How digital technology drives creativity, Digiday Brand Summit, December 2016

1. HOW DIGITAL TECHNOLOGY DRIVES CREATIVITY? DIGIDAY | PARK CITY

2. DATA MATURATION CURVE COLLECTIN G THE RIGHT DATA PREDICTIV E ANALYSIS REPORTIN G & INSIGHTS HYPOTHESI S TESTING

3. I ALWAYS WANTED TO BECOME A ROCKSTAR

4. INSTEAD I BECAME A MOLECULAR BIOLOGIST

5. CHIEF DIGITAL OFFICER? WHAT IS THE ROLE OF

6. CHIEF DIGITAL & OMNI OFFICER? WHAT IS THE ROLE OF ACQUISITION DIGITAL EXPERIENCE RETENTION TECHNOLOG Y DATA SCIENCE

10. THE MULTICHANNEL CUSTOMER JOURNEY

11. THE MULTICHANNEL CUSTOMER JOURNEY

12. DIGITAL TECHNOLOGY DRIVING CREATIVITY THROUGH MULTICHANNEL MARKETING AT

13. CONTENT & CREATIVE TESTING

14. CONTENT & CREATIVE TESTING

16. DIGITAL TECHNOLOGY DRIVING CREATIVITY THROUGH CONTENT TESTING

18. DRIVING CREATIVITY THROUGH DATA DRIVEN DECISIONING

21. Online Strategy To Offline

22. CLIENTELING IS TRANSFORMING STORE ASSOCIATES INTO CUSTOMER SERVICE REPS

23. thoryn.stephens@gmail.com https://www.linkedin.com/in/thoryn www.thoryn.com @thoryn415 THANK YOU.

Empfohlen