4. Who we areWe make the largest promotion in the country.
600 milliongame pieces with 0* mistakes. (*technically 99.99993228% accuracy.)
We make connections between
280 brandsand millions of consumers each year.
We make upwards of
1 billionproducts and toys each year.
9. What makes
compelling games?
• Align with classic play patterns
• Simple, repetitive actions
• Right level of challenge
• Element of competition &
instant feedback
• Layered experience
• Humor (a plus)
19. Thank you!
For digital kids essays:
http://globalkidsstudy.com
Contact:
Renee Weber
The Marketing Store
renee.weber@tmsw.com
www.themarketingstore.com
Editor's Notes
We work with some of the biggest brands in the world and on the largest promotion in the world, The MONOPOLY game at McDonald’s.We are the largest toy company in the world. We make more toys each year than Mattel and Hasbro combined.We also specialize in youth and family marketing. Last year we launched the first-of-its kind lifestyle study of kids aged 6-12 across the globe, and this year we’ve done a deeper dive on the technology front on US kids and their usage of digital devices and media properties with our partner KidSay.
The Marketing Store is a global brand activation agency with expertise in youth and family marketing. We focus on all of the consumer touch points and channels outside of traditional media. We produce premiums and toys. We make the largest promotion in the country—The MONOPOLY Game at McDonald’s.We also specialize in youth and family marketing. Last year we launched the first-of-its kind lifestyle study of kids aged 6-12 across the globe, and this year we’ve done a deeper dive on the technology front on US kids and their usage of digital devices and media properties with our partner KidSay.
The Marketing Store is a global brand activation agency with expertise in youth and family marketing. We produce over 1 billion toys annually for promotions and retail.
