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IBM Global Business Services




1                              © 2011 IBM
IBM Global Business Services


We are moving into a new scenario where the needs to connect the
physical and digital worlds are exponentially increasing




                                                                     “
                                                       ”




INSTRUMENTED                                INTERCONNECTED                           INTELLIGENT
Objects gets sensoring abiliy, technology   Objects are interconnected by networks   Ccompetitive power comes from the ability to
controls awareness of objects               building Internet of Things              analyse and understand network of things
                                                                                                                         © 2011 IBM
+   +
We are ushering in a new wave of innovation

                                                                                                                              Age         6th Wave
                                                                                                         Age                 of IT &
                                                                                                     of Oil, Cars           Telecom
                                                                                Age
                                                                                                      and Mass
                                                                              of Steel,
                                                                                                     Production             5th Wave
                                                                             Electricity
                                                                             and Heavy
                                                                            Engineering               4th Wave
                                                                                                                                              Smarter
Innovation




                                                     Age
                                                                              3rd Wave
                                                  of Steam
                                                and Railways
                                                                                                                                              Products
                        The
                     Industrial
                     Revolution                    2nd Wave
                                                                                                                                               Instrumented, inte
                       1st Wave                                                                                                                 rconnected,
                                                                                                                                                and intelligent
                                                                                                                                               Building blocks
                                                                                                                                                for a smarter
                                                                                                                                                planet
                                                                                                                                               Sustainability


             1770                           1830                        1875                      1920                    1970         2010

             *Source: “Next Generation Green: Tomorrow‟s Innovation Green Business Leaders”, Business Week, Feb 4, 2008
IBM Global Business Services




                               RFID
                                              Position                       Sensor

                  What                      GPS
                                  Where             Cellular   Temperature
                                                                                  Humidity



                   When
                                      Why                          Fluid levels
                                                                                         …




                                                                                             © 2011 IBM
Our planet is a complex, dynamic and highly interrelated $54 Trillion
system-of-systems
 This chart shows „systems„ (not „industries„)         Communication                    Transportation
                                                          $ 3.96 Tn                        $ 6.95 Tn
                                        Education
                                          $ 1.36 Tn

                                                                            Water
                                                                            $ 0.13 Tn
                                                                                                                Leisure / Recreation /
     Electricity                                                                                                      Clothing
        $ 2.94 Tn                                                                                                       $ 7.80 Tn




                                                  Global system-of-systems
                                                  $54 Trillion
                                                  (100% of WW 2008 GDP)


                                                                                                                    Healthcare
                                                                                                                      $ 4.27 Tn



              Infrastructure                                                                                      Legend for system inputs
                    $ 12.54 Tn
 Note:                                                                                                               Same Industry
 1. Size of bubbles represents                                                                                       Business Support
   systems‟ economic values                                                                                          IT Systems
 2. Arrows represent the strength of                                                                                 Energy Resources
   systems‟ interaction                                                                                              Machinery
                                          Finance                Food                   Govt. & Safety   1 Tn        Materials
 Source: IBV analysis based on OECD        $ 4.58 Tn                                       $ 5.21 Tn                 Trade
                                                                $ 4.89 Tn

 6
A system-of-systems is defined by a set of characteristics


                         Components are interrelated and interconnected through a
         Interrelated     cause & effect relationship, albeit with some time lags



                         Dynamic and ever-changing as a result of the evolution of
          Emergent        systems and the interactions between them



                         Comprises of individual systems that can work
            Open          independently but are compatible and free to interact with
                          each other


                         A conceptual whole made up of different systems with
        Heterogeneous     varied behaviour, characteristics and intentions


7
System-of-Systems Definition: Understanding interrelationships is the necessary
basis for optimization

 System-of-Systems Definition: What are the
 most significant relationships amongst systems?
       Global transportation industry
          segments share, 2006                                                                                                               ILLUSTRATIVE
         Air
                                                                                                                    Government
                                              Renewables      Fossil Fuels
                                                                                        Network Management
      Ship                           Road &
                                      Rail

       Trans
       Infra                                        Power
                                                                                                                                   MRO Services
                                                                               Distributor         Dealer
                      Component
                     manufacturers
                                                                      Rails
                                                                      Road                     Transportation                             Customer
                Suppliers                      OEM
                                                                        Air                    Infrastructure                              Industrial
                                                                       Ship
             Machinery
                         Metals/
                         Materials        Hi Tech
                                                                              Fuel Supply
                                                                                                                 Fuel Station
                                          MRO Services                                           Power
                                                                                 Refineries


                                                                       Fossil Fuels            Renewables
   Key factors restraining the systems:                                                                                              Core value chain participants
                                                                                                                                     Primary system interactions
  1. Fuel wastage           2. Capacity constraints/wastage         3.Pollution & Efficiency                    Material Flow
                                                                                                                Information Flow     Secondary system interaction



  8
IBM Global Business Services




                               © 2011 IBM
IBM Global Business Services




                               © 2011 IBM
IBM Global Business Services




     RFID & A Smarter Planet

     What we are seeing today & near future
11                                            © 2011 IBM
TRANSFORMING BUSINESS VIA SENSOR SOLUTIONS




                                             Matiq: Employs RFID tags to trace meat and poultry from        Airbus: In a strategic move, RFID is being utilized to
                                             the farm to store shelves to ensure safety and freshness       automate the tracking of aircraft segments while improving
                                             and provide more transparency to consumers.                    supply chain visibility and reducing costs.




                                             Honda Italia: Implemented RFID component tracking              Container Centralen: Counterfeit prevention and supply
                                             solution to improve production efficiency and quality.         chain visibility in returnable transport item handling in the
                                                                                                            European Green Sector




                                             Metro: Using RFID technology throughout its entire supply      DHL: Developed and implemented a real-time monitoring
                                             chain to help them get the merchandise the customers want      system using RFID and sensing technology to monitor
                                             on the shelves when they want them.                            temperature sensitive shipments while in transit.




                                             Stockholm, Sweden: An intelligent toll system in the city      Volkswagen: Implemented RFID container tracking system
                                             center resulted in 20% less traffic, 40% lower emissions and   to drive increased efficiency, enhanced visibility and a rapid
                                             40,000 additional users of the public transportation system.   ROI.
IBM Global Business Services

                                                     Receiving Process Flow
   Airbus                                                                                                      5a.
                                                       1.                           3.
                                                                                                   4.

 Airbus                                                                2.                                      5b.
                                     2.
 Parts                                                                                                                             KPI Analysis
 Supplier                                 Advance
                                          Shipping                                                                              Track Shipment
                                          Notice
                                                                                     Enterprise                                 Movement from
                                                                                     Server                                   4.Receiving to
                              Transmit ASN                                                                                      Inventory
    1.                                                      Furnishing           Airbus Parts Warehouse / Inventory
                                                                                                                                   Alert if parts
Tag Parts                                                   Hangar                                                                 container is
& Validate                                                                       Elevator / Lift                                   delivered to
Shipment                                                                                                                           the wrong
                                                                                                                                   place         5b.
                                                        Alert if the
                                                        wrong
                                                        shipment is
                                                        delivered or                                                       Upper Deck
                                                        if shipment
                                                                                                                     Track Parts
                                                                                                                     5a.
                                                        contains
                                                                                                                     Containers Deck
                                                                                                                           Main to
                                                        wrong parts
                                                                                                                     Assembly Area

                                                                                                                           Lower Deck




                                                                                                                           Floor Deck



   RFID Readers
   (Identification Checkpoints):                             Receiving                             Airbus Assembly / Factory Floor
   Can be deployed using RFID             Track Shipments
   portals or Mobile RFID Solution                                          3.
                                          Entering the Warehouse
                                                                                                                                            © 2011 IBM
IBM Global Business Services


Smart buildings: A giant opportunity on getting to a more sustainable world

     Portfolio                                             Water                          Energy                 Elevators
   Estates Mgmt                                         Smart Meters,                 Smart Meters,             Maintenance,
                                                      Use / Flow Sensing             Demand response            Performance                                              Weather
                                                                                                                                                                          Current
   Asset Mgmt                                                                    Fire                                                                                    Predictions
      Lifecycle                                                             Functionality
                                                                               checks,                                          HVAC
                                                                           Detector service                               Fans, Variable Air
   Energy Use                                                                                                             Volume, Air Quality
   Passive/Active
                                                                                                                                                                       Emergency
                                                                                                                                                                        Services
                                                                                                                                                                       Alerts, Actions
                         Analytics and Optimization




Building Services
    Maintenance




                                                                                                                                                External Integration
                                                                                                                                                                          Utilities
    Occupancy                                                                                                                                                          Demand Mgmt,
    Space Mgmt                                                                                                                                                          Cost Control


 Tenant Services
     Help Desk
                                                                                                                                  Lighting                             Community
                                                                                                                                 Occupancy
                                                                                                                                  Sensing                               Services
   Waste Mgmt                                                                                       Access/Security                                                    Transportation,
Trash/Water/Recycle                                                                                     Badge in,                                                      Traffic, Events
                                                                                                   Cameras, Integration
                                                             24/7 Monitoring                        Perimeter, Doors,
   Compliance                                              Condition Monitoring,                    Floors, Occupancy
                                                           Parking Lot Utilization                                                                                     Commercial
Environmental reports
                                                                                                                                                                        Potential
                                                                                        Voice/Video/Data                                                               Advertisement
Industry Specific
 Hospital, hotel, etc.                                           Integrated Building & Communications Services


                                                                                                                                                                               © 2011 IBM
IBM Global Business Services

Intelligent Transport Systems: The most effective short-term way to clean up
polluted city air, promote energy efficiency and create more liveable urban
centres




                                                                               © 2011 IBM
IBM Global Business Services

Hudson River: River and estuary observatory network




                                                      © 2011 IBM
IBM Global Business Services


“Deep Thunder” local high-resolution short-term forecasts




17                                                          © 2011 IBM
IBM Global Business Services


  Storm Water Intelligent Management – Environment for CSO
  Innovative technologies such as                                        High resolution weather and flooding models
  Smart Manhole Covers are used                                          are used to generate accurate flood maps with
  to detect sewer flow levels                                            specifics on impact areas
                                 Wireless network links
                                 monitoring devices to
                                 central command center




                                                                       Stormwater Management
   Data can also drawn from more                                          Command Center
   traditional SCADA/sensors systems.




                                                                                                                 Advanced analytics and
                                                                                                                 optimization engines
                                                                                                                 generate recommended
                                                                                                                 actions for flood avoidance

                                        Search for all assets of the
                                        Type ‘natural channel’ with
                                                                                   Valves, pumps or inflatable
                                        condition = 3 in this area.
                                        Results are highlighted in
                                        blue                                       dams are controlled
Sewer system data can also be                 All assets of the same
                                              type in this area
                                              highlighted in blue
                                                                                   dynamically to balance
 linked with asset & workflow                                                      inline sewer storage and
 tools to manage any specific                                                      avoid potential overflows.
     maintenance requests
                                                                                                                                   © 2011 IBM
19
IBM Global Business Services




20                             © 2011 IBM
Our world is becoming

     INSTRUMENTED
     Our world is becoming

     INTERCONNECTED
     Virtually all things, processes and ways
     of working are becoming

     INTELLIGENT


22
RFID in DK conference: Rfid and Smarter Planet

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RFID in DK conference: Rfid and Smarter Planet

  • 1. IBM Global Business Services 1 © 2011 IBM
  • 2. IBM Global Business Services We are moving into a new scenario where the needs to connect the physical and digital worlds are exponentially increasing “ ” INSTRUMENTED INTERCONNECTED INTELLIGENT Objects gets sensoring abiliy, technology Objects are interconnected by networks Ccompetitive power comes from the ability to controls awareness of objects building Internet of Things analyse and understand network of things © 2011 IBM
  • 3. + +
  • 4. We are ushering in a new wave of innovation Age 6th Wave Age of IT & of Oil, Cars Telecom Age and Mass of Steel, Production 5th Wave Electricity and Heavy Engineering 4th Wave Smarter Innovation Age 3rd Wave of Steam and Railways Products The Industrial Revolution 2nd Wave  Instrumented, inte 1st Wave rconnected, and intelligent  Building blocks for a smarter planet  Sustainability 1770 1830 1875 1920 1970 2010 *Source: “Next Generation Green: Tomorrow‟s Innovation Green Business Leaders”, Business Week, Feb 4, 2008
  • 5. IBM Global Business Services RFID Position Sensor What GPS Where Cellular Temperature Humidity When Why Fluid levels … © 2011 IBM
  • 6. Our planet is a complex, dynamic and highly interrelated $54 Trillion system-of-systems This chart shows „systems„ (not „industries„) Communication Transportation $ 3.96 Tn $ 6.95 Tn Education $ 1.36 Tn Water $ 0.13 Tn Leisure / Recreation / Electricity Clothing $ 2.94 Tn $ 7.80 Tn Global system-of-systems $54 Trillion (100% of WW 2008 GDP) Healthcare $ 4.27 Tn Infrastructure Legend for system inputs $ 12.54 Tn Note: Same Industry 1. Size of bubbles represents Business Support systems‟ economic values IT Systems 2. Arrows represent the strength of Energy Resources systems‟ interaction Machinery Finance Food Govt. & Safety 1 Tn Materials Source: IBV analysis based on OECD $ 4.58 Tn $ 5.21 Tn Trade $ 4.89 Tn 6
  • 7. A system-of-systems is defined by a set of characteristics  Components are interrelated and interconnected through a Interrelated cause & effect relationship, albeit with some time lags  Dynamic and ever-changing as a result of the evolution of Emergent systems and the interactions between them  Comprises of individual systems that can work Open independently but are compatible and free to interact with each other  A conceptual whole made up of different systems with Heterogeneous varied behaviour, characteristics and intentions 7
  • 8. System-of-Systems Definition: Understanding interrelationships is the necessary basis for optimization System-of-Systems Definition: What are the most significant relationships amongst systems? Global transportation industry segments share, 2006 ILLUSTRATIVE Air Government Renewables Fossil Fuels Network Management Ship Road & Rail Trans Infra Power MRO Services Distributor Dealer Component manufacturers Rails Road Transportation Customer Suppliers OEM Air Infrastructure Industrial Ship Machinery Metals/ Materials Hi Tech Fuel Supply Fuel Station MRO Services Power Refineries Fossil Fuels Renewables Key factors restraining the systems: Core value chain participants Primary system interactions 1. Fuel wastage 2. Capacity constraints/wastage 3.Pollution & Efficiency Material Flow Information Flow Secondary system interaction 8
  • 9. IBM Global Business Services © 2011 IBM
  • 10. IBM Global Business Services © 2011 IBM
  • 11. IBM Global Business Services RFID & A Smarter Planet What we are seeing today & near future 11 © 2011 IBM
  • 12. TRANSFORMING BUSINESS VIA SENSOR SOLUTIONS Matiq: Employs RFID tags to trace meat and poultry from Airbus: In a strategic move, RFID is being utilized to the farm to store shelves to ensure safety and freshness automate the tracking of aircraft segments while improving and provide more transparency to consumers. supply chain visibility and reducing costs. Honda Italia: Implemented RFID component tracking Container Centralen: Counterfeit prevention and supply solution to improve production efficiency and quality. chain visibility in returnable transport item handling in the European Green Sector Metro: Using RFID technology throughout its entire supply DHL: Developed and implemented a real-time monitoring chain to help them get the merchandise the customers want system using RFID and sensing technology to monitor on the shelves when they want them. temperature sensitive shipments while in transit. Stockholm, Sweden: An intelligent toll system in the city Volkswagen: Implemented RFID container tracking system center resulted in 20% less traffic, 40% lower emissions and to drive increased efficiency, enhanced visibility and a rapid 40,000 additional users of the public transportation system. ROI.
  • 13. IBM Global Business Services Receiving Process Flow Airbus 5a. 1. 3. 4. Airbus 2. 5b. 2. Parts KPI Analysis Supplier Advance Shipping Track Shipment Notice Enterprise Movement from Server 4.Receiving to Transmit ASN Inventory 1. Furnishing Airbus Parts Warehouse / Inventory Alert if parts Tag Parts Hangar container is & Validate Elevator / Lift delivered to Shipment the wrong place 5b. Alert if the wrong shipment is delivered or Upper Deck if shipment Track Parts 5a. contains Containers Deck Main to wrong parts Assembly Area Lower Deck Floor Deck RFID Readers (Identification Checkpoints): Receiving Airbus Assembly / Factory Floor Can be deployed using RFID Track Shipments portals or Mobile RFID Solution 3. Entering the Warehouse © 2011 IBM
  • 14. IBM Global Business Services Smart buildings: A giant opportunity on getting to a more sustainable world Portfolio Water Energy Elevators Estates Mgmt Smart Meters, Smart Meters, Maintenance, Use / Flow Sensing Demand response Performance Weather Current Asset Mgmt Fire Predictions Lifecycle Functionality checks, HVAC Detector service Fans, Variable Air Energy Use Volume, Air Quality Passive/Active Emergency Services Alerts, Actions Analytics and Optimization Building Services Maintenance External Integration Utilities Occupancy Demand Mgmt, Space Mgmt Cost Control Tenant Services Help Desk Lighting Community Occupancy Sensing Services Waste Mgmt Access/Security Transportation, Trash/Water/Recycle Badge in, Traffic, Events Cameras, Integration 24/7 Monitoring Perimeter, Doors, Compliance Condition Monitoring, Floors, Occupancy Parking Lot Utilization Commercial Environmental reports Potential Voice/Video/Data Advertisement Industry Specific Hospital, hotel, etc. Integrated Building & Communications Services © 2011 IBM
  • 15. IBM Global Business Services Intelligent Transport Systems: The most effective short-term way to clean up polluted city air, promote energy efficiency and create more liveable urban centres © 2011 IBM
  • 16. IBM Global Business Services Hudson River: River and estuary observatory network © 2011 IBM
  • 17. IBM Global Business Services “Deep Thunder” local high-resolution short-term forecasts 17 © 2011 IBM
  • 18. IBM Global Business Services Storm Water Intelligent Management – Environment for CSO Innovative technologies such as High resolution weather and flooding models Smart Manhole Covers are used are used to generate accurate flood maps with to detect sewer flow levels specifics on impact areas Wireless network links monitoring devices to central command center Stormwater Management Data can also drawn from more Command Center traditional SCADA/sensors systems. Advanced analytics and optimization engines generate recommended actions for flood avoidance Search for all assets of the Type ‘natural channel’ with Valves, pumps or inflatable condition = 3 in this area. Results are highlighted in blue dams are controlled Sewer system data can also be All assets of the same type in this area highlighted in blue dynamically to balance linked with asset & workflow inline sewer storage and tools to manage any specific avoid potential overflows. maintenance requests © 2011 IBM
  • 19. 19
  • 20. IBM Global Business Services 20 © 2011 IBM
  • 21.
  • 22. Our world is becoming INSTRUMENTED Our world is becoming INTERCONNECTED Virtually all things, processes and ways of working are becoming INTELLIGENT 22