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BLOGGING 1.01
 Wordcamp Greece 2011
       @dkalo
WHAT IS BLOGGING?


everyday thoughts

opinions - dialogues

YOUR view

YOUR news
WHY?


networking

communicate

share your point of view

money
WAIT.. WHAT? MONEY?
WHAT?


fashion

technology

politics - society

relationships

even.. chairs!
CHOOSE YOUR TOPIC


what changed your industry?

read many many books & articles

spot the best blogs - sites - magazines and follow ‘em

analyze A-listers && opinion makers
BUT FIRST..
CORE - USP
WHY SHOULD I READ IT?


WHAT MAKES IT DIFFERENT?


DO YOU CARE IF I READ IT?
PR COMPANIES


be open to them

make clear conversations

for whom are they working? (google - facebook - BM)

reviews != advertorials
OPINION. REAL. HONEST.
  NO MATTER WHAT.
THE MILLION DOLLAR
     QUESTION




  CAN YOU BLOG?
YOU SHOULD BE..


consistent

expert in your field

real

yourself
YOUR BLOG IS YOUR DIGITAL
       ALTER EGO.
SO, FUCK ME. BLOGGING IS
PERSONAL. DO WHATEVER YOU
            LIKE.

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Blogging 101

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