2. Headlines from the group ”Converged Media Platform”
Key data on online engagement: platform
On platform: 75 members, 21 discussions, 118 comments
Most discussed: Most active:
Are you willing to pay...? 20
Start-ups and competition 10 Stephan Engberg
How is creative content to be financed in the digital
age? 9 Gianluigi Cuccureddu
On "Connected TV": and the condition of content
creators 7 Johan Camp
Spain and UK innovative work 7
Cameron Church
Should Government do something about technology
fragmentation? 5 Nico Perez
translation on diferent languages 5
EU Copyright policy 4 Martin Smith
Pan-European services like Netflix should exist by
now! 4 André Rebentisch

3. Key data on online engagement: twitter
Most Most active
RT

4. Wordcloud overall discussion

5. Topic 1: Eliminating barriers
Challenges
• Lack of broadband infrastructure
• Lack of an EU copyright policy framework
• Make security a priority (especially with increasing Cloud computing take-up)
• Contribute to citizen empowerment as to privacy protection
• Slow creation of a Single Digital Market
Actions recommended
• The copyright legislation should recognise the rights of those who create and
release freely-redistributable software
• Make audiovisual collective licensing easy and fast (increase in VAT collection)
• i.e. create a European fund centrally managed by a EU agency. A "tax"
could then be levied on each internet connection to build the fund. Copyright
owners should be paid from the fund itself
• Create a legal framework to allow strong separation of identity and social media -
put the citizen in the loop and in control
• Encourage development of technology design

6. Actions recommended
•Citizen Empowerment – only citizens should be able to link non-related
transactions and reuse data about themselves. The objective: restoring market
processes by empowering the only agent that can put value to a process.
•Multi-party transactions require a policy language to express security
requirements and resolve security assertions accordingly.
•Promote a dynamic, flexible and inclusive policy: security is today the main source
of legacy and anti-competitive practices. We need open security standards able to
contain all security/identity structures and all security technologies.
•Regulation should not distort the market (see for example laws on data retention,
payment regulation, eSignature etc.).
Highlighted quotes
“Perhaps some level of creative destruction has to take place, to make way for the
new landscape and challenges, instead of modifying and adjusting the old
fundaments.” (Gianluigi Cuccureddu)

7. Topic 2: Accelerating technology growth
Challenges
• Technology fragmentation
• Non-discriminating technology standards
Actions recommended
• Interoperability – with the emergence of multiple codecs, streaming protocols,
platforms, devices, access points and markup languages, fragmentation is in
danger of becoming overwhelming.
• Standards, regulatory measures for cloud services and public procurement
requirements concerning 'data interoperability' seem appropriate to prevent a future
data lock-in.
• A framework that has a mission solely to ensure that consumers (viewers) always
have the power of choice is needed.
• Give stack formal (and parliamentary) recognition that the future of video content
consumption will be always on, distributed and across any screen is needed.
• With OTT TV the most important issues are the one of net neutrality and
“liberalization" - allowing all market players to offer services over the existing
infrastructure in a "neutral" way.
• Avoid monopolies in the social-network market.
Highlighted quotes : “Legislation is not always the anathema to innovation. In fact
properly applied it can spurn new markets to reach unimaginable heights.” (Cameron
Church)

8. Topic 3: Accelerating business growth
Challenges
• Lack of funding coordination and networking opportunities
• Lack of specific-training/academic schemes
Actions recommended and commitments made
• Promote a pan-European crowdfunding scheme for innovative projects
• Classify Content Creators as Highly-Skilled and grant them International
Business Visas, to travel across borders to “export & trade as fast as their
content can”.
• Consider creating a new classification of an EU & World Standard, similar to The
Universal User Agreement Online.
Highlighted quotes
about content as a strategic asset: “This is a huge challenge - for policymakers,
regulators, trade bodies, investors and the creative community alike. I don't think
this is sufficiently well understood: it will not be understood until these groups
start talking to one another.” (Martin Smith)