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Goodbye VoIP Clients.
          Hello New Browser
          Technologies. Hello
           New User Cases
Tomaž Štolfa
vox.io founder              § @tomazstolfa
Goodbye Old
                  Hello New


Tomaž Štolfa
vox.io founder            tomaz@vox.io § @tomazstolfa
who am I



   4       tomaz@vox.io § @tomazstolfa
mobile




web            telephony



        5
trends & concepts
      solutions
 future predictions

         6
trends


  7
desktop ➽ browser
  email / video / sound / docs




               8          tomaz@vox.io § @tomazstolfa
desktop ➽ mobile
    apps rule mobile




           9           tomaz@vox.io § @tomazstolfa
the graph
  is context




      10       tomaz@vox.io § @tomazstolfa
ubiquitous reachability
 no matter where I am & what I am doing




                   11        tomaz@vox.io § @tomazstolfa
content + context
 what / when / where / with who




               12         tomaz@vox.io § @tomazstolfa
let others play too
      platform / API




            13         tomaz@vox.io § @tomazstolfa
a few concepts


      14
collect calls
please call me, I beg you!




            15         tomaz@vox.io § @tomazstolfa
disposable phone
I don’t want you to keep calling me




                16         tomaz@vox.io § @tomazstolfa
simple conf calls
do you   your conf call experience?




                17         tomaz@vox.io § @tomazstolfa
distributable telephony
    take it where it matters most




                 18          tomaz@vox.io § @tomazstolfa
but this is nothing new
  they have been talking about it in 2005


        saunderslog.com/voice-20/
            telepocalypse.net
                    19
the future is now?


        20
infrastructure
 technology
    design

      21
mobile | web | telephony

           22
how                         does it
      please mind we are in beta




                                   tomaz@vox.io § @tomazstolfa
desktop ➽ browser
email / video / docs / music / telephony




                   24         tomaz@vox.io § @tomazstolfa
25   tomaz@vox.io § @tomazstolfa
no downloads
no installation

       26   tomaz@vox.io § @tomazstolfa
27   tomaz@vox.io § @tomazstolfa
28   tomaz@vox.io § @tomazstolfa
29   tomaz@vox.io § @tomazstolfa
desktop ➽ mobile
      apps rule




         30       tomaz@vox.io § @tomazstolfa
31
the graph
phonebook / social networks




            32         tomaz@vox.io § @tomazstolfa
33   tomaz@vox.io § @tomazstolfa
ubiquitous reachability
     one URL to rule them all




                34         tomaz@vox.io § @tomazstolfa
vox.io/tomaz




     35
one URL to rule them all

 social profiles
email signatures
business cards

             36
vox.io/tomaz




     37
38   tomaz@vox.io § @tomazstolfa
39   tomaz@vox.io § @tomazstolfa
content + context
calls / recordings / tags / notes / location




                     40          tomaz@vox.io § @tomazstolfa
collect calls
  quick call URLs




        41          tomaz@vox.io § @tomazstolfa
vox.io/qc/pvXTv8




       42
no downloads
no installation
  no signup

       43   tomaz@vox.io § @tomazstolfa
disposable
expires after the first successful call




                  44          tomaz@vox.io § @tomazstolfa
vox.io/tomaz




     45
super simple conf calls
   no numbers, no codes, just links




                  46         tomaz@vox.io § @tomazstolfa
let others play too
  identity / presence / billing




               47          tomaz@vox.io § @tomazstolfa
and play with others
   graphs / content / context




               48         tomaz@vox.io § @tomazstolfa
what about the future?



          49   tomaz@vox.io § @tomazstolfa
infrastructure
 technology
    design

      50
the best way to predict
the future is to invent it.
                         Alan Kay




             51    tomaz@vox.io § @tomazstolfa
@tomazstolfa
vox.io/tomaz


               made with
vox.io/r/supersecret



         53    tomaz@vox.io § @tomazstolfa
Tomaz Stolfa - Presentation at Emerging Communications Conference & Awards (eComm 2011)

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Tomaz Stolfa - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Hinweis der Redaktion

  1. \n
  2. \n
  3. \n
  4. - from Slovenia, a tiny country in the middle of Europe\n- ex MarandLAB\n- I build products\n- eComm Europe veteran\n- founder of vox.io\n
  5. - ex MarandLAB\n- I build products\n- eComm Europe veteran\n- founder of vox.io\n
  6. - trends\n- why now\n- what have we done so far\n- the future\n
  7. - trends\n- why now\n- what have we done so far\n- the future\n
  8. we have seen a lot of applications move into the browser.\n\nwhy?\nconvenience, sync, accessibility and reusability\neasy sharing and integration\n\n
  9. but mobile is big on apps, since the US discovered it in 2007 :)\n\napps rule, because the web on mobile is still limited\nusers have no preference on the channel, just their experience, and currently apps guarantee a much better experience, just like native clients did a few years ago.\n
  10. we have seen a lot of applications move into the browser.\n\nwhy?\nconvenience, sync, accessibility and reusability\n\n
  11. ubiquitous reachability\ndesktop vs. mobile\ngeographically\nreal-time / time-shifted\ninspired by the web - twitter profiles, Facebook vanity URLs\n----\n- I have 4 SIM cards\n- do you really expect me to message my 820 contacts each time I travel?\n- but you have that service that gives you one phone number to ring all your phones; true, but what about my friends back in Europe?\n
  12. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  13. - there is a huge demand for tools / platforms and data sources\n- I am sure many specific use cases will be mentioned in other presentations\n- CRM is the most obvious example, however we still do not have a great product that would integrate telephony and CRM functionalities\n
  14. \n
  15. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  16. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  17. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  18. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  19. \n
  20. \n
  21. - the basic infrastructure is available, you don’t have to talk to a telco to get your calls terminated anywhere\n- the cost of infrastructure is low\n- you can host stuff into the “cloud”\n----\n- the technology is ready\n- Flash now (p2p, echo cancellation, speex + h264 soon; G711 soon)\n- WebRTC or RTCWeb in the future (hope soon, realistically it will take a while)\n- mature network tech (several opensource projects that can be reused)\n----\n- we finally have enough understanding of design patterns for such use cases\n- several web services have emerged that suggested a new direction (as mentioned before)\n- finally and most importantly - a big number of users are ready and “get it” \n
  22. - the basic infrastructure is available, you don’t have to talk to a telco to get your calls terminated anywhere\n- the cost of infrastructure is low\n- you can host stuff into the “cloud”\n----\n- the technology is ready\n- Flash now (p2p, echo cancellation, speex + h264 soon; G711 soon)\n- WebRTC or RTCWeb in the future (hope soon, realistically it will take a while)\n- mature network tech (several opensource projects that can be reused)\n----\n- we finally have enough understanding of design patterns for such use cases\n- several web services have emerged that suggested a new direction (as mentioned before)\n- finally and most importantly - a big number of users are ready and “get it” \n
  23. \n
  24. we have seen a lot of applications move into the browser.\n\nwhy?\nconvenience, sync, accessibility and reusability\n\n
  25. This is how a browser based phone should look like in 2011, no clutter, pure simplicity - but an amazing set of features hidden under a beautiful interface.\n
  26. \n
  27. \n
  28. \n
  29. \n
  30. but mobile is big on apps, since the US discovered it in 2007 :)\n\napps rule, because the web on mobile is still limited\nusers have no preference on the channel, just their experience, and currently apps guarantee a much better experience, just like native clients did a few years ago.\n
  31. \n
  32. we have seen a lot of applications move into the browser.\n\nwhy?\nconvenience, sync, accessibility and reusability\n\n
  33. - easy import from Google contacts & LinkedIn\n- synced across the service (web/mobile)\n- \n
  34. ubiquitous reachability\ndesktop vs. mobile\ngeographically\nreal-time / time-shifted\n----\n- I have 4 SIM cards\n- do you really expect me to message my 820 contacts each time I travel?\n- but you have that service that gives you one phone number to ring all your phones; true, but what about my friends back in Europe?\n
  35. \n
  36. - the basic infrastructure is available, you don’t have to talk to a telco to get your calls terminated anywhere\n- the cost of infrastructure is low\n- you can host stuff into the “cloud”\n----\n- the technology is ready\n- Flash now (p2p, echo cancellation, speex + h264 soon; G711 soon)\n- WebRTC or RTCWeb in the future (hope soon, realistically it will take a while)\n----\n- we finally have enough understanding of design patterns for such use cases\n- several web services have emerged that suggested a new direction (as mentioned before)\n- finally and most importantly - a big number of users are ready and “get it” \n
  37. \n
  38. google for vox.io tomaz\n
  39. google for call tomaz\n
  40. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  41. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  42. \n
  43. \n
  44. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  45. \n
  46. - content is tied to a specific context\n- foursquare ties check-ins, tips, photos (content) to a location (context)\n- \n
  47. - several levels of potential integration (URL is the easiest, embed codes is the second, API is the third)\n- decouple data from network\n- allow users to distribute their data and created content\n
  48. - import existing graphs\n- embed content in the existing service, add context to calls\n- distribute call recordings as content \n
  49. To understand the future we must look back into the past.\n
  50. - we will see a ubiquitous network\n- data is the name of the game (I guess we all know 4G does not feature CS telephony) \n- you will sign a contract with your platform provider (Apple, Google, Microsoft...)\n- the operator as you knew it will be just an “app” like Instagram, Twitter or Foursquare\n----\n- tech (WebRTC, RTCweb, will Skype be the alternative?)\n----\n- design will be key.\n- not design as the colors and spacing, but intelligent service design around the technology\n- hopefully I showed some of that today\n\n
  51. To understand the future we must look back into the past.\n
  52. \n
  53. \n
  54. \n