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Market-Linked
Certificates of Deposit
Market participation
The security of FDIC insurance*
Market-Linked
Certificates of Deposit (CDs)
An important tool in helping investors address the
question “How do I try to grow my money without
losing it?”

Introduction
Over the past two decades, the marketplace for structured
investments has grown significantly as investors ranging
from young families to retirees have increasingly looked
to these investments to help address wealth management
objectives such as pursuing growth opportunities,
generating income, and protecting principal.
Structured investments can take many different
forms – registered notes and CDs to name a few. A
very common method in which structured investments
are issued is in the form of principal protected
Market-Linked Certificates of Deposit (CDs).


Market-Linked CDs offer investors the potential
to earn enhanced returns compared to those
available with traditional deposit products.

Benefits and features
All of HSBC’s Market-Linked CDs are issued by HSBC
Bank USA, National Association. In both rising and
falling markets, these Market-Linked CDs are 100%
principal protected when held to maturity. In addtion,
the CDs are FDIC-insured up to the statutory limits*,
but are subject to the credit risk of the issuer.
HSBC Market-Linked CDs can offer clients access to
a wide range of markets such as US and international
equities, commodities, and foreign exchange** by
linking the returns on these CDs to the performance
of these asset classes.

              Equity indices and other reference assets
  S&P 500 ®                            Commodity indices
  NASDAQ 100 ®                         Precious metals
  Dow Jones Industrial Average®        Foreign currencies
  Nikkei 225 (Japan)
              ®
                                       Interest rate benchmarks
  DJ EuroStoxx 50 ® (Eurozone)         Equities
  Hang Seng China Enterprise (China)   Exchange traded funds (ETFs)
Financial objectives

Investor profile

There is no typical client when it comes to
Market-Linked CDs. Designed for buy and hold
strategies, the investor profile is broad, including
retirees, baby boomers and families saving for
college expenses.

Investors may be attracted by Market-Linked CDs’ ability
to provide:
    	 100% principal protection when held to maturity no 		
	     matter the performance of the reference asset, subject
	     to the issuer’s credit risk
    	 The potential for enhanced returns compared to those 		
	     available with traditional bank deposit products
    	 Focused exposure to a specific financial view
    	 Investment horizons of one to seven years

Tools for shaping client portfolios
Market-Linked CDs may have broad applications in a
well-balanced portfolio and have become a tool that
individuals and their financial advisors should consider
to meet certain financial objectives. These CDs can be
used as a complement to existing assets in a portfolio or
as a way to employ a tactical or strategic view.
Market-Linked CDs can also provide an efficient means to
attain the true benefits of portfolio diversification, allowing
investors to conveniently invest in alternative asset classes
that may be difficult to invest in directly.
No two clients or investment objectives are the same,
which is why HSBC continuously seeks to develop
innovative investment products to provide clients with
financial strategies to help balance risk and reward.
Risk considerations
Market-Linked CDs are linked to the performance of specific
underlying assets and are not equivalent to investing directly
in that asset. It is important to note that Market-Linked
CDs may not always reflect the actual performance of the
underlying assets and have different risks than traditional
CDs. For example, a Market-Linked CD may have features
such as a cap or averaging, which could result in the
performance of the CD differing from a direct investment
in the underlying index or reference asset.

There is currently no established secondary trading market
for Market-Linked CDs. In the event that clients are able
to redeem Market-Linked CDs prior to maturity, the CDs may
redeem at less than the original amount due to fluctuations
in the underlying assets and other market factors.

In all instances, like other investments, Market-Linked CDs
should be carefully evaluated with respect to financial
objectives, suitability, duration, calculation methods, tax
considerations, and other risk factors. In addition, under
US tax rules, investors may be subject to US taxes on
interest income that have not been paid during the tax
year. Investors should consult their own tax advisors prior
to investment.

For any Market-Linked CD, please read the disclosure
materials provided by your registered financial
representative carefully before investing.
About HSBC

International banking reach

The CDs are issued by HSBC Bank USA, NA, which is part
of the HSBC Group, one of the largest banking and financial
services organizations in the world. With our network of
over 7,200 offices in 80 countries and territories in Europe,
the Asia-Pacific region, the Americas, the Middle East,
and Africa, HSBC is one of the world’s largest financial
institutions.

Recognized market leader

    	 HSBC – Voted Best Structured Products Brand and #1
	     in Overall Service Quality in the 2009, 2010, and
	     2011 Greenwich Associates US Retail Structured
	     Products Surveys

Financial strength and security

    	 HSBC Bank USA, NA
	     – 	 USD207 billion in assets (as of March 2012)

    	 HSBC Bank USA, NA credit ratings are as follows:
	     (as of June 2012)***
	     – 	 A1 by Moody’s
	     – 	 AA- by S&P
	     – 	 AA by Fitch

    	 FDIC Insurance: This deposit qualifies for FDIC coverage 	
	     generally up to the statutory limits
*FDIC Insurance: A Market-Linked CD represents a bank deposit obligation
and is FDIC insured together with all other deposits you may have with the
issuing bank, up to USD250,000 per depositor. Any funds deposited with
the issuing bank (including other CDs issued by such bank) in excess of these
limits will not be eligible for FDIC insurance, so you should consider and
inform your financial advisor if you have other deposits at the issuing bank.
For more detailed information regarding FDIC insurance coverage, you may
contact the FDIC Call Center at (877) 275-3342 or refer to the FDIC public website at
www.fdic.gov, where you can obtain a copy of the FDIC’s brochure, Your Insured
Deposits, FDIC’s Guide to Deposit Insurance Coverage. Products and services are
offered by HSBC Bank USA, NA, member FDIC.

**Depending on the underlying asset to which the Market-Linked CD is
linked, there may be certain risks to consider. For information on a particular
Market-Linked CD, see the relevant offering documents for a full discussion
of risks and considerations related to the underlying asset(s) of such CD.

***The credit ratings pertain only to the creditworthiness of HSBC Bank USA,
NA and are not indicative of the performance of the CDs nor are any third party
awards received by HSBC Bank USA NA.

Market-Linked Certificates of Deposit are provided by:

 	Registered Representatives of HSBC Securities (USA) Inc, a member
  NYSE/FINRA/SIPC, a registered Futures Commission Merchant,
  a wholly- owned subsidiary of HSBC Markets (USA) Inc and an
  indirectly wholly-owned subsidiary of HSBC Holdings plc

 	Distributors not affiliated with HSBC Securities (USA) Inc, HSBC Markets
  (USA) Inc or HSBC Holdings plc

Market-Linked CD Products are: bank deposits; obligations of the issuing bank;
FDIC insured within applicable limits; not a liquid investment; and are designed
to be held to maturity. Market-Linked CDs are subject to investment risk and any
early repayment could result in a loss of principal investment.

This is not a recommendation, offer or solicitation to purchase or sell any CD,
security, commodity, currency or other instrument. The information herein
does not consider specific objectives, circumstances or needs of individual
recipients. Recipients of this information should seek financial advice regarding
the appropriateness of investing in any CD, security, commodity, currency or
derivative instrument or strategy contained herein.

Issued by HSBC Bank USA, NA.
© 2012 HSBC Bank USA, NA. All rights reserved.
120627_50960

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Tired of low fixed rates on your investment choices? HSBC offers FDIC insured CD's with Enhanced Returns.

  • 1. Market-Linked Certificates of Deposit Market participation The security of FDIC insurance*
  • 2. Market-Linked Certificates of Deposit (CDs) An important tool in helping investors address the question “How do I try to grow my money without losing it?” Introduction Over the past two decades, the marketplace for structured investments has grown significantly as investors ranging from young families to retirees have increasingly looked to these investments to help address wealth management objectives such as pursuing growth opportunities, generating income, and protecting principal. Structured investments can take many different forms – registered notes and CDs to name a few. A very common method in which structured investments are issued is in the form of principal protected Market-Linked Certificates of Deposit (CDs). Market-Linked CDs offer investors the potential to earn enhanced returns compared to those available with traditional deposit products. Benefits and features All of HSBC’s Market-Linked CDs are issued by HSBC Bank USA, National Association. In both rising and falling markets, these Market-Linked CDs are 100% principal protected when held to maturity. In addtion, the CDs are FDIC-insured up to the statutory limits*, but are subject to the credit risk of the issuer. HSBC Market-Linked CDs can offer clients access to a wide range of markets such as US and international equities, commodities, and foreign exchange** by linking the returns on these CDs to the performance of these asset classes. Equity indices and other reference assets S&P 500 ® Commodity indices NASDAQ 100 ® Precious metals Dow Jones Industrial Average® Foreign currencies Nikkei 225 (Japan) ® Interest rate benchmarks DJ EuroStoxx 50 ® (Eurozone) Equities Hang Seng China Enterprise (China) Exchange traded funds (ETFs)
  • 3. Financial objectives Investor profile There is no typical client when it comes to Market-Linked CDs. Designed for buy and hold strategies, the investor profile is broad, including retirees, baby boomers and families saving for college expenses. Investors may be attracted by Market-Linked CDs’ ability to provide: 100% principal protection when held to maturity no matter the performance of the reference asset, subject to the issuer’s credit risk The potential for enhanced returns compared to those available with traditional bank deposit products Focused exposure to a specific financial view Investment horizons of one to seven years Tools for shaping client portfolios Market-Linked CDs may have broad applications in a well-balanced portfolio and have become a tool that individuals and their financial advisors should consider to meet certain financial objectives. These CDs can be used as a complement to existing assets in a portfolio or as a way to employ a tactical or strategic view. Market-Linked CDs can also provide an efficient means to attain the true benefits of portfolio diversification, allowing investors to conveniently invest in alternative asset classes that may be difficult to invest in directly. No two clients or investment objectives are the same, which is why HSBC continuously seeks to develop innovative investment products to provide clients with financial strategies to help balance risk and reward.
  • 4. Risk considerations Market-Linked CDs are linked to the performance of specific underlying assets and are not equivalent to investing directly in that asset. It is important to note that Market-Linked CDs may not always reflect the actual performance of the underlying assets and have different risks than traditional CDs. For example, a Market-Linked CD may have features such as a cap or averaging, which could result in the performance of the CD differing from a direct investment in the underlying index or reference asset. There is currently no established secondary trading market for Market-Linked CDs. In the event that clients are able to redeem Market-Linked CDs prior to maturity, the CDs may redeem at less than the original amount due to fluctuations in the underlying assets and other market factors. In all instances, like other investments, Market-Linked CDs should be carefully evaluated with respect to financial objectives, suitability, duration, calculation methods, tax considerations, and other risk factors. In addition, under US tax rules, investors may be subject to US taxes on interest income that have not been paid during the tax year. Investors should consult their own tax advisors prior to investment. For any Market-Linked CD, please read the disclosure materials provided by your registered financial representative carefully before investing.
  • 5. About HSBC International banking reach The CDs are issued by HSBC Bank USA, NA, which is part of the HSBC Group, one of the largest banking and financial services organizations in the world. With our network of over 7,200 offices in 80 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East, and Africa, HSBC is one of the world’s largest financial institutions. Recognized market leader HSBC – Voted Best Structured Products Brand and #1 in Overall Service Quality in the 2009, 2010, and 2011 Greenwich Associates US Retail Structured Products Surveys Financial strength and security HSBC Bank USA, NA – USD207 billion in assets (as of March 2012) HSBC Bank USA, NA credit ratings are as follows: (as of June 2012)*** – A1 by Moody’s – AA- by S&P – AA by Fitch FDIC Insurance: This deposit qualifies for FDIC coverage generally up to the statutory limits
  • 6. *FDIC Insurance: A Market-Linked CD represents a bank deposit obligation and is FDIC insured together with all other deposits you may have with the issuing bank, up to USD250,000 per depositor. Any funds deposited with the issuing bank (including other CDs issued by such bank) in excess of these limits will not be eligible for FDIC insurance, so you should consider and inform your financial advisor if you have other deposits at the issuing bank. For more detailed information regarding FDIC insurance coverage, you may contact the FDIC Call Center at (877) 275-3342 or refer to the FDIC public website at www.fdic.gov, where you can obtain a copy of the FDIC’s brochure, Your Insured Deposits, FDIC’s Guide to Deposit Insurance Coverage. Products and services are offered by HSBC Bank USA, NA, member FDIC. **Depending on the underlying asset to which the Market-Linked CD is linked, there may be certain risks to consider. For information on a particular Market-Linked CD, see the relevant offering documents for a full discussion of risks and considerations related to the underlying asset(s) of such CD. ***The credit ratings pertain only to the creditworthiness of HSBC Bank USA, NA and are not indicative of the performance of the CDs nor are any third party awards received by HSBC Bank USA NA. Market-Linked Certificates of Deposit are provided by: Registered Representatives of HSBC Securities (USA) Inc, a member NYSE/FINRA/SIPC, a registered Futures Commission Merchant, a wholly- owned subsidiary of HSBC Markets (USA) Inc and an indirectly wholly-owned subsidiary of HSBC Holdings plc Distributors not affiliated with HSBC Securities (USA) Inc, HSBC Markets (USA) Inc or HSBC Holdings plc Market-Linked CD Products are: bank deposits; obligations of the issuing bank; FDIC insured within applicable limits; not a liquid investment; and are designed to be held to maturity. Market-Linked CDs are subject to investment risk and any early repayment could result in a loss of principal investment. This is not a recommendation, offer or solicitation to purchase or sell any CD, security, commodity, currency or other instrument. The information herein does not consider specific objectives, circumstances or needs of individual recipients. Recipients of this information should seek financial advice regarding the appropriateness of investing in any CD, security, commodity, currency or derivative instrument or strategy contained herein. Issued by HSBC Bank USA, NA. © 2012 HSBC Bank USA, NA. All rights reserved. 120627_50960