http://www.elisepitterle.com Know the few things you should be doing to use your website design as a marketing tool from an Online Marketing Consultant. For more information or to get help with designing a website for your business, visit Internet Marketing Service Phoenix.

1. The Pros and Cons of
Revamping Your Website

2. The internet and other new
technology has had a
significant negative impact
on the viability of
traditional
advertising methods
such as

3. direct mail, newspaper ads,
yellow pages, telemarketing,
email marketing, and even TV
and radio advertising.

4. Due to the internet with its vast
quantity of information, and the
fairly recent advent and
widespread availability of smart
phones,

5. a large segment of the market no
longer obtains their information
from the advertising methods
mentioned awhile ago.

6. What do these
changes mean
for small business?

7. This means that the business
website is just as important as the
physical storefront and its
location.

8. The appearance and content are
the virtual equivalent of the
physical storefront.

9. No traffic means no sales.

10. The location of a site in the search
results is the equivalent of the
physical location of the store or
business.

11. Every business owner knows that
if they are hard to find or difficult
to get to, this will mean fewer
customers.

12. Now that we understand the
importance of using the internet
and having a website for
marketing purposes,

13. let’s look at the pros and cons of
redesigning your website.

14. Here are some not-so-good
reasons (the cons) –

15. because it hasn’t been redesigned in a while
in order to incorporate the new company look into
the website
to please the whims of the creative department
because the boss said to do it

16. Better reasons (the pros) would
be:

17. because the redesign will attract more
prospects
because it will convert more leads into
clients
to help build the company brand.

18. Something to Keep in Mind

19. Remember that you need to
separate out the valid reasoning
from the emotional justifications,
even if a foot or two gets stepped
on.

20. Know the few things you should
be doing to use your website
design as a marketing tool from
an
Online Marketing Consultant

21. For more information or to get
help with designing a website for
your business, visit
Internet Marketing Service Phoenix

22. www.elisepitterle.com