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IML 140
Final Presentation
 the pitch and "call to action"
Tips for crafting a good pitch
•   SUCCINCT - no more than a minute
Tips for crafting a good pitch
•   SUCCINCT - no more than a minute


•   TELL A STORY - storify how you came up
    with your idea for this amazing business
Tips for crafting a good pitch
•   SUCCINCT - no more than a minute


•   TELL A STORY - storify how you came up
    with your idea for this amazing business


•   CLARITY - explain the business idea and
    how the product works in a simple way,
    using clear language
Tips for crafting a good pitch
•   GOAL - make sure that your pitch has a
    clear message.
Tips for crafting a good pitch
•   GOAL - make sure that your pitch has a
    clear message.


•   CALL TO ACTION - this message is your
    "call to action". Why is your idea good? What
    does this service offer that isn't already out
    there? Why do people need this
    product/business/service?
Final Presentation
•   Pitch - 60 seconds (rehearsed!)
Final Presentation
•   Pitch - 60 seconds (rehearsed!)


•   Marketing materials
    o   Logo - This is...we are...
    o   Website - take us through the site, infographic, and
        blog
    o   commercial
Final Presentation
•   Pitch - 60 seconds (rehearsed!)


•   Marketing materials
    o   Logo - This is...we are...
    o   Website - take us through the site, infographic, and
        blog
    o   commercial



•   Thank the audience
Final Presentation
•   Pitch - 60 seconds (rehearsed!)


•   Marketing materials
    o   Logo - This is...we are...
    o   Website - take us through the site, infographic, and
        blog
    o   commercial



•   Thank the audience

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I ml 140 digital media for business - final week

  • 1. IML 140 Final Presentation the pitch and "call to action"
  • 2. Tips for crafting a good pitch • SUCCINCT - no more than a minute
  • 3. Tips for crafting a good pitch • SUCCINCT - no more than a minute • TELL A STORY - storify how you came up with your idea for this amazing business
  • 4. Tips for crafting a good pitch • SUCCINCT - no more than a minute • TELL A STORY - storify how you came up with your idea for this amazing business • CLARITY - explain the business idea and how the product works in a simple way, using clear language
  • 5. Tips for crafting a good pitch • GOAL - make sure that your pitch has a clear message.
  • 6. Tips for crafting a good pitch • GOAL - make sure that your pitch has a clear message. • CALL TO ACTION - this message is your "call to action". Why is your idea good? What does this service offer that isn't already out there? Why do people need this product/business/service?
  • 7. Final Presentation • Pitch - 60 seconds (rehearsed!)
  • 8. Final Presentation • Pitch - 60 seconds (rehearsed!) • Marketing materials o Logo - This is...we are... o Website - take us through the site, infographic, and blog o commercial
  • 9. Final Presentation • Pitch - 60 seconds (rehearsed!) • Marketing materials o Logo - This is...we are... o Website - take us through the site, infographic, and blog o commercial • Thank the audience
  • 10. Final Presentation • Pitch - 60 seconds (rehearsed!) • Marketing materials o Logo - This is...we are... o Website - take us through the site, infographic, and blog o commercial • Thank the audience