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OTC Market in India
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Private health expenditure as percentage of GDP
Doctor patient ratio in India is 1:1700
 
30% of Beds for >70% of population
Most money spent on Vaccination and primary prevention.
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Indian behavior in illness .
Datamonitor Points of sale.
Datamonitor
“ Maximum number of OTC drugs sold by qualified chemists and pharmacists are from branded companies like Pfizer Inc., share of which is estimated at about 8%, followed by Sanofi-Aventis 7% and Johnson & Johnson 5.5%..” -Assocham study, 2008. The Associated Chambers of Commerce and Industry of India (ASSOCHAM)
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[object Object],[object Object],[object Object],http://www.indiaoppi.com/OPPI%20Code%20of%20Marketing%202007.pdf
•  digestives •  antacids •  antiflatulents •  cold rubs and analgesic balms/creams •  vitamins/tonics/health supplements  (especially herbals)  • medicated skin treatment •  analgesic /cold tablets •  antiseptic creams/liquids •  glucose powders •  cough liquids •  throat lozenges •  medicated dressings (band-aids) •  baby gripe water.
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[object Object],[object Object],[object Object],[object Object],[object Object],Dr.Neelesh Bhandari M.B.B.S (AFMC),M.D (Path) P.G.P in Human Rights Advisor ( Medical Communications) Mark IV Animation Studios Pvt. Ltd .

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OTC Markets in India 2008-09

  • 2.
  • 3.
  • 4.
  • 5.  
  • 6. Private health expenditure as percentage of GDP
  • 7. Doctor patient ratio in India is 1:1700
  • 8.  
  • 9. 30% of Beds for >70% of population
  • 10. Most money spent on Vaccination and primary prevention.
  • 11.
  • 12.  
  • 13. Indian behavior in illness .
  • 16. “ Maximum number of OTC drugs sold by qualified chemists and pharmacists are from branded companies like Pfizer Inc., share of which is estimated at about 8%, followed by Sanofi-Aventis 7% and Johnson & Johnson 5.5%..” -Assocham study, 2008. The Associated Chambers of Commerce and Industry of India (ASSOCHAM)
  • 17.
  • 18.
  • 19.
  • 20. • digestives • antacids • antiflatulents • cold rubs and analgesic balms/creams • vitamins/tonics/health supplements (especially herbals) • medicated skin treatment • analgesic /cold tablets • antiseptic creams/liquids • glucose powders • cough liquids • throat lozenges • medicated dressings (band-aids) • baby gripe water.
  • 21.
  • 22.
  • 23.