2. Building your Internet Presence | A strategic Move
TO BE OR NOT TO BE... ON INTERNET ?
GOOGLE SEARCH :
● Your name
● Your Business name
● Coaches of Montreal
● Professional coach
François Beaugard communications
3. Building your Internet Presence | A strategic Move
5 W's + HOW
WHO : You and your community
WHAT : What makes you different? Standing out from the
crowd
WHEN : Timing is important
WHY : Why someone would pay for your services
WHERE : Location
HOW : Networking
4. Building your Internet Presence | A strategic Move
Gmail Search
Agenda Documents
Maps Talk
Reader Alerts
Analytics YouTube
5. Building your Internet Presence | A strategic Move
Google knows too much about you
"You've done it, said it, clicked it, searched it, Googled it. You can
never undo it or unclick it. It stays there forever. Unless the people
demand that government order a stop to it."
CNN Opinion http://ht.ly/95NRj
François Beaugard communications
6. Building your Internet Presence | A strategic Move
ABOUT.ME http://about.me/francoisbeaugard
Domain name : www.CoachesOfMontreal.com / .ca
https://www.10dollar.ca/
Hosting plan
http://www.hostgator.com/
http://www.godaddy.com/
François Beaugard communications
7. Building your Internet Presence | A strategic Move
WordPress (.com / .org)
● Theme
● Blog
● Static pages Jeux de cordes
Google Analytics
Google Adwords
8. Building your Internet Presence | A strategic Move
FB
Tw
Where should you post your status?
9. Building your Internet Presence | A strategic Move
MONITORING TOOLS
Google Analytics
Google Alerts
Facebook Analytics
Facebook Alerts
Twitter Alerts
Hootsuite (Twitter, Facebook, LinkedIn, YouTube, etc.)
10. Building your Internet Presence | A strategic Move
François Beaugard communications
Web site francoisbeaugard.com
Twitter @fbeaugard
Linkedin http://www.linkedin.com/in/francoisbeaugard
Slideshare http://www.slideshare.net/f.beaugard