How to rewrite brand pages title tag

How to rewrite brand pages
title tag
Category: Store Promotion

Eshopbox Wiki for Store Owners

Welcome to Eshopbox Wiki

What you will learn here

▪ What does the title tag rewriter mean

▪ Why to use title tag rewriter

▪ How to rewrite brand pages title tag

A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.

1
What does the title tag
rewriter mean


What does the title tag rewriter mean

▪ Title tag rewriter helps you to optimize your site pages in search results

▪ It edits the <title> tag of your site pages only and not your page titles

▪ The tag contents are displayed in the web browser’s title bars and in the
search engine result pages

▪ It helps you to customize the contents of your web site’s title tags


2
Why to use title tag rewriter


Why to use title tag rewriter

▪ Proper title rewriting ensures that the keywords in your categories,
brands, products and custom pages title tags have greater prominence
for search engine spiders and users

▪ It permits you to customize the page title tags as per your wish


3
How to rewrite brand pages
title tag


How to rewrite brand pages title tag

▪ Title tag rewriter enables recommended settings automatically, so that
you don’t need to change individual settings for each page

▪ You can edit the default formats if you wish to, by setting the title tag
patterns for each page type

▪ You also have the option of customizing the title tag of an individual
page

▪ You can use the various placeholders to rewrite the title tags


Step 1:
▪ Log in to your site admin panel with your login id and password

▪ Click on the ‘Promote’ tab and select ‘SEO suite’ from the drop down
menu
Promote tab

SEO suite link


Step 2:
▪ On the SEO suite page, click on ‘Page Info’ link to customize your page
title tags

SEO suite page

Page
Info link


Step 3:
▪ The ‘Title Tag Rewriter’ page would automatically open up, as it is
selected by default under the ‘Page info’ link

Title Tag
Rewriter tab


Step 4: Rewriting brand page title tags for all brands
▪ The ‘Default Formats’ tab would be automatically selected

▪ Auto generated and system defined title tag patterns which are best
suited for search results, are used by default

▪ You can customize them as per your wish by using the available
placeholders accordingly
Default
Formats tab

Default
Pattern


Step 4.1: Rewriting brand page title tags for all brands
▪ To change the brand page title tags for all the brands select the ‘Custom
Pattern’ option under the ‘Brand Pages’ and enter the new title tag
pattern in the field provided besides it

Enter new title tag pattern
Select ‘Custom
Pattern’ option


Step 5: Rewriting brand page title tags for individual brands
▪ Select the ‘Brands’ tab

Select the ‘Brands’ tab


Step 5.1: Rewriting brand page title tags for individual brands-
setting same name as the title tag
▪ Tick the checkbox just in front of the brand name to set the name as the
title tag and click on ‘Update’

Click ‘update’
Tick the checkbox


setting a name different from the title tag
▪ Click the ‘Edit’ button against the brand type, whose title you want to
change

▪ Enter the new title pattern in the field provided besides the brand type

▪ Click ‘Update’

Click ‘Edit’

Click
‘Update’

Enter title tag pattern

searching using brand name or ID
▪ You can also search the brand, by entering brand ID or name in the search
option on the top left of the brand page and clicking ‘go’

▪ Your searched brand will appear
Enter to search by brand Click ‘Go’
name or ID


Step 5.3.1: Rewriting brand page title tags for individual brands-
searching using brand name or ID
▪ Click ‘Edit’ and enter the new title tag pattern in the field provided and
then click ‘Update’

Click ‘edit’

Click
Update

Enter title tag pattern


Good to know

▪ Use brand name in your page title tag
▪ Try to make the brand page title tag appealing to both the user and the
engine as it will be the first thing everyone will see
▪ Use your site name and domain in the page title tag, preferably place it
at the end
▪ Typically 3-15 words (60-100 characters) title tag is good for SEO, with
as many keywords as possible, with it still sounding legible
▪ Use the most important keywords as early as possible in the title


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How to rewrite brand pages title tag

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How to rewrite brand pages title tag