How to Generate Leads with Linkedin Optimize Your LinkedIn Profile Get more recommendations and endorsements Creating a Connection Strategy Maintaining a Linkedin Company Page The Secrets of Linkedin Premium.

1. Online Marketing Company
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2. Joe Apfelbaum – Internet Marketing Guru
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3. LinkedIn Turns Ten
Source: http://ourstory.linkedin.com

4. LinkedIn History & Stats
• LinkedIn's founders are Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Vaillant.
• LinkedIn started out in the living room of co-founder Reid Hoffman in 2002.
• There are 200 million registered LinkedIn users worldwide. (Source: Mashable)
• 64% of LinkedIn members are based outside the US. (Source:LinkedIn)
• In the UK there are more than 11 million LinkedIn members. (Source: LinkedIn)
• Two new members sign up on LinkedIn every second. (Source:TechCrunch)
• 35% of the users access LinkedIn daily. (Source: SocialTimes)
• More than 2.6 million companies have LinkedIn Company Pages. (Source: LinkedIn)
• There are more than one million groups on LinkedIn. (Source:LinkedIn)
DID YOU KNOW?
Source: http://press.linkedin.com/about

5. Presentation Overview
• How to generate leads with LinkedIn
1. Optimize your LinkedIn Profile
2. Get Endorsements and Recommendations
3. Create a Company Page
4. Develop a Connection Strategy
5. Join LinkedIn Groups
6. Use LinkedIn Search
Recap.
Features We Will Cover Today

6. Six Ways To Generate Leads
From LinkedIn

7. 1. Optimize Your Profile
• Personalize Your URL
• Optimize Your Title
• Have a good photo!
• Create impressive summary & specialties
• Add positions and experience
• Add your websites
• Link to other social profiles
• Optimized your interests
• Show groups you want to show!
• Add your contact info.. Phone email etc.
• Make sure to use the right keywords
Why Not Get More Exposure!

8. And…Update Your Status!
Login in daily and stay top-of-mind by updating your LinkedIn status.

9. 2. Get Endorsements and Recommendations
• Update Your Status!
Ask Your Connections for an Endorsement and Recommendation!
Update Your Skills!

10. 3. Create a LinkedIn Company Page
Less than 3 Million Company Pages
http://www.linkedin.com/csearch/results

11. 4. Develop a Connection Strategy
• The more connections you have the more exposure you have.
• Are you a LION? (Linkedin Open Networker)
• The Private Networker (Connect to people you know well)
• People you know.. People you would like to know.
How many connections do you have?
The connection strategy you choose will depend upon how you want
to use LinkedIn. There is no right or wrong choice as long as your
connection strategy supports the goals you have determined

12. 5. Join LinkedIn Groups
What Groups Are You Part Of?

13. 6. Use LinkedIn Search
Use Filters To Really Drill Down
http://www.linkedin.com/company/ajax-union

14. Bonus Tip: Get a Linkedin Paid Account
• Send Messages Directly - InMails
• Access Profile Organizer
• View More Profiles In Search
• Access Who Viewed my Profile..
What a Paid Account Includes
http://www.youtube.com/user/LinkedInMarketing

15. Quick Recap
• How to generate leads with LinkedIn
1. Optimize your LinkedIn Profile
2. Get Endorsements and Recommendations
3. Create a Company Page
4. Develop a Connection Strategy
5. Join LinkedIn Groups
6. Use LinkedIn Search
Recap.

16. SPECIAL BONUS!

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20. Ajax Union eBooks
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21. Ajax Products
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22. Find out more about Ajax Union: www.ajaxunion.com
Questions?
Comments?
Concerns?

23. • Continue the Conversation on Linkedin
• Connect With Me linkedin.com/in/joeapfelbaum
• What are your action items?

24. Online Marketing Company
Find out more about Ajax Union: www.ajaxunion.com
Follow Us On Twitter:
twitter.com/ajaxunion
Like On Facebook:
www.facebook.com/ajaxunion
Connect On Linkedin:
www.linkedin.com/companies/ajax-union
Call Ajax Union:
800-594-0444