Evan Adlman from PubMatic's presentation from the Digiday Publishing Summit in Miami, FL - September 17, 2015.

2. We enable publishers to
realize the full potential
of their digital assets.
Leading
Software
Platform for
Premium
Publishers
MISSION:

3. Source:
“Real-­‐Time
Data
Analy6cs:
Empowering
Publishers
To
Make
BeBer,
Faster
Decisions”
Forrester
Consul6ng
/
PubMa6c
(Aug.
2015)

4. Source:
“Real-­‐Time
Data
Analy6cs:
Empowering
Publishers
To
Make
BeBer,
Faster
Decisions”
Forrester
Consul6ng
/
PubMa6c
(Aug.
2015)

5. Source:
“Real-­‐Time
Data
Analy6cs:
Empowering
Publishers
To
Make
BeBer,
Faster
Decisions”
Forrester
Consul6ng
/
PubMa6c
(Aug.
2015)

6. Innovative
• First in industry with real-time analytics
• First in industry with competitive benchmarking
Accurate Data
• Consistent, quality data across all PubMatic analytics sources
• Major investments to ensure analytics data is credible
Easy-to-Use
• Access data using Natural Language Processing (NLP)
• Easy-to-pull custom reports, charts, heat maps, etc.
Analy'cs
Premium
An Innovative and Easy-to-Use Analytics Solution

7. One Platform.
Every
Ad
Every
Screen
IAB Standard Banners
IAB Rising Stars
Native and custom units
Mobile Applications
Tablet Applications
Rich media: MRAID 1 & 2,
ORRMA, interstitial
Video: VAST, VPAID
Mobile & Tablet
Optimized Web
Desktop Web
Every Sales
Channel
Direct Sales Integration
Programmatic Direct
• Private Marketplace
• Automated Guaranteed
Open Auction
Spot-buys
Multi-Format, Multi-Screen, Multi-Channel