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Bridging the Gap: Using Social Media Effectively to Connect with Your Members

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Elizabeth Engel
Elizabeth Engel

Slides from panel presentation on social media at the 2012 Joint Commission on Sports Medicine and Science annual meeting. Panelists included Dave Ellis (CPSDA), David Saddler (NATA), Sarah Bild (Gatorade), and Elizabeth Engel (CHA) as moderator

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Bridging the Gap: Using Social Media Effectively to Connect with Your Members and Patients Joint Commission on Sports Medicine and Science Annual Meeting February 3, 2012
Your Panelists ,[object Object],[object Object],[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Setting the Stage ,[object Object],[object Object]
Setting the Stage http://socialtimes.com/2011-social-media-all-stars_b80729
Setting the Stage 800+ million users, 50% log in on any given day, 350 million access through mobile device over 94 million people visit each month 90+ million users 100 million active users, 55% tweet from mobile devices second largest search engine (behind Google) 164+ million blogs
(References) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Setting Strategy ,[object Object],[object Object],[object Object]
Setting Policy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Common Elements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Watch Out For… ,[object Object],[object Object],[object Object],[object Object],[object Object]
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That’s a Wrap! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],David Sadler e: [email_address] p: 972.532.8804 m: 214.284.0739 Elizabeth Weaver Engel, MA, CAE e: [email_address] b: thx4playing.blogspot.com t: @ewengel li: www.linkedin.com/in/ewengel p: 703.797.6041

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Bridging the Gap: Using Social Media Effectively to Connect with Your Members

  • 1. Bridging the Gap: Using Social Media Effectively to Connect with Your Members and Patients Joint Commission on Sports Medicine and Science Annual Meeting February 3, 2012
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  • 5. Setting the Stage http://socialtimes.com/2011-social-media-all-stars_b80729
  • 6. Setting the Stage 800+ million users, 50% log in on any given day, 350 million access through mobile device over 94 million people visit each month 90+ million users 100 million active users, 55% tweet from mobile devices second largest search engine (behind Google) 164+ million blogs
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