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Small Businesses and
      International Stores:
Key Growth Drivers For Best Buy

  Bear Stearns’ 12th Annual Retail,
     Restaurants & Consumer
            Conference
          March 8, 2006
Tom Healy
Executive Vice
President
Best Buy For Business
Safe Harbor

Cautionary Statement Pursuant to the
 Private Securities Litigation Reform Act
 of 1995
 This presentation may contain forward-looking
 statements, which are subject to risk and uncertainty. A
 variety of factors could cause our actual results to differ
 materially from the anticipated results expressed in such
 forward-looking statements, including, among other
 things, factors listed in our current report on Form 8-K
 filed with the SEC. That 8-K describes additional factors
 that could cause actual results to differ materially from
 those contemplated by the forward-looking statements
 made in this presentation.
Best Buy

                                                       • #1 consumer electronics
                                                         retailer
                                                       • $30 billion annual revenue
         38%
                                                       • $1.5+ billion operating
                                                30%
  28%
                                                         income for fiscal 2006
                                          21%
                                                       • 17% U.S. market share
                              18%
                      17%
                                                       • Fortune 100 company
                                                       • Selling TVs, computers,
                                                         entertainment software,
   Annual Avg.        Revenue (CAGR)      EPS (CAGR)
                                                         appliances
Shareholder Return




                     5-Year     10-Year
Top-Line Growth


                                                               ?


                                                    Int’l

                                         Services
                               Small
        $30 B                 Business
                     New     Customers
                    Stores




        2006                                                 2011

Two drivers that will extend our business: Small Business and International
Best Buy Model Transformation




                       Customer needs drive product     Employees essential to
Products marketed to
                       selection and store experience    customer experience
    the masses




                              SEGMENT
Customer Segmentation




       Small businesses     Affluent professionals      Young
                                                     entertainment
                                                      enthusiasts




       Busy suburban moms     Tech-savvy families
Why Business Customers?


 Customer Centricity Goals            Best Buy For Business
• Identify and attract profitable • Small business represents an $80
customers to existing locations   billion opportunity
                                  • These customers already shop at
                                  Best Buy for personal needs
• Create new and improved         • Unique localized services and
customer experiences              expanded assortments available via
                                  multi-channels, serving unmet needs


• Improve overall customer        • Trained and certified professionals
satisfaction and loyalty          catering to the needs of small
                                  business owners
Unique Position, Not Easily Replicated


 Competition              Best Buy
 • Fragmented             • 900+ retail stores
 • Inconsistent service   • Geek Squad agents
   and product            • Product and service expertise
   assortment             • Multiple brands
 • Narrow range of        • Multi-channel business model
   capabilities and
                          • Strong brand with pre-
   offerings
                            existing customer
                            relationships


     Changing the way small business buys IT solutions
Value Proposition

                          Business
                         Technology
                          Pros and
                          Business
                         Consultants

     Reward
                                                Geek Squad
    Zone For
                                                  Service
                 My Business is Personal
    Business
                      Make it Convenient
                        Pay Me Back



          Expanded                         Community
         Assortment                         Networks
Integrated Business Model

                           Our Customer
                                                                      .com

                                                     Internet Sales
                            Many Profiles
            Retail
            Stores


                     Individual
                       Needs
                                      Many Psyches

                                                           Direct Sales




 Commercial Sales                                      Technology
                                                       Consulting
Near-Term Priorities

1)Deploying BBFB
  to a broader geography
2)Currently 100 U.S. stores
  offer Best Buy for Business;
  planning to have 220 stores
  by end of fiscal 2007
3)Building our training and development capacity
4)Adding nearly 600 trained business professionals
5)Building outside sales capabilities
6)Refining our offerings to more effectively meet
  customer needs
Key to Long-Term Success

• Co-creation of technology solutions with
  customer and vendor partners
• Widely available technology experts in
  solutions for business, offering a local
  relationship
• Differentiated training and development
  capability for technology consultants and
  Geek Squad agents
Kevin Layden
President &
Chief Operating Officer
Best Buy Canada
Canada is Key to BBY’s Growth

                                                                                           7.0%
                                                     BBY Operating
 BBY Revenue
                                                     Income Rate
                                              ?
                                                                                     Organic
                                                                                     Growth

                                     Int’l
                                                                                IT
                          Services

                  Small                                                Supply
$30 B                                                                  Chain
                 Business
                                                     5.3%
        New Customers
                                                            Best Buy
        Stores
                                                             Canada




                                                    FY’05                                      Goal
Today                                        Goal
Best Buy Domestic & International


 Fiscal Year 2005
                              Domestic        International
 ($ in millions)


                                $24,616       $2,817          10%*
 Revenue


                                   $1,393        $49          3%*
 Operating Income

 Operating Income
                                      5.7%     1.7%           N.M.
 Rate

                                        688      144          17%*
 Stores
 * Represents percentage of total Best Buy
Dual Brand Strategy Boosts Share

                                                  Future Shop:
                                         $3.6B*
Canadian Store Count                              •Acquired in November 2001
and Number of Stores
    Revenue                                       •Future Shop Web site is #1 consumer
                                                  electronics site in Canada
                                          44
                                   30
                                                  •Market share of approximately 20-
                         19
  $2B*                                            22%
               8



                                                  Best Buy Canada:
                                                  •Opened Toronto store 8/2002
                                          120
                                  114
                        108
              104
                                                  •Opened stores in all major markets,
     95

                                                  including 8 bilingual stores in Montreal
                                                  •Operate English and French Best Buy
                                                  Web sites
    2002      2003      2004      2005   2006
                                                  •Geek Squad in all stores
                                                  •Market share of approximately 8-9%
          Future Shop         Best Buy Canada




  * Canadian dollars
Evolution of the Dual Brand Strategy


     2001                                       2009

                              Three-year goals
  Progress so far

 • 73% increase in store • Brand differentiation
     count by FY’06           • Business model
 •   Revenue growth of          optimization
     80% through FY’05
                              • Customer centricity
 •   Operating income
     rate up 150 bps
 •   Market share nearly
     doubled
Brand Differentiation

 • Future Shop brand will retain its own imagery and
   customer experience
 • Guiding principle: replicate U.S. Best Buy brand in
   Canadian marketplace
 • Changes to dual brand operating structure
 • Brand architecture project initiated in late fiscal 2006
    – Develop strategic framework to further differentiate the
      brands
    – Ensure clear differentiation on the customer experience
      and employee experience
Business Model Optimization

     Canadian Operating Income Rate
                                               5.0%



                                      Gross
                                      Profit
                                Web,
                               Services
                       Store
       1.7%            Labor
               Scale




      FY ’05                                   Goal
Results are Encouraging


                                              • Initial Best Buy Canada stores’
  Number ofStore Count
   Canadian
            Stores
                                                  (Toronto and Edmonton)
                                                  operating profits have
                                        44
                                 30
                                                  dramatically improved
                       19

                                              •
             8
                                                  Best Buy Canada’s operating
                                                  profit lags Future Shop’s:
                                                   – Higher advertising expense
                                       120
                                                     and overhead due to early
                                114
                      108
            104
   95
                                                     stage of launch
                                                   – Maturity curve of stores
                                              •   Supply chain work beginning
  2002      2003      2004      2005   2006
                                              •   Leveraging enterprise to
                                                  improve operating income rate
        Future Shop         Best Buy Canada
Customer Centricity

 • Best Buy Canada selectively pulling Customer Centricity
   elements:
    – Geek Squad in Best Buy stores, 6 stand-alone units
    – Best Buy for Business locations
 • Best Buy Canada in early stages of segmentation analysis
 • Common tools with U.S. but different segments:
    – More than 30% of greater Vancouver population is of
      Asian descent
    – 90% of Montreal population speaks French
 • Building capacity for labs in fiscal 2008
Key Growth Area

                                                                                           7.0%
                                                     BBY Operating
                                                     Income Rate
 BBY Revenue                                  ?
                                                                                     Organic
                                                                                     Growth

                                     Int’l
                                                                                IT
                          Services

                  Small                                                Supply
$30 B                                                                  Chain
                 Business
                                                     5.3%
        New Customers
                                                            Best Buy
        Stores
                                                             Canada




Today                                        Goal   FY’05                                      Goal
Your Questions

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Bear, Stearns & Co. 12th Annual Retail, Restaurants & Consumer Conference

  • 1. Small Businesses and International Stores: Key Growth Drivers For Best Buy Bear Stearns’ 12th Annual Retail, Restaurants & Consumer Conference March 8, 2006
  • 3. Safe Harbor Cautionary Statement Pursuant to the Private Securities Litigation Reform Act of 1995 This presentation may contain forward-looking statements, which are subject to risk and uncertainty. A variety of factors could cause our actual results to differ materially from the anticipated results expressed in such forward-looking statements, including, among other things, factors listed in our current report on Form 8-K filed with the SEC. That 8-K describes additional factors that could cause actual results to differ materially from those contemplated by the forward-looking statements made in this presentation.
  • 4. Best Buy • #1 consumer electronics retailer • $30 billion annual revenue 38% • $1.5+ billion operating 30% 28% income for fiscal 2006 21% • 17% U.S. market share 18% 17% • Fortune 100 company • Selling TVs, computers, entertainment software, Annual Avg. Revenue (CAGR) EPS (CAGR) appliances Shareholder Return 5-Year 10-Year
  • 5. Top-Line Growth ? Int’l Services Small $30 B Business New Customers Stores 2006 2011 Two drivers that will extend our business: Small Business and International
  • 6. Best Buy Model Transformation Customer needs drive product Employees essential to Products marketed to selection and store experience customer experience the masses SEGMENT
  • 7. Customer Segmentation Small businesses Affluent professionals Young entertainment enthusiasts Busy suburban moms Tech-savvy families
  • 8. Why Business Customers? Customer Centricity Goals Best Buy For Business • Identify and attract profitable • Small business represents an $80 customers to existing locations billion opportunity • These customers already shop at Best Buy for personal needs • Create new and improved • Unique localized services and customer experiences expanded assortments available via multi-channels, serving unmet needs • Improve overall customer • Trained and certified professionals satisfaction and loyalty catering to the needs of small business owners
  • 9. Unique Position, Not Easily Replicated Competition Best Buy • Fragmented • 900+ retail stores • Inconsistent service • Geek Squad agents and product • Product and service expertise assortment • Multiple brands • Narrow range of • Multi-channel business model capabilities and • Strong brand with pre- offerings existing customer relationships Changing the way small business buys IT solutions
  • 10. Value Proposition Business Technology Pros and Business Consultants Reward Geek Squad Zone For Service My Business is Personal Business Make it Convenient Pay Me Back Expanded Community Assortment Networks
  • 11. Integrated Business Model Our Customer .com Internet Sales Many Profiles Retail Stores Individual Needs Many Psyches Direct Sales Commercial Sales Technology Consulting
  • 12. Near-Term Priorities 1)Deploying BBFB to a broader geography 2)Currently 100 U.S. stores offer Best Buy for Business; planning to have 220 stores by end of fiscal 2007 3)Building our training and development capacity 4)Adding nearly 600 trained business professionals 5)Building outside sales capabilities 6)Refining our offerings to more effectively meet customer needs
  • 13. Key to Long-Term Success • Co-creation of technology solutions with customer and vendor partners • Widely available technology experts in solutions for business, offering a local relationship • Differentiated training and development capability for technology consultants and Geek Squad agents
  • 14. Kevin Layden President & Chief Operating Officer Best Buy Canada
  • 15. Canada is Key to BBY’s Growth 7.0% BBY Operating BBY Revenue Income Rate ? Organic Growth Int’l IT Services Small Supply $30 B Chain Business 5.3% New Customers Best Buy Stores Canada FY’05 Goal Today Goal
  • 16. Best Buy Domestic & International Fiscal Year 2005 Domestic International ($ in millions) $24,616 $2,817 10%* Revenue $1,393 $49 3%* Operating Income Operating Income 5.7% 1.7% N.M. Rate 688 144 17%* Stores * Represents percentage of total Best Buy
  • 17. Dual Brand Strategy Boosts Share Future Shop: $3.6B* Canadian Store Count •Acquired in November 2001 and Number of Stores Revenue •Future Shop Web site is #1 consumer electronics site in Canada 44 30 •Market share of approximately 20- 19 $2B* 22% 8 Best Buy Canada: •Opened Toronto store 8/2002 120 114 108 104 •Opened stores in all major markets, 95 including 8 bilingual stores in Montreal •Operate English and French Best Buy Web sites 2002 2003 2004 2005 2006 •Geek Squad in all stores •Market share of approximately 8-9% Future Shop Best Buy Canada * Canadian dollars
  • 18. Evolution of the Dual Brand Strategy 2001 2009 Three-year goals Progress so far • 73% increase in store • Brand differentiation count by FY’06 • Business model • Revenue growth of optimization 80% through FY’05 • Customer centricity • Operating income rate up 150 bps • Market share nearly doubled
  • 19. Brand Differentiation • Future Shop brand will retain its own imagery and customer experience • Guiding principle: replicate U.S. Best Buy brand in Canadian marketplace • Changes to dual brand operating structure • Brand architecture project initiated in late fiscal 2006 – Develop strategic framework to further differentiate the brands – Ensure clear differentiation on the customer experience and employee experience
  • 20. Business Model Optimization Canadian Operating Income Rate 5.0% Gross Profit Web, Services Store 1.7% Labor Scale FY ’05 Goal
  • 21. Results are Encouraging • Initial Best Buy Canada stores’ Number ofStore Count Canadian Stores (Toronto and Edmonton) operating profits have 44 30 dramatically improved 19 • 8 Best Buy Canada’s operating profit lags Future Shop’s: – Higher advertising expense 120 and overhead due to early 114 108 104 95 stage of launch – Maturity curve of stores • Supply chain work beginning 2002 2003 2004 2005 2006 • Leveraging enterprise to improve operating income rate Future Shop Best Buy Canada
  • 22. Customer Centricity • Best Buy Canada selectively pulling Customer Centricity elements: – Geek Squad in Best Buy stores, 6 stand-alone units – Best Buy for Business locations • Best Buy Canada in early stages of segmentation analysis • Common tools with U.S. but different segments: – More than 30% of greater Vancouver population is of Asian descent – 90% of Montreal population speaks French • Building capacity for labs in fiscal 2008
  • 23. Key Growth Area 7.0% BBY Operating Income Rate BBY Revenue ? Organic Growth Int’l IT Services Small Supply $30 B Chain Business 5.3% New Customers Best Buy Stores Canada Today Goal FY’05 Goal