Developed for CALCASA's 2009 conference in Sacramento, CA.

1. Creating Change in a Digital World

2. I have an agenda.

3. 1. Collaboration is everything.

4. 2. Social media provides you with the tools for collaboration.

5. 3. You can do it: If you develop a practice.

6. 1. Collaboration is everything.

7. Let’s start with some assumptions:

8. There are people out there who are interested in our issues. (whether we know them or not)

10. Those people are active in our communities. (whether we help them or not)

12. We want to engage those interested and active people in our work. (whether we agree with them or not)

15. That’s the heart of collaboration: Engaging with interested and active people to create change.

18. “ Collaboration is a ... process where two or more people or organizations work together in an intersection of common goals ... by sharing knowledge, learning and building consensus.

19. “ Most collaboration requires leadership , although the form of leadership can be social leadership within a decentralized ... group.

20. “ In particular, teams that work collaboratively can obtain greater resources, recognition and reward when facing competition for finite resources.” http://en.wikipedia.org/wiki/Collaboration

21. 2. Social media provides you with the tools for collaboration.

22. Facebook is better than you.

23. 8.6x the population of California http://www.facebook.com/press/info.php?statistics and http://www.census.gov/popest/estimates.html

24. 5 Billion minutes every day http://www.facebook.com/press/info.php?statistics and http://www.census.gov/popest/estimates.html

25. Twitter is better than you.

26. 475,000 people in February, 2008 http://blog.nielsen.com/nielsenwire/online_mobile/twitters-tweet-smell-of-success

27. 7 Million in February, 2009 http://blog.nielsen.com/nielsenwire/online_mobile/twitters-tweet-smell-of-success

28. Don’t make it you against them.

29. People in 202 cities raised $250,000 for Charity: water http://www.charitywater.org/twestival/ and http://twestival.com/

30. 3. You can do it: If you develop a practice.

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