Alex Hardie talks about his role managing the UK division of Marketing for Blurb, a self publishing book business. This event took place as part of Enterprise Week 2009 www.arts.ac.uk/enterpriseweek09

1. “ You can’t judge a book by its cover, but you can judge a person by their book.” — Adapted from Martin Parr

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3. blurb. design, publish, market, and sell your own commercial-quality books Book by Michael Corridor

4. design, publish, market, and sell your own commercial-quality books

5. design, publish, market, and sell your own commercial-quality books

6. design, publish, market, and sell your own commercial-quality books

7. design, publish, market, and sell your own commercial-quality books

8. Use our free book layout software

9. Use your own creation software OUT NOW!

10. design, publish, market, and sell your own commercial-quality books

11. Help! Photo professionals’ common questions

12. How do I prepare my images for Blurb? 300dpi

13. 2. Does Blurb have an ICC profile? www.blurb.com/b3 > sign up > download ICC profile

14. 3. What printers does Blurb print on? HP Indigo 5000+ CMYK

15. 4. What is Blurb’s colour space?

16. 5. Can I scale from one book size to another? (12x12 to 7x7)

17. 6. How good is Blurb’s black & white?

18. 7. Does Blurb have a custom workflow?

19. 8. Do you have downloadable templates?

20. 9. Can I sell my books through Blurb?

21. Play. Experiment. Shake. Stir. Have fun.

22. What will your book be?