A quick story of how social media might be your (art) gallery door.

1. Social Media
for Visual Artists
Diana Mounter
29 March 2010

2. A quick story of how social
media might be your gallery
door.

3. Social Media for Visual Artists
It started with a tweet.

4. Social Media for Visual Artists
Led to Facebook.

5. Social Media for Visual Artists
Which led me to their website.

6. Social Media for Visual Artists
And I looked him up on Flickr.

7. Social Media for Visual Artists
Within a few minutes...
I’d started following them on Twitter, Flickr, Facebook and subscribed to email.

8. 4 different places they can
can grab my attention

9. Social Media for Visual Artists
Networks of people connected to more people connected to more people!

10. How artists use social media
(that I know)

11. Social Media for Visual Artists
Artists I know...
Meet Chris, Scott, and Nathan.

12. What do they get out of it?

13. Social Media for Visual Artists
People, jobs, inspiration, feedback.
“...I like to stay in touch with people I know...
network with people who might give
me a job...
for inspiration from blogs and aggregators...
and post to some work if I wanted
feedback...”
Chris: design and
illustration

14. Social Media for Visual Artists
Notify people of new work.
“...notify and generally publicize when I am in
an exhibition or a book, and any new work
that I have finished. I can bring attention to
my work, a sort of folio/WIP
.....”
Scott: design and
photography

15. Social Media for Visual Artists
An invaluable resource.
“...finding people all over the world who
publish/save/share/curate content that relates
to me and my work. Put 20/50/100s of these
people together and I have a invaluable
resource...”
Nathan: design, visual
art, computers

16. Social Media for Visual Artists
Facebook - broadcast news and events.
“...Good for befriending galleries and
organisations who then broadcast
upcoming events, opening nights, calls for
entries and other useful things....”

17. Social Media for Visual Artists
Delicious - let other people find you links and
be a filter to the junk.
“...build a network of people with similar
interests to you and let them find and
bookmark great stuff on the net for you. Also
a useful search tool (only looking through
sites that other people have marked as useful
can cut out a lot of the junk)...”

18. Social Media for Visual Artists
Twitter - a stream of media/inspiration/news.
“...I use Twitter to build a network of people
with overlapping interests. Follow innovators/
leaders in different fields and receive round
the clock stream of media/inspiration/
news. A great way to find out about
exhibitions/openings/events...”

19. Social Media for Visual Artists
Tumblr - a scrapbook and a source of
inspiration.
“...a fairly random but constant stream of
inspiration (photos, video, writing, audio etc)
from a tailor made network of people. ...”
“...I use tumblr as a scrapbook of things i
find interesting...”

20. Social Networks can lead to
face-to-face collaboration

21. Social Media for Visual Artists
Dorkbot!
“...My social networks brought me information
about a Dorkbot chapter starting in my
hometown. This lead to me going to
meetings/talks/presentations and building a
real-world art focused network. This led to me
collaborating with a group of about 8 or 9
artists to put together exhibitions in Canberra
and Newcastle...”
Nathan: design, visual
art, computers

22. Social Media can be used
in Art too

23. Social Media for Visual Artists
We feel fine
Interactive visualization created from peoples status updates.

24. And at events

25. Social Media for Visual Artists
Visible tweets
Use hashtag’s for your events and create visual interactions.

26. How can galleries use social
media?

27. Social Media for Visual Artists
Entry points: Twitter and Facebook
Follow Artmonth via Facebook and Twitter.

28. Social Media for Visual Artists
Find out what your audience wants...
Or experiment and see what people like.

29. Social Media for Visual Artists
Ideally you want this to happen
Be in the networks where your audience lives.

30. Social Media for Visual Artists
co-create
tell people what’s on
send your ideas out into the world
share your resources/art
enable collaboration
Go further: be part of the inspiration,
enable collaboration.

31. Thanks
Find me on most social networks
as broccolini.