3. Besides your investment of time, making and
uploading videos is completely free to do
on YouTube! Are the Yellow Pages free? No!
Is a billboard free? No! But YouTube is.
1) iT’S fRee:
4. In the online world, content is king and
that would make video content the king
of kings. Like i mentioned before, people
would much rather watch something
than read something – especially
online.
2) CONTENT IS POWERFUL:
5. If your video is creative or funny or
informational enough, it has the potential
to go viral. That means that potentially
thousands of other people will be sharing
YoUR Video WiTh TheiR people. ThaT’S
exposure to your business to an infinite
amount of people.
3. POTENTIALLY VIRAL
6. 4. GLOBAL AND LOCAL
aUdience…
Based on the key words you use, your video has the
potential to be seen around the world. This means you could
have new clients or customers overseas! Have a local
business? Not to worry. You can target local searches as
well and become the go-to person in your region.
7. 5. DEMONSTRATE YOUR
eXpeRTiSe…
By giving away great tips, you will
literally show your viewers that you know
WhaT YoU’Re Talking aboUT. foR manY
potential clients or customers, it often
comes down to choosing between two
businesses. Your business is going to stand
out if you have a video showing them why
YoU’Re good.
8. 6. Selling foR YoU 24/7…
Making a video is like creating a virtual
sales person. You make the video once, load
it up, and then let your video sales person
go to work for you around the clock. Every
new video you make is another full time
SaleS peRSon. TheRe’S no limiT To WhaT YoU
could do!
9. 7) GIVE THEM A FACE:
Having a video gives the potential client a face. It shows
Them YoU’Re ReallY a nice peRSon ThaT knoWS WhaT YoU’Re
talking about and how you can help them. Camera shy? No
problem! You can make a PowerPoint video and still show
your stuff. Just be sure to give your viewers a head shot in
your intro.
10. 8. VIDEO IS SEO FRIENDLY
This is a big one. When someone
searches for something online, very
often a video will come up in one of
the top spots in the organic search.
If this is your video, this is huge
because it stands out above the
other links.
11. 9. SaVing bandWidTh…
YouTube lets you embed video content in
your website without increasing your site's
bandwidth. This means you can include video
in your website without slowing down your
customers' download speeds.