Students face challenges in trying to learn an ever-expanding academic vocabulary when studying in universities. They are expected to be both competent and fluent in the use of professional terms that are integral to their disciplines. A variety of vocabulary-learning strategies have been reported in a study of Hong Kong learners, including sources, guessing, dictionaries, repetition, association and know words.

1. Dr Paula Hodgson Faculty of Education, The University of Hong Kong Hong Kong SAR, China Ms Lai-kuen Chan Institute of Textiles and Clothing, Hong Kong Polytechnic University, Hong Kong SAR, China This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 Unported License .

3. General versus professional terms

6. Uploading an image by student

7. Viewing with an enlarged image

10. Percentage of image coverage Categories of terminology Number of terms Number of terms matching with images Percentage (1) garments and parts 88 84 95.5 (2) machines and equipment 42 22 52.4 (3) technical terms 191 28 14.7 (4) production terms 9 1 11.1 (5) materials and accessories 56 35 62.5 386 170 44

21. Dr Paula Hodgson Faculty of Education, The University of Hong Kong Hong Kong SAR, China Contact: etpaula@hku.hk