15% of wireless subscribers from major carriers in the US are willing to try direct-to-bill mobile payments, amounting to over 30 million people. This would displace over 9.1 billion debit transactions per year, valued at $760 million per month in debit transactions across the large carriers. Consumer sentiment around direct-to-bill mobile payments is similar for the major carriers, with most consumers not ready yet due to preferring credit or debit cards or not trusting their mobile provider.

1. BillingViews
Are U.S. Consumers Ready to for Direct-to-Bill Mobile Payments?
Results of a BillingViews Survey of 500 U.S. Consumers
Detailed results at www.BillingViews.com
Yes
15% That’s
more than
of AT&T Wireless,
Sprint, T-Mobile, and
Verizon Wireless
30 million
subscribers people…
are already willing
to try it.
No …or almost 760 million
debit transactions per month…
85% …which is more than
are not ready yet..
9.1 Billion debit transactions per year.
AT&T Sprint Verizon T-Mobile
Consumer 14% 13%
20% 19%
Sentiment
is similar
across the
Big 4 operators. 86% 80% 87% 81%
Results reveal a willingness to displace debit and credit cards…
No, I'd rather use my credit card. 212
We asked: No, I'd rather use my debit card. 141
If you bought something
using your mobile phone, No way, I don't trust my provider. 73
would you consider charging
Yes, that sounds good. 53
it directly to your mobile bill?
Yes, but only if I get points. 21
0 50 100 150 200 250
© Copyright BillingViews Ltd., 2013. All rights reserved. For more details visit: www.billingviews.com