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  2002…..…..2004………….…..2006……...…..2007……..… 2008...... 2009...




Network, community web design and facilitation; event design and facilitation
         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network


    “To
support
community‐led
responses
to
peak
oil
and
climate
change,

    building
resilience
and
happiness”.





                             http://www.transitiontowns.org : Web Co-ordinator
     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition Network



 inspire
 encourage
 connect
 support
 train



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition tech stuff: conceptual
                                    5(6#/)&$&'#'7+




                                    3+4&($#/)012
                Theme

                Theme

                Theme
                                    *#'($#/)012            *#'($#/)012
                Theme



       Themes shared in common
         across all levels of the
              movement

                                              !"#$%&'($)*+,-(".




     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Transition tech stuff; web layers




     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
What am I talking about?
Participation and mass movements seem to be all the rage right
now.
In this current climate of uncertainty, with proof of concept from
the early campaigning NGOs, it seems that everyone is keen on
having their voices heard; and the internet is the place to
amplify those messages.
From central government harnessing the networked power of
the internet to support their campaigning to tiny anarchic groups
aiming to make their voices heard, it seems that everyone is
into it.
Ed will look at some of the social, technical and organisational
themes related to this and provide a few case studies for
discussion and further analysis.
       http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Ah yes, the issues...




            “People live in binary code and never get to three”
            (Youngblood Brass Band)




     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Social

         • The perfect storm: climate change, global recession, anti-
           corporate, endless scandals and collapse of trust (MPs
           expenses, Iraq cabinet meeting FOI requests ignored)

         • Activism sweeps into mainstream fashion after years of
          NGO and/or fringe activism

         • Rational meets emotional: ʻouterʼ transition (every campaign
          now) but is that ʻinner transitionʼ?

         • Local/global - participation easier but meaningfull-er?
         • Information: Indymedia and the rise of alternative journalism
         • Attention - how much do we have? how many movements can
          we concentrate on? How many social networks are we part
          of? 


     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Tim Chatterton

 "I have some views on the ability
to 'participate' in mass movements
- spent lots of time in direct action
circles of people who argue very
strongly against mass protest
events as being useful for anything
except potential cover for small
scale direct action."




         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Organisational

       • Bottom up and top down
       • Organisation design for local/global
       • Technology: (the myth of) costs down, reach infinite etc.
       • Web gurus telling traditional organisations they must share
         the values of the web

       • Growing co-operative development going on around the
         world (from scratch)

       • Recession! Money! Less of it and more expectations!
       • Resource issues of how to organise for participation vs
         transactional model of past



     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
David Wilcox

 "the empowering nature of social
 media etc is blurring the distinction
 between:
 •volunteering (offer you time to us
 within our terms)
 •participation (contribute within our
 framework)
 •unorganised activism (we'll try and
 do what we want to do)"




         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Technical

        • Fashion: internet and software developments: from:
         • broadcast
             • publishing
         • consultation
             • surveys, comments and forums
         • engagement
             • social networking
         • empowerment
             • collaborative goal achievement
         • aggregation and distributed sharing
        • Open source: both in technology and social organisation
        • Technology driving expectations for openness
        • Open data movement growing (.paf, government group)

     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Dan McQuillan

 “... bloggy tweety aggregation is all
 well and good but if you want to get
 stuff to stick in the real world you
 need established structures.
 "Perhaps going back into existing
 silos is the price to be paid for
 moving from vision to execution".
 That's the bit that makes me smile
 - the idea the the government, or
 any large incumbent institution,
 represent the best hope for
 executing anything flies in the face
 of experience, especially when it
 comes to anything that involves
 tech...”

                                     http://www.internetartizans.co.uk/politics1government2
         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Web values as the new must have?




                                            http://twitter.com/jkhoey/status/4686542260




     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
How flexible are we?




     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case Studies




     http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case Study
 Title:
 Ice cream eating

 Organisation type:

 Flashmob


 Description:

 Belarus youth
 Text messages
 Ice Cream
 Arrests




                                                                      ref: Clay Shirky

         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case Study
 Title:
 Climate camp

 Organisation type:

 Bottom up pressure group


 Description:

 Activist network
 Open technology use: texts,
 twitter, radio etc.
 Regular meetings
 ‘Democratic’ model
 Growing internationally




         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case Study
 Title:
 Avaaz

 Organisation type:

 International political
 pressure group

 Description:

 ‘Web movement’
 Campaign focus
 Email based pressure
 Growing internationally




          http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case Study
 Title:
 Cola life

 Organisation type:

 Bottom up lobbying group


 Description:

 One man’s passion
 Practical action to alleviate
 suffering
 Growing group engagement
 Continuous corporate
 lobbying
 Partnership with corporation




             http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case Study
 Title:
 My Conservatives

 Organisation type:

 Political party


 Description:

 Campaign tool
 Goals focused
 Messages prominent
 Participation
 Little social networking
 (buddy lists, status updates)




          http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
One Climate
 Title:
 One climate
 (and 10:10!)



 Organisation type:

 Action network


Description:

behaviour change network
aggregator




         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Case study
 Title:
 Mondragon

 Organisation type:

 Co-operative movement


 Description:

 Integrated co-ops
 All businesses
 Permaculture focus




                                         http://www.mcc.es/ing/quienessomos/modelo/index.html

         http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Is the revolution happening on Wall Street?

   “... The one-person-one-vote worker co-operatives in the United States
   are the most democratic, advanced and ideal. But they number at about
   500 maximum, maybe 1,000. These co-ops are on the cutting edge of the
   democratization process and where the learning will be taking place for
   the rest of the movements. People are experimenting with full democracy
   and full equality...”




   http://www.alternet.org/rights/143102/the_economic_revolution_is_already_happening_--_it%27s_just_not_on_wall_st._?
   page=entire

        http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Is the revolution happening on Wall Street?

   “... The one-person-one-vote worker co-operatives in the United States
   are the most democratic, advanced and ideal. But they number at about
   500 maximum, maybe 1,000. These co-ops are on the cutting edge of the
   democratization process and where the learning will be taking place for
   the rest of the movements. People are experimenting with full democracy
   and full equality...”



    “... Mondragon has over 100,000 workers in a very complicated group of
    100 or more integrated co-ops. They pay back loans to a central fund and
    then build more co-ops in an integrated fashion. In 90 percent of them, the
    ratios of pay from top to bottom are 4 to 1. In others, it's 9 to 1. Compare
    that with American corporations, which are 200 or 300 to 1...”



   http://www.alternet.org/rights/143102/the_economic_revolution_is_already_happening_--_it%27s_just_not_on_wall_st._?
   page=entire

        http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Err.. yeah... so...?


        • Perfect storm for social change
             • perfect for greenwashing too
        • Supportive technical infrastructure
             • gradual federalisation of web
        • Adoption and enhancement of old models with new
             • pah! Mega corps cannot change
        • Bottom up will meet top down
             • power is well settled, thank you very much
        • Expectations: realistic?
             • this is not new; ideological battles have come before
        • Participation as a social need
             • seen much in Burma/Afghanistan/Indonesia/Nigeria recently?




      http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
Thank you




                                                            And thanks to:
                                                            David Wilcox
                                                            Oliver Bradley
                                                            Steve Bridger
                                                            Tim Chatterton
                                                            Carl Haggerty
                                                            for their ideas

    http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009

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Participation Presentation Mitchell VSO 091009

  • 1. Hello 2002…..…..2004………….…..2006……...…..2007……..… 2008...... 2009... Network, community web design and facilitation; event design and facilitation http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 2. Transition Network “To
support
community‐led
responses
to
peak
oil
and
climate
change,
 building
resilience
and
happiness”.
 http://www.transitiontowns.org : Web Co-ordinator http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 3. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 4. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 5. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 6. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 7. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 8. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 9. Transition Network inspire encourage connect support train http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 10. Transition tech stuff: conceptual 5(6#/)&$&'#'7+ 3+4&($#/)012 Theme Theme Theme *#'($#/)012 *#'($#/)012 Theme Themes shared in common across all levels of the movement !"#$%&'($)*+,-(". http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 11. Transition tech stuff; web layers http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 12. What am I talking about? Participation and mass movements seem to be all the rage right now. In this current climate of uncertainty, with proof of concept from the early campaigning NGOs, it seems that everyone is keen on having their voices heard; and the internet is the place to amplify those messages. From central government harnessing the networked power of the internet to support their campaigning to tiny anarchic groups aiming to make their voices heard, it seems that everyone is into it. Ed will look at some of the social, technical and organisational themes related to this and provide a few case studies for discussion and further analysis. http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 13. Ah yes, the issues... “People live in binary code and never get to three” (Youngblood Brass Band) http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 14. Social • The perfect storm: climate change, global recession, anti- corporate, endless scandals and collapse of trust (MPs expenses, Iraq cabinet meeting FOI requests ignored) • Activism sweeps into mainstream fashion after years of NGO and/or fringe activism • Rational meets emotional: ʻouterʼ transition (every campaign now) but is that ʻinner transitionʼ? • Local/global - participation easier but meaningfull-er? • Information: Indymedia and the rise of alternative journalism • Attention - how much do we have? how many movements can we concentrate on? How many social networks are we part of?  http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 15. Tim Chatterton  "I have some views on the ability to 'participate' in mass movements - spent lots of time in direct action circles of people who argue very strongly against mass protest events as being useful for anything except potential cover for small scale direct action." http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 16. Organisational • Bottom up and top down • Organisation design for local/global • Technology: (the myth of) costs down, reach infinite etc. • Web gurus telling traditional organisations they must share the values of the web • Growing co-operative development going on around the world (from scratch) • Recession! Money! Less of it and more expectations! • Resource issues of how to organise for participation vs transactional model of past http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 17. David Wilcox "the empowering nature of social media etc is blurring the distinction between: •volunteering (offer you time to us within our terms) •participation (contribute within our framework) •unorganised activism (we'll try and do what we want to do)" http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 18. Technical • Fashion: internet and software developments: from: • broadcast • publishing • consultation • surveys, comments and forums • engagement • social networking • empowerment • collaborative goal achievement • aggregation and distributed sharing • Open source: both in technology and social organisation • Technology driving expectations for openness • Open data movement growing (.paf, government group) http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 19. Dan McQuillan “... bloggy tweety aggregation is all well and good but if you want to get stuff to stick in the real world you need established structures. "Perhaps going back into existing silos is the price to be paid for moving from vision to execution". That's the bit that makes me smile - the idea the the government, or any large incumbent institution, represent the best hope for executing anything flies in the face of experience, especially when it comes to anything that involves tech...” http://www.internetartizans.co.uk/politics1government2 http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 20. Web values as the new must have? http://twitter.com/jkhoey/status/4686542260 http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 21. How flexible are we? http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 22. Case Studies http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 23. Case Study Title: Ice cream eating Organisation type: Flashmob Description: Belarus youth Text messages Ice Cream Arrests ref: Clay Shirky http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 24. Case Study Title: Climate camp Organisation type: Bottom up pressure group Description: Activist network Open technology use: texts, twitter, radio etc. Regular meetings ‘Democratic’ model Growing internationally http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 25. Case Study Title: Avaaz Organisation type: International political pressure group Description: ‘Web movement’ Campaign focus Email based pressure Growing internationally http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 26. Case Study Title: Cola life Organisation type: Bottom up lobbying group Description: One man’s passion Practical action to alleviate suffering Growing group engagement Continuous corporate lobbying Partnership with corporation http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 27. Case Study Title: My Conservatives Organisation type: Political party Description: Campaign tool Goals focused Messages prominent Participation Little social networking (buddy lists, status updates) http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 28. One Climate Title: One climate (and 10:10!) Organisation type: Action network Description: behaviour change network aggregator http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 29. Case study Title: Mondragon Organisation type: Co-operative movement Description: Integrated co-ops All businesses Permaculture focus http://www.mcc.es/ing/quienessomos/modelo/index.html http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 30. Is the revolution happening on Wall Street? “... The one-person-one-vote worker co-operatives in the United States are the most democratic, advanced and ideal. But they number at about 500 maximum, maybe 1,000. These co-ops are on the cutting edge of the democratization process and where the learning will be taking place for the rest of the movements. People are experimenting with full democracy and full equality...” http://www.alternet.org/rights/143102/the_economic_revolution_is_already_happening_--_it%27s_just_not_on_wall_st._? page=entire http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 31. Is the revolution happening on Wall Street? “... The one-person-one-vote worker co-operatives in the United States are the most democratic, advanced and ideal. But they number at about 500 maximum, maybe 1,000. These co-ops are on the cutting edge of the democratization process and where the learning will be taking place for the rest of the movements. People are experimenting with full democracy and full equality...” “... Mondragon has over 100,000 workers in a very complicated group of 100 or more integrated co-ops. They pay back loans to a central fund and then build more co-ops in an integrated fashion. In 90 percent of them, the ratios of pay from top to bottom are 4 to 1. In others, it's 9 to 1. Compare that with American corporations, which are 200 or 300 to 1...” http://www.alternet.org/rights/143102/the_economic_revolution_is_already_happening_--_it%27s_just_not_on_wall_st._? page=entire http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 32. Err.. yeah... so...? • Perfect storm for social change • perfect for greenwashing too • Supportive technical infrastructure • gradual federalisation of web • Adoption and enhancement of old models with new • pah! Mega corps cannot change • Bottom up will meet top down • power is well settled, thank you very much • Expectations: realistic? • this is not new; ideological battles have come before • Participation as a social need • seen much in Burma/Afghanistan/Indonesia/Nigeria recently? http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009
  • 33. Thank you And thanks to: David Wilcox Oliver Bradley Steve Bridger Tim Chatterton Carl Haggerty for their ideas http://www.edmitchell.co.uk VSO Technology Taster Session 8th October 2009