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Vibe magazine is aimed at      NME magazine is aimed at
people who prefer the          people who want to know     Kerrang! caters for more of a rock
music R&B, they would be       about the latest news in    age and advertises a lot of
likely to buy this magazine    music, not just about the   freebies to its audience, knowing
for interviews about the       singer/songwriters life,    that this is what will attract
artist or maybe a life story   NME is more gritty than     people to buying the magazine.
about them, it would be        other magazines, and
less about the actual music.   would be bought by young
                               adults who wanted to find
                               out about the music.
The main R&B magazine available on
                         the market is Vibe and as there aren't
                         many R&B magazines available it means
The Anchorage for
this magazine is         there is a gap in the market for a new
specific to the target   one.
audience of this
genre as if they were
not interested in                         The dominant image of this
R&B they wouldn’t                         magazine is a very strong
understand what                           rapping image, showing that
‘new juice’ means.                        people who were interested
                                          in pop magazines would not
                                          be interested in this very
                                          strong, serious image.
The main colour
scheme for this
magazine, are red,
white and black which
shows serious rapping
magazine instead of
being based in girly                    The main artists of the magazine
colours like pinks and                  being in bold means, if the target
purples.                                audience were into that artist at
                                        the time they would see their
                                        name and be more interested in
                                        buying the magazine.
Putting this header
                                 at the top of the
The colour scheme of             page with ‘exclusive
this magazine is                 Drake interview’
mainly red, blue, white          means people that
and black. This shows            might normally read
that the magazine is             another
more rough and ready             magazine, will now
than a magazine that             buy this one.
would have brighter,
lighter colours.


                               The dominant image of
                               this magazine, is a man
                               holding a CD making it
                               clear to buyers that
 The list of bands down        didn’t already know
 the side of the front cover   that this was a music
 means that the fans of        magazine what genre
 this band will                of magazine it is, this
 automatically want to         means that they will
 know what's written           be appealing outside
 about their favourite         their target audience
 band and will be more         as well as appealing to
 likely to purchase NME        them.
 than anything else.
The broken title shows
                            that the magazine, is
                            loud and rocky as the
                            title has been blown
The dominant image          up there is that much
of this magazine is a       volume.
man screaming
which means people
who are into rock
music will identify
with the image and
think that they will
want to buy the
magazine.
                        Putting Linkin Park in bold
                        letters in front of the
                        dominant image means that
                        fans of the band will want to
                        buy this magazine in order
                        to find out more about what
                        the band is working on, and
                        by having Linkin Park in front
                        of the dominant image
                        people will identify with
                        what genre of music the
                        magazine is about.
I have decided the genre of
magazine I would like to create is
going to be R&B, this is because
the only real magazine I have
found in the R&B genre is the
magazine Vibe, so there isn't
much competition on the market.
The conventions of R&B magazines are mostly the same, for example all of these magazines
have colour co-ordinated their titles with the dominant image of the text so my magazine
will have to conform with this. Also the image is always the main part of the magazine,
meaning that my main image will have to be a strong picture that sounds out among the rest
of the front cover. The Anchorage around the outside is all relative to the magazine and all
relative to the R&B genre meaning I will have to do research around the time to find out
what the R&B audience want to know about.
• A black, white and red themed front
  cover, as this way people will realise
  that my magazine stands out from the
  rest and is also quite bright and the
  red colour will signify danger

• A wet look dominant image to show
  my magazine is new on the market and
  not like anything anyone has seen
  before.

• Proper R&B news stories anchorage
  around the outside so fans of the
  genre will choose to buy my magazine
  over the other magazines on the
  market
I am going to take these names
to my target audience along with
some other questions about my
magazine, in order to make the
decision in what to call my
magazine and also what to put in
it.
On all the contents
                        pages for Vibe
                        magazine the image
The fact that the       is more dominant
heading of the          than the contents of
contents page is        the magazine
only small and in
the corner shows        The dominant
that this is            image is also taken
probably not the        in quite grungy
most important          colours which also
page in the R&B         signifies the R&B
magazine                genre

                         The body stance
                         of these two is
                         very strong
                         showing that the
 The Contents page
                         dominant image
 is sectioned into
                         in an R&B
 little bits so it is
                         magazine should
 easier to find the
                         also be of two
 actual section you
                         dominant
 are looking for
                         characters
The name of the artist
                                                   however is made bold,
                                                   showing that if the
 The image in                                      readers like the artist
 this article                                      they are going to read
 spreads out                                       this article.
 over one full
 page which
 shows images
 are a big part of
 R&B magazines
 and images
 should be very
 dominant in my
 magazine.




The fact that the picture blends with    Also the text is quite small and
the colours that are in the other side   they don’t need to catch the
of the page shows there is a clear       readers eye, showing this must
bond and both of the pages are           be an important story that the
connected together.                      readers will read anyway.

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Market research with contents page and article

  • 1. Vibe magazine is aimed at NME magazine is aimed at people who prefer the people who want to know Kerrang! caters for more of a rock music R&B, they would be about the latest news in age and advertises a lot of likely to buy this magazine music, not just about the freebies to its audience, knowing for interviews about the singer/songwriters life, that this is what will attract artist or maybe a life story NME is more gritty than people to buying the magazine. about them, it would be other magazines, and less about the actual music. would be bought by young adults who wanted to find out about the music.
  • 2. The main R&B magazine available on the market is Vibe and as there aren't many R&B magazines available it means The Anchorage for this magazine is there is a gap in the market for a new specific to the target one. audience of this genre as if they were not interested in The dominant image of this R&B they wouldn’t magazine is a very strong understand what rapping image, showing that ‘new juice’ means. people who were interested in pop magazines would not be interested in this very strong, serious image. The main colour scheme for this magazine, are red, white and black which shows serious rapping magazine instead of being based in girly The main artists of the magazine colours like pinks and being in bold means, if the target purples. audience were into that artist at the time they would see their name and be more interested in buying the magazine.
  • 3. Putting this header at the top of the The colour scheme of page with ‘exclusive this magazine is Drake interview’ mainly red, blue, white means people that and black. This shows might normally read that the magazine is another more rough and ready magazine, will now than a magazine that buy this one. would have brighter, lighter colours. The dominant image of this magazine, is a man holding a CD making it clear to buyers that The list of bands down didn’t already know the side of the front cover that this was a music means that the fans of magazine what genre this band will of magazine it is, this automatically want to means that they will know what's written be appealing outside about their favourite their target audience band and will be more as well as appealing to likely to purchase NME them. than anything else.
  • 4. The broken title shows that the magazine, is loud and rocky as the title has been blown The dominant image up there is that much of this magazine is a volume. man screaming which means people who are into rock music will identify with the image and think that they will want to buy the magazine. Putting Linkin Park in bold letters in front of the dominant image means that fans of the band will want to buy this magazine in order to find out more about what the band is working on, and by having Linkin Park in front of the dominant image people will identify with what genre of music the magazine is about.
  • 5. I have decided the genre of magazine I would like to create is going to be R&B, this is because the only real magazine I have found in the R&B genre is the magazine Vibe, so there isn't much competition on the market.
  • 6. The conventions of R&B magazines are mostly the same, for example all of these magazines have colour co-ordinated their titles with the dominant image of the text so my magazine will have to conform with this. Also the image is always the main part of the magazine, meaning that my main image will have to be a strong picture that sounds out among the rest of the front cover. The Anchorage around the outside is all relative to the magazine and all relative to the R&B genre meaning I will have to do research around the time to find out what the R&B audience want to know about.
  • 7. • A black, white and red themed front cover, as this way people will realise that my magazine stands out from the rest and is also quite bright and the red colour will signify danger • A wet look dominant image to show my magazine is new on the market and not like anything anyone has seen before. • Proper R&B news stories anchorage around the outside so fans of the genre will choose to buy my magazine over the other magazines on the market
  • 8. I am going to take these names to my target audience along with some other questions about my magazine, in order to make the decision in what to call my magazine and also what to put in it.
  • 9. On all the contents pages for Vibe magazine the image The fact that the is more dominant heading of the than the contents of contents page is the magazine only small and in the corner shows The dominant that this is image is also taken probably not the in quite grungy most important colours which also page in the R&B signifies the R&B magazine genre The body stance of these two is very strong showing that the The Contents page dominant image is sectioned into in an R&B little bits so it is magazine should easier to find the also be of two actual section you dominant are looking for characters
  • 10. The name of the artist however is made bold, showing that if the The image in readers like the artist this article they are going to read spreads out this article. over one full page which shows images are a big part of R&B magazines and images should be very dominant in my magazine. The fact that the picture blends with Also the text is quite small and the colours that are in the other side they don’t need to catch the of the page shows there is a clear readers eye, showing this must bond and both of the pages are be an important story that the connected together. readers will read anyway.