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3 Healthcare Users Who Get Pinterest Right...And What They Can Teach You

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Marie Ennis-O'Connor
Marie Ennis-O'Connor
Soziale MedienGesundheit & MedizinBusiness
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3 Healthcare Users Who Get Pinterest Right And What They Can Teach You!
1. The Doctor
Dr Matthew Katz is a communitybased doctor dedicated to improving cancer care and health empowerment.
Lesson #1
Don't just pin pictures, pin videos too. Choose relevant videos to explain medical procedures. Adding your own comments will increase their value and interest for your followers.
2. The Community
WEGO Health is an online community for Health Activists.
Lesson #2
On Pinterest, you can invite other users to contribute their own images to your account by creating a usergenerated pinboard. WEGO have taken this a step further, by inviting guest pinners to their boards.
3. The Hospital
The Cleveland Clinic, a multispecialty academic medical center located in Cleveland, Ohio.
Lesson #3
Turn your content into infographics and data charts. With so many online messages competing for our attention, interesting graphics can help cut through the social media clutter.
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