2. www.conficasa.net
What is Conficasa?
• International Real Estate and Mortgage Company.
• Founded in 1998
• Objective:
• To provide the American Dream in Mexico.
•Grant residential mortgage loans to the Mexican
workers in the US to acquire a property anywhere
in Mexico.
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
3. www.conficasa.net
WHO ARE WE?
ConfiCasa is a US corporation that together with the Mexican
Government and private entities developed the program
“RAICES” (ROOTS) that gives the opportunity to a person to
qualify for a residential mortgage loan anywhere in the county of
Mexico.
Our role and responsibilities in the program are:
• Promote the program in the United States
• Find, approve and train all the mortgages professionals that are
interested in participating in the program.
• Qualify and process all applications received affiliated reps.
• Provide Customer Service, Technical Support and collections.
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
4. www.conficasa.net
WHO CAN QUALIFY
“RAICES” is a Mexican government program for Mexicans
living abroad, or to any individual who are Mexican
descendant that lives and works in the United States.
1. Any Mexican or any Mexican descendant (Father or
Mother) that lives and works in the US and has a verifiable
income.
2. This same individual needs to have a relative living in
Mexico (Up to third generation)
3. Similar credit requirements as a credit card
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
5. www.conficasa.net
Market Summary
• US Mortgage Industry racked up a record 2.3 Trillion
for 2002
• No product in the industry to originate Mortgage
loans to Mexican properties
• Mexico has a 4.5 million home pent up demand
• The problem in Mexico is financing, Construction
capacity is available
• 23 Million Documented Mexicans living In the US
• 1 Million Mexicans in the US want and need to
purchase a home in Mexico
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
6. www.conficasa.net
Market Summary
•ConfiCasa’s average transaction is 50k per home
• 50 Billion Dollar Un Tap Market
• Mexicans in the US sent 13 Billion Dollars to Mexico (2002)
• 40% of that money is for housing purposes
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
7. www.conficasa.net
Milestones Summary
• March 2002 President Gorge W. Bush and President Vicente
Fox sign “Partnership for Prosperity”
• March 2002 Mexican Government to allocate $380 Million of
mortgage money to the “RAICES” Program
•September (2002) Marketing starts in Houston
• October (2002) First operation concluded
• October (2002) Chicago Office open
• Dec. (2002) First Broker Sign
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
8. www.conficasa.net
Marketing Strategy
• Market development via Mortgage Brokers
• Marketing and advertising
• Strong presence in the Mortgage and Real
Estate US industry
• Spanish Media
• Community events
• Mexican Consulate events
• Leverage Marketing & Adverticing “Co-Ops”
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
9. www.conficasa.net
Technology
• Spanish speaking Call Center
• e-CRM Provides online access to all participants in Mexico
and the US
• Access to over 70,000 properties available online access
• Stewart Title provides their facilities through out the US for
training seminars to US Brokers and Loan Officers
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
10. www.conficasa.net
Color Coded simple and
familiar forms for participating
brokers and loan officers
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
11. www.conficasa.net
•Fannie Mae Forms
• Similar US Mortgage
origination process
• Less work for the
Brokers
• Good compensation
for participants
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
12. www.conficasa.net
Ordena material publicitario
Material Publicitario (Cont.) (Presiona aquí)
Tríptico (lado 1) Tríptico (lado 2)
SALIR
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
13. www.conficasa.net
Click on each topic to view a complete explanation
Interview with Application and Send Application
Send complete file
the client Checklist by fax
NO
YES
2nd. Meeting Qualifie Pre-
s? File in Mexico
with customer qualification
Owner or
Client find a house
Rep. of NO Request more info.
the house Conficasa helps client
in Mexico signs to find another home and documents
docs
YES
Signature of title
and initial closing
Closing
Performed by Auth. Rep. Performed by ConfiCasa and CISA Performed by Client
EXIT
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
14. www.conficasa.net
Strategic Alliances
• Mexican Goverment
• Mexican Fianancial SOFOLS
• Stewart Title
• Century 21
• National Home Builders
• US Tresury and HUD (In process)
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
15. www.conficasa.net
Basic Structure
RAICES
EUA MEXICO
CREDITO INMOBLIARIO S.A. DE C.V.
Loan Origination
Sofoles SHF
Mortgage Property
Brokers & Loan
Officers
Promotion
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
16. www.conficasa.net
Recap
• 50 Billion Dollar Un developed Market
• Full Support by the Mexican Government
• Mortgage Money Provided by the Mexican Government
• No Default Risk to ConfiCasa
• Three revenue and income producing streams
• Strong and Experienced Management
• New product introduce to a $2 Trillion Dollar Industry
• This is a tested and proven model
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved
17. www.conficasa.net
Why We Are Here
Capital
• Increase infrastructure
• Increase processing to meet demand
• Marketing to Mortgage Professionals
• Advertising to build awareness
Informacion confidencial propiedad de
Conficasa International Realty – All rights reserved