Enilon is looking for an experienced paid search marketer to lead our efforts on current and future clients.

1. PPC
Search
Marketing
Lead
This
position
will
plan,
execute
and
lead
paid
search
engine
marketing
(PPC)
campaigns
for
Enilon
clients.
Experience
teaming
with
strategy
and
creative
departments
will
be
important
since
many
of
these
marking
initiatives
will
be
tied
to
other
website
development
activities.
We
are
a
close
team
and
want
someone
who
can
play
well
with
others.
817.632.3200
Enilon.com
Contact
Info:
Ken
Lentz
817.632.3202
kenlentz@Enilon.com
About
Enilon
Enilon
is
a
full
service
digital
agency
located
in
Fort
Worth,
TX
and
founded
in
2005
which
provides
digital
professional
services
to
a
wide
variety
of
clients
ranging
from
non-­‐profits
and
start-­‐ups
to
Fortune
500
companies.
Services
include:
website
design
&
development,
custom
application
development,
mobile
design
and
development,
search
engine
marketing,
social
media,
email
marketing
and
online
display
advertising.
Enilon
has
an
existing
portfolio
of
clients
for
which
we
already
perform
PPC
services.
We
are
seeking
a
new,
dedicated
employee
who
can
help
us
service,
grow
and
lead
this
segment
of
our
business.
Job
Responsibilities
•
Daily
activities
related
to
researching,
planning,
architecting
and
implementing
a
variety
of
online
marketing
campaigns
specifically:
paid
search
marketing
(SEM)
and
search
engine
optimization
(SEO)
campaigns;
as
business
segment
continues
to
grow,
additional
employees
may
be
brought
on
to
handle
day
to
day
operation
aspects
of
this
segment
with
this
position
freed
to
perform
more
high
strategy
and
planning
•
Work
both
directly
with
clients
as
well
as
other
Enilon
team
members
(Account
Management,
Project
Management,
Sales
etc.)
to
clearly
understand
client
goals
and
business
in
order
to
formulate
effective
plans
•
Create
and
deliver
client
presentations
covering
the
business
case
for
your
recommendations
with
an
emphasis
on
the
measurability
of
results
–
this
includes
selling
to
existing
as
well
as
new
clients
on
the
merits
of
digital
marketing
and
more
specifically
search
marketing
•
•
Configure
web
analytics
software
such
as
Google
Analytics
or
similar
products
Study
analytics
information
to
help
formulate
strategies
and
actions
in
each
of
the
above
disciplines
•
Be
in
a
constant
state
of
research
and
learning
in
order
to
remain
on
top
of
current
trends,
best
practices,
new
entrants
and
emerging
ideas
in
the
digital
marketing
space
•
Experience
with
other
digital
marketing
vehicles
such
as
email
marketing
and
display
a
plus,
but
not
required
Paid
Search
Marketing
•
Perform
all
aspects
of
paid
search
campaign
management
on
Google
Adwords,
Yahoo/Bing
and
other
second
tier
platforms
including,
but
not
limited
to:
client
and
competitive
research,
keyword
research,
campaign
structuring,
bidding
strategies,
conversion
tracking,
and
campaign
reporting
as
required
•
Ad
Testing
and
Landing
Page
testing
including
both
A/B
and
Multivariate
testing
using
Google
Experiments
or
similar
tools
• Review
results
with
clients
of
varying
technical
and
functional
experience
Web
Analytics

2. •
Configure
web
analytics
software
such
as
Google
Analytics
or
similar
products
•
Study
analytics
information
to
help
formulate
strategies
and
actions
in
each
of
the
above
disciplines
Experience
&
Skills
Required
• 5+
years
experience
in
digital
marketing
field
including
a
strong
understanding
of
each
of
the
disciplines
included
in
this
description
• 5+
years
in
an
agency
relationship
dealing
with
multiple
clients
in
varied
industries
and
budget
levels
• Excellent
copywriting
and
copyediting
skills
• Proficient
in
Microsoft
Office
applications
• Excellent
verbal
and
written
communication
skills
• Strong
Time
Management
Skills
• Ability
to
work
independently
and
in
a
team
environment
• Ability
to
handle
multiple
ongoing
tasks
with
changing
priorities
• Insatiable
desire
to
learn
How
to
Apply
If
you
are
interested
and
meet
the
requirements
above,
please
submit
your
resume
to:
Enilonjobs@Enilon.com