The Ultimate Guide to Choosing WordPress Pros and Cons
Web 2.0 Resources
1. Online and Traditional Media Done Right
Web 2.0 Resources
Presented to the
SVAMA
August 27, 2008
2. Web 2.0 =TMI
• What to read online and offline
• What to view and listen to
• Who to know and follow
• Where to go
• Strategies for survival
3. Is it legal?
• “Following” used to be
a sinister concept
• So much free and excellent
info so little time
• Who needs grad school?
4. What to read - online
• Blogs
– Mashable! - The #1 Social Networking and Social Media News
Blog/
– http://facereviews.com/
– www.web-strategist.com/blog
– www.techcrunch.com
– Marketing in a Web 2.0 World
– http://www.readwriteweb.com/
– http://gigaom.com/
– http://www.micropersuasion.com/
– http://www.mediapost.com/blogs/social_media_insider/
– http://news.cnet.com/the-social/?tag=blgs.list
5. Hard Copy
– Groundswell
• Charlene Li and Josh
Bernoff of Forrester,
Inc.
– Cluetrain Manifesto
• Locke, Levine, Searls,
Weinberger
6. What to view
• Video
– www.commoncraft.com/show
– New Media Minute, Daisy Whitney
• http://daisywhitney.com/newmediaminute/
– David Spark -
http://www.sparkmediasolutions.com/
13. Basking in reflected Glory –
Who to Follow
• Jeremiah Owyang
• Charlene Li
• Chris Brogan
• Mark Silva
• Jim Kukral
• Mary Hodder
• New Media Jim
• Loic LeMeur
• Guy Kawasaki
• Patty Mitchell
• Susan Mernit
• Steve Rubel
• Rodney Rumford
• CC Chapman
• Cathryn Hrudika
• Susan Bratton
14. Where to Go –
Social Networks
• LinkedIn
• Facebook
• Twitter
• Friendfeed
• YouTube
• Blip.tv
15. Where to go –
Events,Trade Shows
• Ad:Tech
• New Media Expo
• Podcamp
• South by SouthWest
• Stanford Venture
Labs
• Mediapost/OMMA
• ClickZ events
16. Strategies for Survival
aka the Time Suck issue
• Narrow your focus
• Cap the time you will spend
• Keep your objective in mind
17. MANAGING YOUR SOCIAL MAP / CONTACT LIST
source: RealBranding
• news LinkedIn
• blogfeeds
le
iGoog
Twitter FriendFeed
sitein.com/
PROFESSIONAL
blog
PERSONAL
Plaxo RB
technacea
Blog
Outlook Outlook
• some newsletters
Facebook
• personal email • some newsletters
• contacts • work email
Flickr • contacts
Del.icio.us
19. Thank You
Our contact information
Elymedia
1361 Park Street
Suite 222
Alameda, CA 94501
Phone: 510 864 1892
Fax: 510 337 9302
Email: Info@elymedia.com