Master WordPress SEO with Scribe's plugin for Microsoft Word. Learn how to perform keyword research effortlessly within Microsoft Word.
View original post at: http://blog.dlvr.it/2014/09/blogging-tool-save-time-wordpress-seo-in-word/
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WordPress SEO and Keyword Research Using Microsoft Word
1. The One Microsoft Word Plugin Every Blogger Should
Add to Their SEO Toolbox
blog.dlvr.it/2014/09/blogging-tool-save-time-wordpress-seo-in-word/
Debra Garber
(#ToolboxTuesday) I have a secret to share. Nothing earth shattering but,
nonetheless, something some would say, I should keep to myself. My sister says I
share way too much â especially with my mother. My husband agrees with her. Iâm
an open book. Regardless, here it is, my secret: I get paid to learn!
Two-years ago, I would not have been able to tell you why itâs important to
optimize keywords in your social media post to boost search engine ranking
or why you should spend more time than you think necessary on your postâs
headline and meta description. Fast forward to the present, here I am writing about
these topics with a true understanding of why they are important. My sister and
husband can learn from me!
I write mostly about efficiency and time saving techniques. One such technique,
mentioned in my previous post on copy-editing on a budget, is to drop your social
media post into Microsoft Word as a final editing step. In todayâs post I wish to
2. discuss an additional step integral to our blog post process; optimizing posts for
SEO using the WordPress plugin Scribe.
How to use Scribe for WordPress SEO
We use Scribe to help us with the following (3) core initiatives for blog post
success:
1. Determine relevant keywords. What words and phrases will our readers
use to find our blog content?
2. Write strong meta titles and descriptions. Meta titles and descriptions
tell search engines and readers whatâs on the page.
3. Balance keyword density with readability. Determine how often
keywords appear within the content.
One tool to simplify the editorial blog post process and optimize for SEO at
the same time:
I was excited to learn that within Microsoft Word, I could perform keyword research
and content analysis using the Scribe plugin. As we constantly are tweaking
content until satisfied, no longer would I have to copy and paste from WordPress,
to Word and back again (and sometime again and again) to edit spelling and
grammar.
Scribe for Microsoft Word makes our complete content marketing software
system accessible right from the comfort of our favorite word processor. It includes
all the power of Scribeâs keyword research and content analysis â as well as built-in
custom Microsoft Word templates â to help you easily optimize all of your online
content right from within the worldâs most used word processing app.
Talk about a time saver. Getting started with Scribe for Microsoft Word was easy. It
took me less than two minutes to install. Just make sure you have your API key
handy.
Once installed, you can select a Word doc template depending on the type of
content you wish to optimize including, âScribe Blog Post,â âScribe Landing
Page,â âScribe Press Release,â and âScribe Web Page.â
Hereâs an example of the Scribe Blog Post template. As you can see, the template
is intuitive and user friendly.
3. The next step is to tweak your content for your WordPress SEO goals. The best
part is, you do not have to leave Word until you are ready!
4.
5. Now itâs your turn. Improve WordPress SEO with Scribe for Microsoft Word. It only
takes seconds to install! If you have a WordPress SEO tip for us, please leave
them in the comments.