This document discusses how schools can use Pinterest to engage stakeholders. It explains that Pinterest is a virtual pinboard where users create boards to organize images, links, and videos from the web. The document notes that Pinterest is growing rapidly and that images on it can be easily shared on other social media. It provides examples of how teachers, PR offices, and guidance counselors at schools could create boards with resources for students, information about the school, and materials to support learning. The document encourages schools to start using Pinterest to showcase their work in a visual way.
Micro-Scholarship, What it is, How can it help me.pdf
Pinterest and Schools
1. and
Schools
NSPRA 2012
Gold Mine Session
Evelyn McCormack
2. What is Pinterest?
Virtual pinboard that lets users organize
images and other things they find on the
web.
Users create themed “boards” to which
photos, links and videos can be “pinned”
Each image can be clicked on and
viewed larger
Comments can be posted about
individual images
3. Each image can be “liked” or “re-
pinned” by other users
Boards are set up as categories by
most pinners on Pinterest
Each image includes the original link
4. Why Should Schools Care?
Because Pinterest is the fastest growing
social media site (10 million users; 2.3
billion page views in March)
Because your stakeholders can learn
from what you post
Because the world is visual
Use Pinterest to feature your school, but
also to engage your audience
Pinners can share their pins on
Facebook and Twitter (things go viral)
5. How You Can Use Pinterest
Teachers/librarians can post summer
reading books, assignments, extra help
links, etc.
PR office can post photos of school
buildings, positive news links, positive
stories about students and staff,
archival links, mascot/athletics links and
images
Guidance office can post advice for
college-bound students, links to military
sites, graphics and statistics about
graduation, SATs, standardized testing,