1. Social Networks
April Steenburgh, Jaimie Ehardt, and
Rolando Valentin

2. History of Social
Networks
• The first site recognizable as what we would call a
social networking site launched in 1997.
SixDegrees.com.
o Profiles
o List your friends
o Move through Friends lists
• While those functions existed across places like
dating sites, SixDegress was the first to combine
them into one location

3. History of Social
Networks
• Alas, SixDegrees was short-lived, closing down in
2000. It may have been ahead of its time
• Business started working on business networks with
Ryze.com in 2001 (leading to things like LinkedIn
later)
• In 2003 Social Networks really started to take off,
Myspace launching to compete with Friendster and
Xanga.

4. History of Social
Networks
• After Myspace, blogging took off with sites like
Livejournal.
• All social network sites were working to fine tune the
interface and appeal of how they managed
profiles, friends lists, and the ease with which
individuals could move through their friends, as well
as privacy concerns, in order to attract users

5. References
•
Boyd, D. & Ellison, N. (2007). Social network sites: Definition, history
and scholarship. Retrieved from
http://onlinelibrary.wiley.com/doi/10.1111/j.10836101.2007.00393.x/full

6. Top 5 Most Popular
Social Networking Sites

7. #1-Facebook

8. #2-Twitter

9. #3- Linkedin

10. #4- Pinterest

11. #5- Google+

12. References
•
•
http://www.ebizmba.com/articles/social-networking-websites
http://technozigzag.com/internet/top-5-most-popular-social-networking-sites/263

13. Digital Native
• Prensky defines these as the
group of individuals, specifically
students in kindergarten through
college, that have grown up
surrounded and saturated with
new technologies

14. Where do the rest of us
lie?
• Digital Immigrant: Prensky suggests
that all other individuals outside of
the digital native arena are
considered digital immigrants;
adapting to the digital
environment but never fully
immersed in it

15. Which one best represents
you?
• Digital
Native
•Digital
Immigrant

16. What is a Digital Hermit?
• A term that I respectfully dubbed as those
individuals who shy away from the usage
of new technologies such as social media.
• Not only do they shy away from it digital
hermits also have a hard time dealing with
the idea of utilizing social media within the
classroom.

17. References
• Prensky, M. (2001). Digital Natives, Digital
Immigrants. Retrieved <November 13, 2013>, from
http://www.nnstoy.org/download/technology/Digit
al%20Natives%20-%20Digital%20Immigrants.pdf

18. Applications of Social
Networks
• Education
o Utilizing networks such as Facebook or Twitter for class discussion platforms
as opposed to traditional LMS
o Using blogs as a space for students to share ideas and for peers to join in
discussion through comments as opposed to individuals handing in
papers
• Business/Non-Profits
o Getting news to customer/community in regards to events and activities
o Get feedback from customers/community

19. Social Network Best
Practices
• Develop a social media policy
• Ensure that users can report abuse or questionable
content and develop a process for dealing with it.
• Be consistent, both in posting regularity and content
• Engage your audience
o Respond to comments
o Strike up conversation
o Make posts that are relevant and appealing to your audience
• Be aware of privacy and moderator settings that
are available to you

20. References
• Miller, S. (2013). Increasing student participation in online
group discussions via Facebook. Retrieved from
http://ehis.ebscohost.com.library.esc.edu/ehost/pdfviewer/p
dfviewer?sid=f457356a-d614-4894-b54438ae0144b814%40sessionmgr115&vid=8&hid=4210
• Vaccaro, A. (2007). 9 best practices using social toos in
education. Retrieved from http://goingon.com/blog/9-bestpractices-using-social-tools-education-facebook-educatorsguide