Shape the Future App Economy of Europe Workshop / Brussels, Belgium / 14th June 2013 John Breslin is a lecturer at the National University of Ireland Galway. He is also a research leader at DERI, the world’s premier Semantic Web research institute. John is best known for being a co-founder and director of boards.ie Ltd., Ireland’s largest discussion website. More recently, John co-founded US app company StreamGlider Inc., a real-time streaming newsreader that can be private-labeled for content publishers on tablets.

2. A study of the European App Economy
John Breslin, DERI, NUI Galway
www.johnbreslin.com / @johnbreslin

3. Hashtag for the workshop
You can follow us on Twitter @eurapp

4. Digital Enterprise Research
Institute
Leading research institute in Web
Science, networked knowledge,
social web and semantic
technologies
NUI Galway
Established in 1845, a research-
led university with 17,000 students
Who’s involved?
Launched by EC’s Digital Agenda: Startup Europe initiative
GigaOM Research
The research analyst division of
tech publisher GigaOM. Provides
expert industry analysis on the
cloud, mobile, cleantech and
consumer technology sectors
GigaOM
One of the top 10 technology sites
according to TechMeme. 5.5-
million strong community

5. John and apps
StreamGlider Inc., December 2011

6. Create a European app economy
model and jobs profile using
surveys and interviews with
various stakeholders
Assess and model market size
and near-term forecast/potential
Profile job types related to
mobile apps and analyse the
size (how many people) of each
category
Generate ideas and solve key
problems affecting the app
economy using crowdsourced
ideation challenges
What is Eurapp?
The goals and aims are to...

7. “Apps”, what kinds of “apps”?
Mobile apps, social API sets

8. “Shape the Future App Economy of Europe”
Our distinguished speakers

9. 09:00 Martin Hahn, “Introduction to Startup Europe and motivation for Eurapp”
09:15 John Breslin: “The Eurapp project: a study of the European app economy”
09:30 David Card “Initial results from surveys / interviews with stakeholders”
10:00 Coffee
10:30 Lightning talks: “For growing the app economy in Europe, there are some
bottlenecks that need policy action” (Peggy Anne, Ruud, Kumardev, Tanguy)
10:50 Mapping session to brainstorm top hurdles and suggestions on how to
overcome them
12:30 Lunch
13:30 Lightning talks: “Our company's measures for success in the app
aftermarket, and barriers to achieving them” (Ben, Eiso, Andreas, Cornelius)
13:50 Breakout mapping session to brainstorm success measures and how to
achieve them
15:30 Coffee
16:00 Discussion around outcomes from both mapping sessions
Working workshop schedule
The format for the rest of the day

10. Workshop format
Talks from stakeholders on experiences, mapping sessions
“For growing the app economy in
Europe, there are some bottlenecks
that need policy action”
Brainstorm the primary bottlenecks
experienced by European app
companies (directly related to European
location)
No UI skillz
here...
We have
grads 4 U!
“Our company's measures for
success in the app aftermarket, and
barriers to achieving them”
In the app aftermarket, what are a
company’s main barriers to success in
achieving their desired success metrics
(monetization, downloads, etc.)?

11. Crowdsourcing solutions: July-August 2013
Two innovation challenges, with prizes of $5000 each

12. Ask John
Thanks for listening.
Please tell your contacts about the Eurapp project, our workshops and the
crowdsourcing ideation challenges
www.eurapp.eu