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Which of these tech trends offers the most promise
for retail?

In-store
beacons

QR codes

Integrated
POS systems

Body
scanning

Mobile
couponing
Which of these tech trends do you think is just
hype?

In-store
beacons

QR codes

Integrated
POS systems

Body
scanning

Mobile
couponing
Which digital marketing channel is the least effective
for driving sales for retail brands?

Mobile

Social

Content

In-store

Email
Which digital marketing channel is the biggest
opportunity for retail brands?

Mobile

Social

Content

In-store

Email
Thank you!

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Digiday Retail Summit Poll Results

  • 1.
  • 2. Which of these tech trends offers the most promise for retail? In-store beacons QR codes Integrated POS systems Body scanning Mobile couponing
  • 3. Which of these tech trends do you think is just hype? In-store beacons QR codes Integrated POS systems Body scanning Mobile couponing
  • 4. Which digital marketing channel is the least effective for driving sales for retail brands? Mobile Social Content In-store Email
  • 5. Which digital marketing channel is the biggest opportunity for retail brands? Mobile Social Content In-store Email