The document provides instructions for a final individual assignment project on culture and civilization for a course. Students are asked to research a theme related to art, architecture, and culture through site visits and literature reviews. They must then design a coffee table book graphical expression of their findings. The project aims to introduce Western and Eastern cultures through historical discoveries, monuments, artworks and achievements. Students will be assessed based on critical thinking demonstrated, originality, research thoroughness, creativity, and understanding of the brief. Deadlines for progress checks and the final submission are provided.

1. RE PORT
C U L TU RE & C IV IL IZ A TIO N
PENG Y EP SIA NG - 0315259 - FN BE 0 4/13

2. SCHOOL OF ARCHITECTURE, BUILDING & DESIGN
Research Unit for Modern Architecture Studies in Southeast Asia
Foundation of Natural and Built Environments
CULTURE & CIVILIZATION (FDES 0815)
Prerequisite: None
Lecturer : Normah Sulaiman . Delliya Mohd.Zain
__________________________________________________________________________________
Project 3 (Individual Assignment) : Art + Architecture + Culture
40 % marks
Submission date: 4th February 2014 (Week 17)
Introduction
"What travel teaches us is that we are all essentially the same. There is not a 'them' and an 'us'; there is
really only 'us.'" The stunning photographs capture the theme of places of visit. A good coffee table books
serve a number of purposes: they're decorative, informative, and attractive.
Objectives of Project
1. To introduce the Western and Eastern culture and civilization through an overview of archeological
discoveries, ancient monuments, artworks, philosophy and achievement of great leaders from
prehistoric to present.
2. To show basic skills on enquiry, investigation, application and presentation of relevant information.
Learning Outcome
1. Able to describe the historical development of human civilization.
2. Able to recall the development of Eastern and Western human civilizations in the past as well as
present.
3. Able to demonstrate good documentation and presentation skills.
Tasks
Part I: You are required to do a literature research on places of interest of your site visit. From the
literature review, you are to study the theme given and its connection between the historical,
architectural and social aspects of the place. Documenting the right building, spaces and places with the
right content is important in this project. You are advised to work closely with your tutor to ensure you are on
the right track.
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3. Theme:
1. Food Culture
Kopitiam,
Street Food
Coffee Culture
2. Pop Culture
Sports ( Cycling/Fixie)
Music
Street Art (Graffiti) and Arts
3. Architecture
Malaysian Architecture
Fusion
Religious Places
Spaces and People
Part II: You are to design a graphical expression of your findings in a concise graphical book. The
book will create awareness and educate your audience on the subject matter or focus of the study. This
includes design & layout, purpose, target audience, content, writing style, colours and etc. You are strongly
encouraged to meet with us regularly for further assistance.
Submission Requirement
Part I: Compilation of literature review in A4 and comb bound format. (Guidelines of content will be
provided during class)
Part II: Coffee Table Book – A5 format size
Part III : PDF compilation of individual work in a CD* with proper cover and information.
(*Students may opt to compile this as a group)
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4. COENCEPT
The theme of “KL WAITING STYLE” is “waiting”.
Waiting. The action of staying where one is or delaying action until a particular time or event.
Everyday people wait for different reason at different places. Everybody has different waiting
habits. These habits are not born with, they are learnt through observation. Since young, we
learnt many things through observing the people around us and waiting is one of them. The
waiting habits of the community we lived in are thus inherited by the next generation and so on
and so forth. Therefore, the waiting habits of people varied according to the location.
“KL WAITING STYLE” illustrated the various waiting habits of Kuala Lumpur community.
Specifically, it shows how the people interact with the surrounding elements when they wait.
These waiting habits have become an identity, a culture to the people here.

5. RESEARCH
Location
List of proposed waiting spaces:
•
Bus stops
•
Train stations
•
Market place
•
Traffic light
•
School
•
Reception counter
•
Bank
•
Market
Most of the proposed waiting spaces are transportation and services venue because these are
the places where there are more people nowadays. Transportation and services have a very high
demand due to globalization.
The location I choose is located in the city area because there are more people, which means
more people have to wait. The locations I have been to are all located in the Kuala Lumpur, the
capital city of Malaysia. There are also locations that are within walking distance from train
stations It is more convenient for me to travel using public transportation.
Location of photoshoot:
•
Central Market
•
Petaling Street
•
KL Sentral
•
Batu Cave
Photos
The photo are filtered and selected to fully exhibit the waiting habits of Kuala Lumpur residents
by following a few criteria.
-
Message

6. The person on the left is waiting for his friend but this photo
does not fully exhibit the unique waiting habit of Kuala Lumpur
residents. The waiting posture is too common and, thus the
message is not strong enough.

7. Background
The background of this photo is a indoor arcade which cannot
fully exhibit the Kuala Lumpur cityscape. It does not satisfy the
theme and will disrupt the message intended to display in the
photobook.

8. -
Composition
In the photo, the boy is waiting at the counter but the focus is
placed wrongly. There are too many signage in the photo which
reduce the visual weight of the boy because the boy appears
much smaller compared to the signage.

9. This photo shows how the people use the construction barricade as
waiting place beside the road. The background of the photo shows a few
buses which indirectly indicate that the people are waiting for the buses.
It emphasizes the message and theme. The photo also follows the
composition Rule of Third.

10. Layout
In order to make the photobook seems livelier, a series of different layout is used. The layout is
simplified to avoid distraction.
1. A single large photo is placed in this layout. The page number at the lower right corner is
used to add interest to the overall view.
2. There are two photo in this layout. The smaller photo is used to emphasize the message
delivered.

11. 3. A full colour page is used for photo description and another page is placed with a photo.
The photo is surrounded by a white border to reduce its heavy visual weight.
Caption
The photo description title is written in a more Malaysian style and somewhat improper
English to attract attention and display the culture of Kuala Lumpur. The detailed description
below is written is proper English and explain the message intended in the photo along and
related to the overall waiting culture of Kuala Lumpur.

12. TOTAL
Demonstrated critical thinking
through the theme/concept
and appropriateness of the
theme/concept intended.
Originality
Creativity in preparation, photos,
layout composition and
compilation of content.
Thorough research,
study, depth and the
effectiveness way to
communicate findings
Creativity
Content
Quality of form and level of
execution of understanding
the project brief.
General Understanding
Describes
thoroughly with a
good justification
and execution of
the project
6.5 – 7.9
Evidence of very
good research
and study
translated into
journal
6.5 – 7.9
The works
presented with a
good quality of
preparation,
photos, layout
composition and
compilation of
content.
6.5 – 7.9
Portray very good
critical thinking
through the
theme and
appropriateness
of the theme
intended.
6.5 – 7.9
Describes
introduction leads
to excellent
justification and
execution of the
project
8.0 - 10
Evidence of
extensive
research and
study translated
into the book
8.0 - 10
The works
presented with a
strong quality of
preparation,
photos, layout
composition and
compilation of
content.
8.0 - 10
Portray excellent
critical thinking
through the
theme and
appropriateness
of the theme
intended.
8.0 - 10
Assessment Criteria – Individual
5.0 – 6.4
Portray good
critical thinking
through the
theme and
appropriateness
of the theme
intended.
5.0 – 6.4
5.0 – 6.4
Evidence of
good research
and study
translated into
journal
5.0 – 6.4
The works
presented a fair
creativity of
preparation,
photos, layout
composition and
compilation of
content.
Fair introduction
and execution of
the project with
acceptable facts
being discussed
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2.5 – 4.9
Evidence of
minimal
research and
study translated
into journal
2.5 – 4.9
The works
presented with
minimal
creativity of
preparation,
photos, layout
composition
and compilation
of content.
2.5 – 4.9
Moderate
critical thinking
through the
theme and
appropriateness
of the theme
intended.
2.5 – 4.9
Minimal
discussion on
the important
facts
0 – 2.5
Insufficient
critical thinking
through the
theme and
appropriateness
of the theme
intended
0 – 2.5
0 – 2.5
No evidence of
creativity in
preparation,
photos, layout
composition and
compilation of
content.
0 – 2.5
Evidence of lack
of research and
study translated
into journal
No basic facts
were discussed
√
√
√
√
X
X
X
X
10
40
10
10
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13. CULTURE & CIVILIZATION (FDES 0815)
Lecturer : Normah Sulaiman . Delliya Mohd Zain
FINAL PROJECT: Art + Architecture + Culture
TUTORIAL SHEET
Date
NAME : ___________________________________
ID No : ____________________________________
Review / Comments
Sign
My Progress :
18.12.2012
Lecturer’s Review :
Progress to date: By this tutorial session, you should show your lecturer all literature
findings related to your theme and concept and places of interest. These literature
findings must be printed out with your own reflection of understanding. Library research
on layout, graphics, colors or photography is a good start. DO NOT PRINT BLINDLY
CONTENT FROM INTERNET.
Date
Review / Comments
Sign
My Progress :
31.12.2013
#Lecture time is
replaced with
Tutorial.
Lecturer’s Review :
Progress to date: By this tutorial session, you progress based from the previous
comments. You should show your lecturer all literature FINALIZE findings related to your
theme and concept and places of interest. You must at least have 5 places that MUST BE
related to your theme and map out your findings.
Date
01.01.14
Public Holiday
Review / Comments
Sign
Progress to date: By this date, you should start going to the places of your
interest and start taking photos. Please take all personal safety
considerations before going out to take photos.
Once completed, you need to create an album on your PICASA/Google
page and share the link with your respective tutor at the ALBUM (not
individual pictures). Please screen and include related pictures only.
There’s no specific numbers of photos, it may vary from 200 – 400 with the
right content.
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14. Date
29.01.2014
CNY Holiday
Review / Comments
Sign
Artworks must reach printers at least a week before to avoid any
miscommunication and mistakes on the printing output. Please consider
time management and business pattern during festive season.
GOOD LUCK!
Submission Date: 4th February 2014
Time: 1030 am -11.30 am
Venue : Academic Suite, Block C – Level 9
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