGE 24