Presentation given in Friday LearnShop at Online EDUCA 2010. Looking at ways we can engage through, challenge, play, error correction, and timing... can these methods be used when engaging students, employees and audiences in general?
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5. Customer Engagement Repeated interactions that strengthenthe emotional, psychological or physical investment a customer has in a brand (product or service) An engaged relationship is probably your only guarantee for your organisations’ objectives
24. a moment of AWARENESS where the hero realises how to overcome his or her obstacles
25. TRANSFORMATION wherein the hero accomplishes his or her desired goalsThe Elements of Persuasion: Use Storytelling to Pitch Better, Sell Faster & Win More Business, Richard Maxwell & Robert Dickman
26. “ …I’ve never had another professor use storytelling in class. I’ve also never had the core lessons and material of a course stick with me as strongly as they did in that course.. ? ” Chelsea LeBlanc LSA computer science majorPlymouth College of Education
45. Flow A psychological state where a person is fully immersed and focused on an activity or task. MihályCsíkszentmihályi Arousal Anxiety Flow Worry Control Satisfaction Relaxation Apathy The guy’s name is pronounced Me-highChick-sent-me-high Boredom low low Skill level high high
47. Variable reinforcement Create outcomes, small or large, without being able to predict what action is going to be able lead to that outcome. Variable intervals Variable rewards ? Engagement Fixed interval Regular reward If you knew the outcome would you play? short low Time long high
49. “ …whoever plays,plays freely. Whoever must play, cannot play. ” James P Carse Finite and Infinite Games: A Vision of Life as Play and Possibility (Page 4, Chapter 2.) This book is brill