Xpedite Network Presentation for NJEFP

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Erik Endress

Xpedite Network discussed storytelling and technology with members of the NJEFP on 9/21/11

Technologie Business

How to Use Technology To Build Relationships and Increase Revenue I am here to show you the money

Who Am I? More than two decades of experience in non-profit community engagement and fundraising. Direct engagement via technology for the NJSBA I work with school districts to help them figure this out! Led VoteApril27 GOTV effort in April, engaging more than 10,000 people online for school elections Five years as a Trustee on my local board of education Founder of Xpedite Network which helps non-profits use technology for engagement & revenue.

An Integrated Strategy I am not here to just talk about your website or your Facebook page.

An Integrated Strategy Finding and Keeping Volunteers Public Relations/Awareness Marketing & Storytelling Fundraising Data Intelligence and Mining Constituent Relationship Management

All integrates with Live Events Direct Mail Word of Mouth Your website Your mobile website Your email platform Your social media presence Your fundraising platform

Is your website focused, clear and action oriented? http://www.usaid.gov/fwd/

Is it about what we can do togetheror just what you are doing?

http://www.youtube.com/watch?v=iBieYjxUj5Q How about like this?

Ask yourself Can people text _____ to my ed foundation to donate $10?

Texting has a 100% open rate. Click here to donate to our ed foundation - click

Do your donors see where their money goes and what it does? Pay close attention. http://www.youtube.com/watch?v=trTa0oinbe8

Do you talk about the results? Ask yourself

Or do you just keep asking for more money?

Is this the most effective way to get people to support your mission?

http://www.youtube.com/watch?v=hY6bH4pzCt8 Or is this? Are you telling a story or just asking for cash?

Show the return on investment. http://www.youtube.com/watch?v=X6LHRzmLjpg

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Xpedite Network Presentation for NJEFP

1. How to Use Technology To Build Relationships and Increase Revenue I am here to show you the money

2. Who Am I? More than two decades of experience in non-profit community engagement and fundraising. Direct engagement via technology for the NJSBA I work with school districts to help them figure this out! Led VoteApril27 GOTV effort in April, engaging more than 10,000 people online for school elections Five years as a Trustee on my local board of education Founder of Xpedite Network which helps non-profits use technology for engagement & revenue.

3. An Integrated Strategy I am not here to just talk about your website or your Facebook page.

4. An Integrated Strategy Finding and Keeping Volunteers Public Relations/Awareness Marketing & Storytelling Fundraising Data Intelligence and Mining Constituent Relationship Management

5. All integrates with Live Events Direct Mail Word of Mouth Your website Your mobile website Your email platform Your social media presence Your fundraising platform

6. Is your website focused, clear and action oriented? http://www.usaid.gov/fwd/

7. Is it about what we can do togetheror just what you are doing?

8. Does it work on mobile devices?

9. Ask yourself How can we use these?

10. http://www.youtube.com/watch?v=iBieYjxUj5Q How about like this?

11. Ask yourself Can people text _____ to my ed foundation to donate $10?

12. Texting has a 100% open rate. Click here to donate to our ed foundation - click

13. Do your donors see where their money goes and what it does? Pay close attention. http://www.youtube.com/watch?v=trTa0oinbe8

14. Do you talk about the results? Ask yourself

15. Or do you just keep asking for more money?

16. Is this the most effective way to get people to support your mission?

17. http://www.youtube.com/watch?v=hY6bH4pzCt8 Or is this? Are you telling a story or just asking for cash?

18. Show the return on investment. http://www.youtube.com/watch?v=X6LHRzmLjpg

19. Are you empowering the crowd?

20. Here is where we start.

21. Nationbuilder.com Learn more at