2. SEM Tasks
• Google and msn Ad-words Campaign
Management
• Keyword Research
• New Campaign Creation
• Budget and Bidding
• Setting Ad-words to Analytics
• A/B Testing
• Weekly Performance Report
3. Ad-words Campaign Management Overview
Ad-words management is nothing but managing campaigns.
Following steps include in it.
Campaign creation
Ad-group creation
Adding Keywords
Budget setting and Bidding
Text Ad Creation (Title, Description and Display URL)
A/B testing
4. Ad-words eGrove
Campaigns (Products, Services and Training) –
Google- 33
msn -9
Google Ad-words and msn Ad-center
integration with Google Analytics
5. Ad-words editor
• Google Ad-words Editor Tool is used to
maintain multiple ad-words account.
• Easy import and export campaign option to
other ad-words accounts like msn ad-center.
• Bulk import and export options available
6. New Tasks
Publishing PrestaShop Certified Partner in
• Blog post
• Facebook PrestaShop Official Group
• Twitter
• Pinterest
• PrestaShop Forum
• Press Release
7. Start New Campaign on
• PrestaShop Theme and Template
Development Products and Services
• Home-four Slideshow Add-on
• Adding PrestaShop Certified Partner Keyword
in PrestaShop Products and Services Pages as
meta keyword, Title and Image
• Monitoring Social media tracking.
8. SEO tasks
• On-page analysis for SEO rich
keywords, content, URL and Title Description.
• Check Webmaster issues weekly
• Xml sitemap submission biweekly
• Check Back-link of Home page, Products and
Services page.
• Weekly check Keyword Ranking and ORM.