Tourism in Bratislava has grown due to several factors: deregulation of air travel in Europe has increased cheap flights; Slovakia's EU membership; and Bratislava emerging as a new destination between Vienna and Budapest along the Danube river cruise route. Bratislava markets itself as an affordable city break option with attractions like old town, churches, and ski resorts nearby. However, increased tourism has both positive and negative social, economic, and environmental impacts on the city.

1. Case Study of the Impacts of Tourism BRATISLAVA

7. Reasons for Growth Deregulation of air travel in Europe, resulting in more competition between low-cost airlines, and cheaper more frequent flights to more destinations EU Membership Spas, skiing, mountains, wooden churches, skanzen, Increasing expat community, KIA, Peugeot Opera, Christmas market, old town New destination in Europe (change from Prague and Barcelona) Cheap beer and beautiful girls! Is part of an established tourist route, Vienna to Budapest Dunaj cruises. Increasing popularity of short stay city breaks, increasingly disposable income, more leisure time, more retired people travelling.

8. Bratislava Tourism How is Bratislava marketed? Cheap airlines, Danube cruises, stag night organisers, Slovak tourism board. What services/attractions are on offer for Danube Cruises and Stag nights?’

9. Cost benefit analysis of tourism in Bratislava Environmental Social Economic Negative Positive