2. Don’t worry too much about
how you “
h “come across” on
”
Twitter. Just be yourself and
tweet from the heart. Don’t
stress t
t too much about th
h b t the
numbers—instead, use the
platform to connect genuinely
with the Twitter f ll
h h followers you
already have, and let the rest
take care of itself!
@problogger
3. As a business, perhaps you are looking for a
specific answer to a question that you have
have.
Maybe you are looking for some industry
stats. You can use Twitter to pose the
question and if th question i engaging and
ti d the ti is i d
if your friends are remotely interested in the
same question, you should receive a
response. T itt is a social community and
Twitter i i l it d
usually these social communities are tight
knit. Someone is bound to answer your
question and at least point you in the right
direction.
@marketing_jive
4. Instead of answering the
g
question, “What are you
doing?”, answer the question,
“What has your a e o ?
a as you attention?”
@chrisbrogan
5. Commenting on others’ tweets,
others tweets
and retweeting what others
have posted is a great way to
build community
community.
@chrisbrogan
8. Follow interesting people. If
you find someone who tweets
interesting things, see who she
follows, and follow her.
@chrisbrogan
9. Build up y
p your audience of p p y
people you
know and who like you already. The
easiest way to do this? Email your friends
a d colleagues e
and co eagues letting them know abou
g e o about
your Twitter account. Ask them to follow
you. If you’re active on other networks
like Facebook, let them know as well.
@cspenn
10. Bring your Twitter account into the
physical world. Every time I give a
talk, speak on a panel, shoot a
podcast,
podcast present slides or hand out
slides,
business cards, I figure out a way to
broadcast or display my Twitter
account.
account
@kevinrose
11. Participate i
P ti i t in online events th t
li t that
use #hashtags, because others in
the event will find you and
appreciate you, too!
i t t !
@chrisbrogan
12. The key with Twitter really is shared
y y
interests. people will share your
tweets with their followers if they
think you s a e a co
share common interest
o e es
with them, and your tweet is
relevant. So, be conversational about
topics that will interest others. Be
conversational in a way that
encourages your followers to reach
out to their own networks
networks.
@problogger
13. How many times
y
do you tweet
your bl
blog post
t
on Twitter?
14. @GuyKawasaki argued at the social media
success summit that authors should be
retweeting a blog post at least four times a
day. In his argument he used @CNN news as
an example where he said that the news are
p
replayed throughout the day and they use the
same news and repeat it—obviously people
aren t
aren’t around to watch @CNN 24/7. Same goes
with Twitter. People don’t really have the time
to monitor your Twitter feed 24/7 and read
every tweet that you post.
So in @guykawasaki’s argument, he suggested
that people should retweet it four times in a
day and eight hours apart.
@AskAaronLee
15. Post at least twice in a day and post it for
two days. That means you’re posting it four
times. You can spread them out 12 hours
apart.
This is because not everyone will be on
twitter everyday unless they are twitter
y y y
addicts like you and I of course. I personally
post tweets on average two to four times a
day and test different titles.
y
Sometimes a tweet can just be popular with
a decent headline and lucky timing.
@
@AskAaronLee
16. The 20 Words
and Phrases That
Will Get You the
Most R T
M t ReTweets t