This case study showcases a social media campaign we ran for Jersey Tourism. Find out what we achieved in just 4 weeks...

1. Case Study - Jersey Tourism
• 4-week campaign on Facebook
• Award nominations – Best
Creative Execution, Best
Integrated Marketing Campiagn
(CIM Jersey Awards 2012)
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2. Case Study - Jersey Tourism
• Partnership secured with major
retail brand, Merrell
• Secured coverage on range of
blogs, forums & social media
profiles to help promote the
campaign
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3. Case Study - Jersey Tourism
“Digital Visitor were great to work with and
produced a terrific result for our social media
campaign. They developed the creative,
delivered the campaign and managed to
secure a internationally recognised retail
brand as a commercial partner. They over
delivered on the agreed targets - I would have
no hesitation in recommending them as a
social media partner.”
Simon Le Huray
Marketing Manager
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4. Case Study - Jersey Tourism
Key Results
• New page likes – 7664
(approx 50% increase)
• Increase in engagement – 1171%
• E-newsletter sign-ups – 2610
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