4. http://www.gamepower7.com
Online Games Business
364M User worldwide (2010)
Over 20% of Internet Population
Revenue of $13B (2011)
In 2007
Internet growth rate 9.4%
Online Game player growth 16.5%
Single-Player Games growth -3%
In Vietnam for example
2010: 11% of the entire population is Online
Game players (40% of the Internet population)
5. http://www.gamepower7.com
Telco’s &
Online Games Business
High rate of online gaming growth is associated
with partnerships between Telco's and online
game companies
In China (news headlines)
Alcatel partners with Chinese Online Game Supplier
(2004)
Shanghai Telecom expands into online gaming business
(2004)
Shanghai Telecom, THE9 (online gaming company) jointly
promote 3G services (2009)
In Korea
SK Telecom, through strategic alliances with game
developers, is one of the top game publishers in Korea
6. http://www.gamepower7.com
Telco’s &
Online Games Business
In China, during 2008, Online Gaming was
the direct result of
$4.5B revenue for Telecom Industry
$1.6B revenue for IT Industry
Orange and GOA.com a success story
Scores of success stories in other countries
8. http://www.gamepower7.com
Right Combination
Online games are leveraging on the Telco’s
mobile and broadband infrastructure
Why not leverage on their own infrastructure?
Some online games have higher ARPU than
telecom services
Telco’s can benefit the most from e-
commerce and m-commerce booming
Online Games and virtual worlds are the future
of m-commerce and e-commerce
Telco’s are focusing more on VAS and
content as a revenue generator
Online games provides rich content with high
interactivity
9. http://www.gamepower7.com
Right Customer Segments
92% play at home
Have broadband Internet access
Have high-end PC
Computer and Internet Savvy
Over 50% age 16-25
22% purchase online virtual goods at the
game
Mobile Payment
Credit Card Payment
Pre-paid Card Payment
10. http://www.gamepower7.com
Billing & Payment
Telco’s are already dealing with
customer billing and payment
services
In S. Korea, Telco's offer online game
publishers an integrated billing and payment
services for 5% - 10% of the payment
13. http://www.gamepower7.com
Game Power 7
Online Games Portal
Founded 2007 as the first online games
company in the region
Vision: Create a state-of-the-art online
game hub in the region
Released the first Arabic MMORPG in the
region: Arabic Rappelz الشعوب أمل
Attracted more than 25 major game
developers to partner with to publish their
games in the region
14. http://www.gamepower7.com
Game Power 7
Online Games Portal
Long experience in media localization for
the region
Respect for cultural and religious concepts
First Arabic Pipeline for online games
localization
Translation and text rewriting for story and
dialogue
Clothing modifications
Modifications of controversial contents
15. http://www.gamepower7.com
Game Power 7
Online Games Portal
Currently, 150k registered users
4 MMO games
Integrated Social network (similar to
facebook) for the gamers
Huge content repository produced by
gamers themselves: videos, screenshots,
paintings, etc.
Revenue Source
In-game Virtual Goods
In-game Ads
16. http://www.gamepower7.com
Game Power 7
Online Games Portal
1/2009
First
MMORPG
Arabic
Rappelz
8/2010
First
Casual
MMO
World of
Secrets
8/2010
First MMO
Sports
X-Kick
12/2010
Strategy
Flash MMO
Game
6/2011
Our
Second
MMORPG
Title