2. Everyone knows what an article is, but how does an article
help you promote your business? Here are seven reasons
to write articles and use them to promote your business
and get more clients online:
3.
4. 2. Get More Newsletter Subscribers. To increase the
number of your newsletter subscribers, use the Resource
Box of your articles to drive more traffic to your
newsletter subscription page.
5. 3. Reach More Potential Customers. When you submit
your articles to article directories, they may be re-printed
by other business owners in their blogs, newsletters and
web sites. Many people will see your articles, thus,
exposing you and your business to more potential
customers.
6. 4. Get More One-Way Links to Your Web Site. Since the
Resource Box that is attached to your articles contains
links back to your web site, you will gain many one-way
links back to your web site when your article is re-printed.
Now people who read your articles will be able to follow
these links to your web site.
7. 5. Get Better Search Engine Rankings. One-way links to
your web site are great for improving search engines
rankings and getting more search engine traffic. Since
search engines put more weight on one-way links, than on
reciprocal links, getting one-way links with your articles
will help you with your search engine strategies.
8. 6. Reach Out to More Segments of Your Target Market. As
your articles are re-printed on different blogs and web
sites, you are able to reach out to the segments of your
target market, that you would have never been able to
reach on your own. However, with other people using
your articles on their blogs and web sites, you are able to
reach out to these customers.
9. 7. Make More Money. Last, but definitely not least reason
for writing articles is making money. While you will not be
paid directly for writing, publishing and submitting your
articles online, writing articles and promoting them online
will result in more newsletter subscribers, and, ultimately,
more sales in the long run for your business.