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Bruno, CFO. Manager and
Commercial, co-founder of VS2
Media.

Hugo, CEO. Elect.Engineer (IST),
Lisbon MBA. Partner and co-
founder of Electric Planning.

Nicolas, CMO. Designer & Brand
Developer. Several Design cour-      The Team
ses, EP Vale do Rio.
Sérgio, CIO. Addition to Computers
Engineering has training in Web
Development and Sound Analysis




                                                1
REACH?

TIME CONSUMING

  INEFFICIENT!



    The Problem
                  • Despite Web 2.0 several
     For Users    games & events
                  canceled due to lack of
                  quorum

                  • Don t have a team or
 FRIENDS ONLY     partner to play, or don’t
                  know anyone with the
                  same sports preferences
                                         2
How to Reach
my Customers?




       The Problem
                      • Don’t have a Direct
       For Partners   Marketing tool on social
                      media or on the Web


                      • The main focus is still
                      Mass Media Advertising

                                                  3
The Solution   • An Online Platform to
The Service    Offline Sports Encounters
               • A Direct Marketing tool,
               football brands advertise on
               football page
               • Where Sports Fans find
               other Sports Partners, or
               Teams
                                      4
The Solution   • Organize your event and
The Service    open public vacancies
               • Or you can put yourself
               available to play a certain
               sport in a certain area

               • and Team-up Sports will
               automatically link People
                                      5
Business
           • Freemium Model
 Model

           • Premium used in
           promotions, and referrals




                                  6
Business   • Direct Marketing with high
 Model     engagement

           • Premium get exclusive
           access to the main page




                                  7
Business
           • Professionals will be shown
 Model     to their related sport events

           • The users data base is a
           major asset to professionals




                                  8
Underlying   • Algorithms and
Magic & IT   Intelligence in the
             Platform:
             • If a person misses an
             confirmed event it will start
             to decrease in the list
             • Every event or person is
             Geotagged
                                     9
• Top Down Aproach
   Internet        • Total 5.1 Million
    Users
                   • 70,1% of
     18-55           Population
     Years         • 3.6 Million

                   • 63% of
   Physical          population
   Activity        • Market 2.26
                     Million
                                          Market
                                                    • Both approaches give a
                                         Portugal   Market of roughly 2 Million.
   Average 50 people /
         place:
   Total Market 1.7M
     10.500 Clubs
     25.000 Places
     for practicing
         Sports
       520.000
       Federated
         Players                                                          10
Class A,
                                                   B; 40-54
                                                   Ocasional
                                                     Sports

            Class       Student
           A, B, C      Class A,
                                    Class A,
            25-39      B; 25-39
                                   B; 40-54        Class C,
           Regular     Ocasional
                                   Ocasional      D; 40-54
           Sports        Sports
                                     Sports
Student
                                                  Ocasional
                                                    Sports
                                                                      • Sports Highly correlated
Regular
Sports
                                                                      with age and education:
                       Class C,    Class C ,
 18-35
                       D; 18-39    D; 40-54
                       Regular     Regular
                        Sports      Sports                            • Higher education, higher
                                                                      the frequency of sports
              EARLY     EARLY        LATE      LAGGARDS
                                                               Time
PIONEERS
            ADOPTERS   MAJORITY    MAJORITY
                                                                      • Younger, more keen to
                                                                      practice team sports
                                                                                            11
Marketing   • From day 1, Team-up
 & Sales    Sports must serve the
            Sports Community

            • The focus is Getting,
            Keeping & Growing Users




                                12
Easy Acess to
                                       4.0 Data

                                           3.0

                                           2.0

 Low                                       1.0
                                                                                         High
Quality                                                                                 Quality
                                           0.0
  -3.0             -2.0      -1.0                0.0              1.0       2.0           3.0
                                       -1.0

                                       -2.0

                          Hard Acess -3.0
                                      to                                                        • Several Competition in the
                              Data
         MEET UP          WE PLAY
                                       -4.0            E-TEAMZ           PELADEIRO              same industry, but in
         SPORTSVITE       TEAMER                       WE PLAY           ACTIVE                 different areas..
         SPORBRO          SPORTS MATCH MAKER           SPOORTAL          HORA DO JOGO
         THE SPORTS DAY   TOTALLY SPORTY               BUDDY UP          SPORTS PARTNER
                                                                                                • 2 similar companies, with
                                                                                                more than 2 Points of Parity
                           Low credibility                  Low P. off Parity                   are Sporbro and Totally
                                                                                                Sporty
                            High credibility               High P. off Parity
                                                                                                                      13
Portugal          Espanha
                                                     Polónia
                 Brasil         Argentina
                  Year 1   Year 2 Year 3    Year 4    Year 5

TOTAL REVENUES     4.344 20.826 76.397 204.591 335.503

TOTAL COSTS       28.500 41.200 61.200 86.400 109.400

NET PROFIT       -24.156 -20.374 11.170 86.871 166.186




                                                     Projections
                                                                   •Funding:
                                                     Milestones
                                                                     Y1: 20 k€
                                                                     Y1: 80 k€
                                                                     Y2: 80 k€




                                                                                 14
• Status and Timeline:
• Kick-Off is September 1st
2012!
• In the end of every step
or phase, revaluations of
the next steps


                       15
FILL UP THE SPACE
Become a requested Player
    Organize Games

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Team up sports investors

  • 1.
  • 2. Bruno, CFO. Manager and Commercial, co-founder of VS2 Media. Hugo, CEO. Elect.Engineer (IST), Lisbon MBA. Partner and co- founder of Electric Planning. Nicolas, CMO. Designer & Brand Developer. Several Design cour- The Team ses, EP Vale do Rio. Sérgio, CIO. Addition to Computers Engineering has training in Web Development and Sound Analysis 1
  • 3. REACH? TIME CONSUMING INEFFICIENT! The Problem • Despite Web 2.0 several For Users games & events canceled due to lack of quorum • Don t have a team or FRIENDS ONLY partner to play, or don’t know anyone with the same sports preferences 2
  • 4. How to Reach my Customers? The Problem • Don’t have a Direct For Partners Marketing tool on social media or on the Web • The main focus is still Mass Media Advertising 3
  • 5. The Solution • An Online Platform to The Service Offline Sports Encounters • A Direct Marketing tool, football brands advertise on football page • Where Sports Fans find other Sports Partners, or Teams 4
  • 6. The Solution • Organize your event and The Service open public vacancies • Or you can put yourself available to play a certain sport in a certain area • and Team-up Sports will automatically link People 5
  • 7. Business • Freemium Model Model • Premium used in promotions, and referrals 6
  • 8. Business • Direct Marketing with high Model engagement • Premium get exclusive access to the main page 7
  • 9. Business • Professionals will be shown Model to their related sport events • The users data base is a major asset to professionals 8
  • 10. Underlying • Algorithms and Magic & IT Intelligence in the Platform: • If a person misses an confirmed event it will start to decrease in the list • Every event or person is Geotagged 9
  • 11. • Top Down Aproach Internet • Total 5.1 Million Users • 70,1% of 18-55 Population Years • 3.6 Million • 63% of Physical population Activity • Market 2.26 Million Market • Both approaches give a Portugal Market of roughly 2 Million. Average 50 people / place: Total Market 1.7M 10.500 Clubs 25.000 Places for practicing Sports 520.000 Federated Players 10
  • 12. Class A, B; 40-54 Ocasional Sports Class Student A, B, C Class A, Class A, 25-39 B; 25-39 B; 40-54 Class C, Regular Ocasional Ocasional D; 40-54 Sports Sports Sports Student Ocasional Sports • Sports Highly correlated Regular Sports with age and education: Class C, Class C , 18-35 D; 18-39 D; 40-54 Regular Regular Sports Sports • Higher education, higher the frequency of sports EARLY EARLY LATE LAGGARDS Time PIONEERS ADOPTERS MAJORITY MAJORITY • Younger, more keen to practice team sports 11
  • 13. Marketing • From day 1, Team-up & Sales Sports must serve the Sports Community • The focus is Getting, Keeping & Growing Users 12
  • 14. Easy Acess to 4.0 Data 3.0 2.0 Low 1.0 High Quality Quality 0.0 -3.0 -2.0 -1.0 0.0 1.0 2.0 3.0 -1.0 -2.0 Hard Acess -3.0 to • Several Competition in the Data MEET UP WE PLAY -4.0 E-TEAMZ PELADEIRO same industry, but in SPORTSVITE TEAMER WE PLAY ACTIVE different areas.. SPORBRO SPORTS MATCH MAKER SPOORTAL HORA DO JOGO THE SPORTS DAY TOTALLY SPORTY BUDDY UP SPORTS PARTNER • 2 similar companies, with more than 2 Points of Parity Low credibility Low P. off Parity are Sporbro and Totally Sporty High credibility High P. off Parity 13
  • 15. Portugal Espanha Polónia Brasil Argentina Year 1 Year 2 Year 3 Year 4 Year 5 TOTAL REVENUES 4.344 20.826 76.397 204.591 335.503 TOTAL COSTS 28.500 41.200 61.200 86.400 109.400 NET PROFIT -24.156 -20.374 11.170 86.871 166.186 Projections •Funding: Milestones Y1: 20 k€ Y1: 80 k€ Y2: 80 k€ 14
  • 16. • Status and Timeline: • Kick-Off is September 1st 2012! • In the end of every step or phase, revaluations of the next steps 15
  • 17. FILL UP THE SPACE Become a requested Player Organize Games