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h|m © Herb Meiselman Training & Consulting Services
Meals or Snacks?
Dr. Herb Meiselman
Herb MeiselmanTraining & Consulting
The impact of meal context on food likeability
h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services
Herb Meiselman, Ph.D.
Scientific Committee, Institut Paul Bocuse, France
Research Committee, Culinary Institute of America, USA
IMPACT of MEAL CONTEXT
Providing food in meals enhances liking scores over
foods served individually in laboratory small portions
(King et al, 2004, 2007)
Providing food in meals rather than isocaloric snacks produces
less eating following a meal than a snack. (Capaldi et al, 2006)
The cognitive features of foods, their context, influence both
liking and intake. The natural context of foods is a meal
context.
h|m © Herb Meiselman Training & Consulting Services
MCCORMICK STUDIES – MeanValues for Overall Meal
and Meal Components AcrossTests
Test
Meal
Component
Test 1
Traditional
(N=104)
Test 2
Meal
(N=93)
Overall -- 7.5a
Salad 7.0c 7.5abc
Pizza 7.2ab 7.2ab
Tea 5.9b 7.0a
Within rows, means sharing letters are not significantly different.
King et al, 2004
h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services
Meals are a form of ritual behavior.
“ The term ritual refers to a type of expressive, symbolic
activity constructed of multiple behaviors that occur in a
fixed, episodic sequence, and that tend to be repeated
over time.”
- Rook, D.W., J. of Consumer Research (1985)
h|m © Herb Meiselman Training & Consulting Services
“We have reviewed abundant
evidence, linguistic, culinary, practical,
and memorial, that the meal is a special unit
of eating at the psychological level. It is the basic or privileged
unit...
Both our day and our thinking are organized in terms of meals.”
- Pliner and Rozin (2000), in Meiselman, H.L. (Ed)
Dimensions of the Meal
Meal = the basic unit of eating
h|m © Herb Meiselman Training & Consulting Services
Four terms to describe eating:
• A food event is an occasion when food is eaten.
• A structured event is a social occasion organized by rules
concerning time, place, and sequence of action.
• Food eaten as part of a structured event is a meal. A meal
observes the rules of combination and sequence.
• A snack is an unstructured food event without any rules of
combination and sequence.
Source: Douglas, M & Nicod, M (1974), New Society, 30, 744-747
Structure of British Meals
h|m © Herb Meiselman Training & Consulting Services
Gatenby, 1997Self reported by subjectNo predefined concept
De Castro, 1993210 or 420 or 840 kJ + 15‟
or 45‟ interval time
Energy content +
interval time since last
eating event
Skinner et al.,
1985
More than one single foodFood quality
Presence of fellow eatersSocial interaction
Consumption of>375 kcalEnergy content
Fabry et al., 1964
and others
Eating events in theTime of consumption
AuthorMeal defined asCriteria
Criteria for the Definition of a Meal
Rotenberg, 1981
Bernstein et al., 1981
morning, at midday and
in the evening
Ref: Oltersdorf et al, 1999, Appetite
h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services
Criteria for Proper Meals
 Social, especially nuclear family.
 Duration, enough time for eating and socializing.
 Location, normally at home.
Mestdag, I. (2005) Appetite, 45, 62-74.
h|m © Herb Meiselman Training & Consulting Services
Criteria for Proper Meals
Individual
Social
Private Public
- Eating alone at home - Snack on the street
- Lunch at the workbench
- Individual meal at a
restaurant
- Family meal at home
- Meal at friends’ home
- Meal with friends at
restaurant
- Lunch with colleaguesSource: Kjaernes (2001),Table 1-1, Page 35
h|m © Herb Meiselman Training & Consulting Services
Criteria for Proper Meals
“We could simply use concepts like “dinner”, “lunch”, and “main
meal” implicitly meaning hot meals at certain hours for our
questionnaire. Rather we had to strip such culturally laden
concepts of their nation- or cultural-specific garments. In our
deconstruction process we decide to ask for “eating events”, i.e.
every occasion of eating something…”
Kjaernes (2001), Page 39
h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services
French Meals
Stable three meal pattern (INPES 2004 survey):
90.2 % report three meals the previous day
82-85% for people < 30 years
 Breakfast: Petit dejeuner early morning,
94.5% report having, 15 min.
 3-4 course lunch: Dejeuner (diner) 1200-1400,
96.9% report having, 38 min.
 2 course dinner: Diner (souper) 1900-?, 40 min.
Grignon and Grignon, 2009
h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services
Validation of a buffet meal design in an
experimental restaurant.
Allirot, X et al, 2012, Appetite
h|m © Herb Meiselman Training & Consulting Services
Wansink et al (2010) Meal Snack
Social/alone social alone
Cloth/Paper napkins cloth paper
Longer/shorter long short
Ceramic/paper plates ceramic paper
Sit/Stand sit stand
Hi cost/Lo cost food hi cost lo cost
Large/small portion large small
Hi/Lo quality food hi quality lo quality
Hi/Lo quantity food hi quantity lo quantity
Prepared/Packaged food prepared packaged
Healthy/Unhealthy food healthy unhealthy
Number of items/variety hi variety lo variety
food temperature hot cold
CriticalVariables for Meals and Snacks
h|m © Herb Meiselman Training & Consulting Services
Cardello, Lawless, & Meiselman
(unpub) Meal Snack
Beverages inclusion beverage no beverage
Level of satiation satiating not satiating
Eating times fixed anytime
Eating between meals no yes
Food compatibility compatible not compatible
Color variety color variety no color variety
Family traditions show
at meals
traditions no traditions
CriticalVariables for Meals and Snacks
h|m © Herb Meiselman Training & Consulting Services
To download a copy of these slides,
complete with full references and photo credits,
or to provide feedback (Be nice!) visit:
herbmeiselman.com/slides
h|m © Herb Meiselman Training & Consulting Services
 Douglas, M. (1975). Implicit meanings: essays in anthropology. London: Routledge &
KeganPaul
 Douglas, M & Nicod, M (1974), New Society, 30, 744-747
 Meiselman, H.L. (Ed.) Dimensions ofThe Meal. Gaithersburg, MD: Aspen, 2000, 344
pp.
 Meiselman, H.L. (Ed.) Meals in Science and Practice. Cambridge, Woodhead, 2009,
681 pp
 Mestdag, I. (2005) Appetite, 45, 62-74.
 Oltersdorf, U., Schlettwein-gsell, D., & Winkler, G. (1999).Assessing eating patterns—
An emerging research topic in nutritional sciences: introduction to the symposium.
Appetite, 32, 1–7.
 Pliner, P., Bell, R., Meiselman, H. L., Kinchla, M., & Martins,Y. (2004). A layperson‟s
perspective on meals. Food Quality and Preferences, 15, 902.
 Walker, H. (Ed.) “The Meal” Proceedings of the Oxford Symposium on Food and
Cookery 2001, Prospect Books.
 Wansink,B., Payne, C.R., and Simizu, M.(2010) Short communication „„Is this a meal or
snack?‟‟ Situational cues that drive perceptions. Appetite 54, 214–216
References
h|m © Herb Meiselman Training & Consulting Services
Creative Credits
Slides by David Meiselman Marketing (www.davidmeiselman.com)
Photos used under Creative Commons Attribution License listed below.
 Slide 3 – http://foodfamilyfinds.com/my-big-red-kitchen-finds-and-favorites/
 Slide 4 - http://www.flickr.com/photos/spindexr/4488359319/
 Slide 6 - http://www.flickr.com/photos/50826080@N00/7434095300/
 Slide 7 - http://www.flickr.com/photos/julishannon/5636548938
 Slide 8 - http://www.flickr.com/photos/apothecary/3459912585/
 Slides 9-10 - http://www.flickr.com/photos/dwward/3736496238
 Slide 11 - http://www.flickr.com/photos/rosswebsdale/2530851977
 Slide 13-14 - http://www.flickr.com/photos/myguitarzz/161457656
 Slide 15 - http://www.flickr.com/photos/lifeasart/
 Slide 16 - http://www.flickr.com/photos/michaelkuhnphotos/3799491755/
 Slide 17 - http://www.flickr.com/photos/davedugdale/4948130073/sizes/l/

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Meals vs. Snacks - Presentation at Institut Paul Bocuse

  • 1. h|m © Herb Meiselman Training & Consulting Services Meals or Snacks? Dr. Herb Meiselman Herb MeiselmanTraining & Consulting The impact of meal context on food likeability
  • 2. h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services Herb Meiselman, Ph.D. Scientific Committee, Institut Paul Bocuse, France Research Committee, Culinary Institute of America, USA IMPACT of MEAL CONTEXT Providing food in meals enhances liking scores over foods served individually in laboratory small portions (King et al, 2004, 2007) Providing food in meals rather than isocaloric snacks produces less eating following a meal than a snack. (Capaldi et al, 2006) The cognitive features of foods, their context, influence both liking and intake. The natural context of foods is a meal context.
  • 3. h|m © Herb Meiselman Training & Consulting Services MCCORMICK STUDIES – MeanValues for Overall Meal and Meal Components AcrossTests Test Meal Component Test 1 Traditional (N=104) Test 2 Meal (N=93) Overall -- 7.5a Salad 7.0c 7.5abc Pizza 7.2ab 7.2ab Tea 5.9b 7.0a Within rows, means sharing letters are not significantly different. King et al, 2004
  • 4. h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services Meals are a form of ritual behavior. “ The term ritual refers to a type of expressive, symbolic activity constructed of multiple behaviors that occur in a fixed, episodic sequence, and that tend to be repeated over time.” - Rook, D.W., J. of Consumer Research (1985)
  • 5. h|m © Herb Meiselman Training & Consulting Services “We have reviewed abundant evidence, linguistic, culinary, practical, and memorial, that the meal is a special unit of eating at the psychological level. It is the basic or privileged unit... Both our day and our thinking are organized in terms of meals.” - Pliner and Rozin (2000), in Meiselman, H.L. (Ed) Dimensions of the Meal Meal = the basic unit of eating
  • 6. h|m © Herb Meiselman Training & Consulting Services Four terms to describe eating: • A food event is an occasion when food is eaten. • A structured event is a social occasion organized by rules concerning time, place, and sequence of action. • Food eaten as part of a structured event is a meal. A meal observes the rules of combination and sequence. • A snack is an unstructured food event without any rules of combination and sequence. Source: Douglas, M & Nicod, M (1974), New Society, 30, 744-747 Structure of British Meals
  • 7. h|m © Herb Meiselman Training & Consulting Services Gatenby, 1997Self reported by subjectNo predefined concept De Castro, 1993210 or 420 or 840 kJ + 15‟ or 45‟ interval time Energy content + interval time since last eating event Skinner et al., 1985 More than one single foodFood quality Presence of fellow eatersSocial interaction Consumption of>375 kcalEnergy content Fabry et al., 1964 and others Eating events in theTime of consumption AuthorMeal defined asCriteria Criteria for the Definition of a Meal Rotenberg, 1981 Bernstein et al., 1981 morning, at midday and in the evening Ref: Oltersdorf et al, 1999, Appetite
  • 8. h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services Criteria for Proper Meals  Social, especially nuclear family.  Duration, enough time for eating and socializing.  Location, normally at home. Mestdag, I. (2005) Appetite, 45, 62-74.
  • 9. h|m © Herb Meiselman Training & Consulting Services Criteria for Proper Meals Individual Social Private Public - Eating alone at home - Snack on the street - Lunch at the workbench - Individual meal at a restaurant - Family meal at home - Meal at friends’ home - Meal with friends at restaurant - Lunch with colleaguesSource: Kjaernes (2001),Table 1-1, Page 35
  • 10. h|m © Herb Meiselman Training & Consulting Services Criteria for Proper Meals “We could simply use concepts like “dinner”, “lunch”, and “main meal” implicitly meaning hot meals at certain hours for our questionnaire. Rather we had to strip such culturally laden concepts of their nation- or cultural-specific garments. In our deconstruction process we decide to ask for “eating events”, i.e. every occasion of eating something…” Kjaernes (2001), Page 39
  • 11. h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services French Meals Stable three meal pattern (INPES 2004 survey): 90.2 % report three meals the previous day 82-85% for people < 30 years  Breakfast: Petit dejeuner early morning, 94.5% report having, 15 min.  3-4 course lunch: Dejeuner (diner) 1200-1400, 96.9% report having, 38 min.  2 course dinner: Diner (souper) 1900-?, 40 min. Grignon and Grignon, 2009
  • 12. h|m © Herb Meiselman Training & Consulting Servicesh|m © Herb Meiselman Training & Consulting Services Validation of a buffet meal design in an experimental restaurant. Allirot, X et al, 2012, Appetite
  • 13. h|m © Herb Meiselman Training & Consulting Services Wansink et al (2010) Meal Snack Social/alone social alone Cloth/Paper napkins cloth paper Longer/shorter long short Ceramic/paper plates ceramic paper Sit/Stand sit stand Hi cost/Lo cost food hi cost lo cost Large/small portion large small Hi/Lo quality food hi quality lo quality Hi/Lo quantity food hi quantity lo quantity Prepared/Packaged food prepared packaged Healthy/Unhealthy food healthy unhealthy Number of items/variety hi variety lo variety food temperature hot cold CriticalVariables for Meals and Snacks
  • 14. h|m © Herb Meiselman Training & Consulting Services Cardello, Lawless, & Meiselman (unpub) Meal Snack Beverages inclusion beverage no beverage Level of satiation satiating not satiating Eating times fixed anytime Eating between meals no yes Food compatibility compatible not compatible Color variety color variety no color variety Family traditions show at meals traditions no traditions CriticalVariables for Meals and Snacks
  • 15. h|m © Herb Meiselman Training & Consulting Services To download a copy of these slides, complete with full references and photo credits, or to provide feedback (Be nice!) visit: herbmeiselman.com/slides
  • 16. h|m © Herb Meiselman Training & Consulting Services  Douglas, M. (1975). Implicit meanings: essays in anthropology. London: Routledge & KeganPaul  Douglas, M & Nicod, M (1974), New Society, 30, 744-747  Meiselman, H.L. (Ed.) Dimensions ofThe Meal. Gaithersburg, MD: Aspen, 2000, 344 pp.  Meiselman, H.L. (Ed.) Meals in Science and Practice. Cambridge, Woodhead, 2009, 681 pp  Mestdag, I. (2005) Appetite, 45, 62-74.  Oltersdorf, U., Schlettwein-gsell, D., & Winkler, G. (1999).Assessing eating patterns— An emerging research topic in nutritional sciences: introduction to the symposium. Appetite, 32, 1–7.  Pliner, P., Bell, R., Meiselman, H. L., Kinchla, M., & Martins,Y. (2004). A layperson‟s perspective on meals. Food Quality and Preferences, 15, 902.  Walker, H. (Ed.) “The Meal” Proceedings of the Oxford Symposium on Food and Cookery 2001, Prospect Books.  Wansink,B., Payne, C.R., and Simizu, M.(2010) Short communication „„Is this a meal or snack?‟‟ Situational cues that drive perceptions. Appetite 54, 214–216 References
  • 17. h|m © Herb Meiselman Training & Consulting Services Creative Credits Slides by David Meiselman Marketing (www.davidmeiselman.com) Photos used under Creative Commons Attribution License listed below.  Slide 3 – http://foodfamilyfinds.com/my-big-red-kitchen-finds-and-favorites/  Slide 4 - http://www.flickr.com/photos/spindexr/4488359319/  Slide 6 - http://www.flickr.com/photos/50826080@N00/7434095300/  Slide 7 - http://www.flickr.com/photos/julishannon/5636548938  Slide 8 - http://www.flickr.com/photos/apothecary/3459912585/  Slides 9-10 - http://www.flickr.com/photos/dwward/3736496238  Slide 11 - http://www.flickr.com/photos/rosswebsdale/2530851977  Slide 13-14 - http://www.flickr.com/photos/myguitarzz/161457656  Slide 15 - http://www.flickr.com/photos/lifeasart/  Slide 16 - http://www.flickr.com/photos/michaelkuhnphotos/3799491755/  Slide 17 - http://www.flickr.com/photos/davedugdale/4948130073/sizes/l/